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Performance Marketing Campaign Analyst

PayJoyMexico City
On-site Full-time

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Experience Level

Experience

Qualifications

Qualifications:Proven experience in performance marketing, with a strong understanding of marketing funnels and digital platforms. Analytical mindset with proficiency in data analysis tools and methodologies. Ability to develop and implement effective marketing strategies based on data insights. Strong communication skills, both written and verbal, to report findings and collaborate with cross-functional teams. Fluent in both English and Spanish is a plus.

About the job

About PayJoy

At PayJoy, we are driven by our mission to empower underserved customers in emerging markets to attain financial stability and success. Our innovative secured credit technology provides a gateway for new customers to access the credit system. With our point-of-sale financing and credit card solutions, we enhance our customers' quality of life while enabling them to embrace opportunities as micro-entrepreneurs and provide financial security during challenging times. Utilizing advanced machine learning, data science, and anti-fraud AI, we have positively impacted over 18 million customers by 2025, all while achieving sustainable profitability and growth.

Role Overview

The Performance Marketing Campaign Analyst is a pivotal position within our marketing team, tasked with the creation, oversight, and optimization of our performance marketing strategies. This role will ensure the effective implementation, monitoring, and reporting of campaigns across various marketing funnels and international markets, enabling us to analyze results, optimize performance, and make informed, data-driven decisions.

About PayJoy

PayJoy is a trailblazer in credit solutions, dedicated to helping underserved communities achieve financial independence through innovative technology. Our mission is to create accessible pathways to credit, supporting our customers in their journey toward economic empowerment.

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