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Principal Backend Engineer - Team Lead, Engineering

HivestackCAN-Quebec
Hybrid Full-time

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Experience Level

Manager

Qualifications

• Proven experience in backend development and architecture.• Strong knowledge of distributed systems and performance optimization.• Leadership experience in managing engineering teams.• Proficiency in relevant programming languages and technologies.

About the job

Principal Backend Engineer – Edge Platform (Advertising Delivery Systems)
Full-time Position (Hybrid)
Montréal, Canada

(English below)

Have you ever wondered how outdoor screens manage to display advertisements that seem perfectly tailored to your tastes and interests? This is made possible through Digital Out Of Home (DOOH) advertising, typically enabled by programmatic technology. That’s exactly what we do. Hivestack has transformed the future of our industry by developing a unique full-stack advertising technology platform.

On the buyer side, marketers leverage Hivestack’s Demand Side Platform (DSP) to create measurable campaigns that activate DOOH screens in real-time based on consumer behavior and audience movement patterns. On the seller side, DOOH media owners use Hivestack’s Supply Side Platform (SSP), Ad Server, and Header Bidder to manage their inventory and maximize revenue.

The secret to our success lies in our incredible global team passionate about innovation. We don't confine ourselves to traditional work models: we embrace change and are unafraid to stand out and champion new ideas. Interested? Join us and make a real impact on digital screens around the world.

Job Description
Reporting to the VP of Engineering, we are seeking a Principal Backend Engineer (Edge Lead) to take technical responsibility for our real-time delivery systems while leading and developing a team of engineers.

This is an operational leadership role—a true player-coach position.

Key Responsibilities

Technical Responsibility
• Architecting and evolving our Ad Server, SSP, Exchange, and DSP execution components
• High-throughput, low-latency distributed systems
• Performance optimization (latency, memory, throughput)
• Reliability, resilience, and incident recovery strategies
• Scalability planning and capacity forecasting
• Technical guidance for refactoring and long-term improvements

You will define architectural standards and make critical system design decisions that have a direct impact on revenue and delivery performance.

Team Leadership
• Direct management of Edge team engineers (Ad Delivery)
• Mentorship, performance development, and recruitment
• Fostering a culture of collaboration and innovation.

About Hivestack

Hivestack is a leading technology company specializing in programmatic advertising solutions. We are committed to reshaping the advertising landscape with innovative technology and a passionate team dedicated to excellence.

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