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Programmatic Media Planner

SeatGeekRemote - United States
Remote Full-time $63K/yr - $92K/yr

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Experience Level

Experience

Qualifications

Your ResponsibilitiesProgrammatic and Video Execution:Manage daily operations of programmatic display and video campaigns. Collaborate with media agencies to ensure campaign performance aligns with expectations. Assist with in-house buying for select channels such as YouTube, including setup, quality assurance, and ongoing optimization. Media Agency Management & QA:Critically review media plan recommendations and performance reports. Ensure accurate execution of buys that align with internal objectives. Act as a key liaison for agency partners, ensuring they are well-informed of business priorities. Challenge assumptions regarding audiences, budgets, reach/frequency, and measurement strategies. Measurement, Reporting, and Insights:Evaluate performance across channels, formats, audiences, and creative assets. Maintain regular programmatic reporting and insights. Transform media reporting into actionable insights for cross-functional teams. Support testing frameworks and planning for channel expansion. Manage budget trackers and assist with media invoicing. Cross-Functional Collaboration:Work closely with creative teams to ensure all display and video assets are delivered on schedule and meet specifications.

About the job

Join SeatGeek - Revolutionizing Live Events

At SeatGeek, we believe in the transformative power of live events to bring people together. With our innovative technology and a fan-centric approach, we are modernizing the ticketing landscape.

We are seeking a talented Programmatic Media Planner to oversee the day-to-day management, execution, and analysis of our programmatic and paid media strategies. This role involves close collaboration with internal teams and agency partners to enhance our paid media investments and explore new channels, including YouTube and Connected TV. If you have hands-on experience in programmatic buying and a desire to advance into strategy and leadership, this position is perfect for you. You will be responsible for reviewing media plans, analyzing performance metrics, and optimizing our investment strategies. You will report directly to our Programmatic Manager.

About SeatGeek

SeatGeek is at the forefront of transforming the live event experience, leveraging cutting-edge technology and a commitment to customer satisfaction to redefine the ticketing industry.

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