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Director of Product Marketing Management

StorableUnited States
On-site Full-time $185K/yr - $210K/yr

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Experience Level

Senior Level Manager

Qualifications

Qualifications:Proven experience in Product Marketing Management or a related field. Strong understanding of go-to-market strategies and product launch methodologies. Excellent communication and collaboration skills, with a track record of working effectively with cross-functional teams. Ability to analyze market trends and competitive landscape to inform strategic decisions. Experience in the technology sector, particularly in the storage or related industries, is a plus. A Bachelor's degree in Marketing, Business Administration, or a related field is preferred.

About the job

Director of Product Marketing Management

About Storable

Storable is dedicated to being the premier technology platform for the Storage, Marina, and RV/Campground sectors. We provide comprehensive solutions that integrate facility management software, websites, marketing programs, payment processing, and tenant insurance, enabling operators to manage their businesses more efficiently and profitably from a unified platform.

As we expand our team of over 1,000 employees globally, we are on the lookout for a Director of Product Marketing Management who will lead our go-to-market strategy for our Storage vertical, the most significant and strategically vital part of our business. This position will report directly to the General Manager of Storage.

The ideal candidate will be instrumental in developing a top-tier Product Marketing Management function, collaborating closely with Product, Sales, Customer Success, and Marketing teams to ensure successful product launches, enhance competitive positioning, and drive growth. This role blends strategic oversight with hands-on involvement, aiming to advance PMM maturity, instill best practices, and establish trust across the organization.

Key Responsibilities

Go-to-Market Leadership

  • Oversee the complete go-to-market strategy for significant product launches, including positioning, value propositions, packaging, and pricing.
  • Create and implement launch frameworks and playbooks that promote cross-functional collaboration and accountability.
  • Engage with General Managers and Product leaders to establish success metrics and monitor post-launch performance.

Messaging & Positioning

  • Craft distinct, differentiated messaging for products, vertical solutions, and the Storable brand for various channels and audiences.
  • Empower Sales and Customer Success teams with impactful battlecards, narratives, and content that enhance conversion and retention.
  • Manage and refine solutions-selling frameworks across different verticals.

Market Intelligence

  • Establish and lead a competitive Product Marketing Management practice to monitor competitive insights, win/loss trends, share of voice, and emerging threats.
  • Transform insights into actionable strategies that bolster Sales efforts and shape Product development.
  • Collaborate with Field Marketing and General Managers to produce content for industry events, conferences, and customer interactions.

About Storable

Storable is committed to being the leading technology provider for the Storage, Marina, and RV/Campground industries. We offer an all-in-one solution that empowers businesses to streamline operations and enhance profitability.

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