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Director of Product Marketing

SQUIREUnited States
On-site Full-time

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Experience Level

Senior Level Manager

Qualifications

Qualifications:Proven experience in product marketing leadership rolesStrong analytical skills and a data-driven mindsetExpertise in developing compelling product narrativesExcellent communication and team collaboration abilitiesAbility to thrive in a fast-paced, dynamic environment

About the job

JOIN OUR TEAM

At SQUIRE, we are revolutionizing the business management landscape for barbers and shop owners. Our mission is to empower the artistry and independence of barbers by simplifying business operations. With our custom-branded tools and resources, we enable barbers of all experience levels to attract more clients, streamline their shop processes, and enhance their profitability.

Founded in 2015, SQUIRE supports over 30,000 barbers in more than 5,000 shops across the globe. Our range of services, from booking management to real-time financial dashboards, helps barbers balance their creative passions with their business aspirations. We strive to unlock the full potential of barbers as both artists and entrepreneurs.

For further details, visit us at getsquire.com or download the SQUIRE app from your preferred app store.
 

ROLE OVERVIEW:
As we continue to expand, we are seeking an accomplished Director of Product Marketing to spearhead our product marketing initiatives. This pivotal role will define our marketing strategy, establish operational frameworks, and foster collaboration among Product, Sales, Marketing, and Revenue teams.

The ideal candidate is a strategic, data-driven leader who excels at weaving insights into compelling narratives and actionable execution. You will play a crucial role in shaping product positioning, enhancing customer journey communications, and empowering go-to-market teams to achieve success.

This is an exciting opportunity for a results-oriented professional who is passionate about driving conversion rates, optimizing sales performance, and translating customer insights into impactful business outcomes. We take great pride in our products and their positive influence on barbers and shop owners, enabling them to thrive as local entrepreneurs. Now is the time to amplify this story and reach a wider audience.

KEY RESPONSIBILITIES:
- Establish the Product Marketing function from inception
- Lead the narrative and positioning for SQUIRE’s product line
- Collaborate cross-functionally to ensure alignment and success

About SQUIRE

SQUIRE leads the way in providing business management solutions tailored for barbers and shop owners. We strive to support their creative pursuits while simplifying business complexities. With a global reach, our tools have transformed the operations of thousands of barbers and shops, enabling them to flourish in their communities.

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