About the job
Content Creation and Optimization:
- Generate, produce, and schedule engaging content across various social media platforms, including Facebook, LinkedIn, Instagram, TikTok, and YouTube, supporting the Rentokil, Initial, and Mouldgone brands.
- Develop and edit viral short-form video content aimed at increasing brand visibility and generating high-quality leads, with a focus on 80% video and 20% static imagery monthly.
- Identify and engage with key influencers to expand our brand reach and improve messaging, ensuring partnerships yield measurable outcomes aligned with campaign goals.
- Manage daily operations of all social media accounts, including content calendar development, captivating caption creation, hashtag optimization, performance analysis, and community engagement.
- Stay abreast of the latest digital trends, particularly on platforms like TikTok and Instagram Reels, to keep our content innovative and relevant.
Project Management and Campaign Coordination:
- Efficiently prioritize and manage content creation tasks across multiple projects to meet deadlines.
- Collaborate with diverse teams (Sales, Operations, HR, Finance, SHE, and peer marketers across Asia) to ensure campaign alignment and share valuable insights.
- Demonstrate strong project management skills to keep content production on track and meet defined objectives.
Email Marketing for Nurturing Customer Journeys:
- Craft compelling content for email landing pages as part of nurturing campaigns to boost customer engagement.
- Utilize customer segmentation and buyer personas to create tailored email content that enhances conversion rates and aligns with customer journeys.

