About the job
Join Our Team as an Influencer Marketing Team Lead
We are looking for a seasoned and innovative Influencer Marketing Team Lead to drive our influencer marketing initiatives in Singapore and manage regional operations across Southeast Asia (SEA). This pivotal leadership position demands a proactive individual capable of crafting and executing effective influencer strategies, mentoring high-achieving teams, and delivering measurable outcomes for our clients. Your leadership will be key in strengthening AnyMind Group's presence in the influencer marketing arena in Singapore.
Key Responsibilities
Strategic Leadership & Planning:
- Design and implement a robust influencer marketing strategy for Singapore, in line with local market trends and organizational goals.
- Develop and manage the regional influencer marketing execution strategy for SEA, ensuring alignment with broader business objectives.
- Identify, assess, and prioritize promising influencer partnerships and opportunities within Singapore and SEA in collaboration with the Regional Partnership team.
- Serve as a leading voice in influencer marketing, representing AnyMind Group at local events and industry discussions.
Team Leadership & Development:
- Guide, mentor, and motivate the Singapore-based Influencer Marketing team, nurturing a culture of creativity, accountability, and continual enhancement.
- Oversee and direct the regional SEA Influencer Marketing Execution team, providing strategic guidance, operational support, and performance monitoring for regional initiatives.
- Establish clear objectives and KPIs for both local and regional team members, offering ongoing support and constructive feedback.
- Promote a collaborative and high-achieving environment across both teams.
- Ensure departmental operational profitability to maximize performance.
Campaign Execution & Relationship Management:
- Supervise the influencer team in executing marketing campaigns in Singapore.
- Guarantee the efficient execution of regional influencer marketing projects by the SEA execution team, meeting client goals and deadlines.
- Build and maintain relationships (with the sales team) with key clients, including brands and agencies, for influencer marketing projects.
- Collaborate with C-suite stakeholders on strategic influencer marketing initiatives as necessary.
Cross-Functional Collaboration:

