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Product Marketing Manager at Vibe | New York

Vibe.coNew York
On-site Full-time $120K/yr - $180K/yr

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Experience Level

Manager

Qualifications

QualificationsProven experience in product marketing or a related field. Exceptional communication skills, both written and verbal. Strong analytical abilities to drive data-driven decisions. Ability to collaborate effectively with cross-functional teams. Experience in the advertising or media industry is a plus. Creative thinker with the ability to translate technical concepts into clear narratives.

About the job

About Vibe

At Vibe.co, we are transforming the way brands connect with audiences in the streaming era. Our vision is to elevate streaming TV beyond mere brand awareness, positioning it as a dynamic performance marketing channel. We are establishing the necessary infrastructure to tap into this $100 billion market opportunity.

Vibe.co offers an Audience First Streaming TV Advertising solution, empowering marketers to leverage TV as a powerful growth avenue. Our comprehensive service integrates precision audience targeting, AI-driven insights, real-time campaign optimization, and effective incrementality measurement. This allows brands of all sizes to achieve the same level of precision and transparency in TV advertising that they expect from digital platforms.

With the trust of over 10,000 brands, Vibe.co reaches more than 120 million households across 500+ applications and channels, delivering an impressive average return on ad spend of 250% and a 20% increase in sales. Within just two years, we achieved a revenue run rate of $100 million, ranking among the top ten fastest software companies to reach this milestone.

Vibe.co is backed by prominent investors including Hedosophia, Elaia, Singular, QuantumLight, and Illusian, as well as angel investors like Carolyn Everson, a board member of The Walt Disney Company and Coca-Cola. Our board of directors features Nirav Tolia, CEO of Nextdoor.

Founded in 2022, Vibe.co has quickly established itself as a leader in streaming TV advertising, merging the effectiveness of Meta and Google-style performance marketing with the rapid growth of the media sector.

About the Role

Join our Product & Brand Marketing team as a Product Marketing Manager, directly reporting to the Head of Product Marketing. We are seeking a passionate individual who can transform product innovations into compelling narratives, go-to-market strategies, and revenue-generating initiatives.

In this position, you'll play a crucial role in defining how Vibe launches its products. This includes developing clear messaging, creating impactful launch materials, and collaborating across teams to position Vibe as a frontrunner in streaming TV advertising. You will convert complex capabilities into straightforward value propositions, support our sales team with necessary resources, and work on case studies that showcase genuine customer success.

About Vibe.co

Vibe.co is revolutionizing the landscape of streaming TV advertising by providing innovative solutions that empower brands and marketers to achieve remarkable results. With a focus on performance marketing and audience engagement, Vibe.co is at the forefront of a $100 billion opportunity in the advertising space.

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