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Regional Marketing Manager, APAC

SymplicityBrisbane
On-site Full-time

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Experience Level

Manager

Qualifications

We are seeking candidates with a proven track record in regional marketing management, particularly within the education sector. Strong analytical skills, budget management experience, and the ability to collaborate effectively with sales teams are essential. Candidates should possess excellent communication skills and the capability to manage multiple stakeholders efficiently.

About the job

About the Role

Join Symplicity as a Regional Marketing Manager focused on propelling growth in the APAC region through innovative field and demand generation marketing strategies.

This position is perfect for a self-starter who enjoys working across diverse marketing functions and possesses the maturity to engage with various senior stakeholders. If you are excited about being part of a global team and utilizing the complete marketing toolkit, this role is tailored for you.

Your Responsibilities

Regional Marketing Strategy & Execution

  • Collaborate with the VP of Marketing to create and implement the annual marketing plan for APAC, aligning with regional sales objectives.
  • Manage the regional marketing budget, allocating resources effectively across events, campaigns, digital platforms, and content with a focus on pipeline influence.
  • Work closely with the APAC sales team to identify gaps in the pipeline and develop marketing initiatives to address these gaps.
  • Facilitate deal acceleration through targeted content, competitive positioning, and account-based marketing strategies.
  • Adapt global marketing campaigns into regionally relevant initiatives that resonate with higher education institutions in APAC.
  • Collaborate with the Director of Events to plan and execute Symplicity’s participation in regional conferences, trade shows, and client events, both in-person and virtual.
  • Partner with the global content team to localize marketing materials for APAC audiences.
  • Monitor and report on marketing-sourced pipeline, campaign performance, and ROI to regional and global leadership.

About Symplicity

Symplicity is a leading provider of software solutions designed to enhance the student experience in higher education. Our innovative platform empowers institutions to streamline operations and improve engagement with students and alumni. Join us in our mission to transform education through technology.

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