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E-Commerce Director (MAT Cover)

KAYALIDubai, Dubai, United Arab Emirates
On-site Full-time

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Experience Level

Senior Level Manager

Qualifications

Key ResponsibilitiesFormulate and drive a comprehensive e-commerce strategy aligned with corporate growth goals. Discover new revenue streams and optimize existing sales channels to enhance market share and profitability. Conduct regular business analysis, providing updates to the broader organization. Work alongside marketing and planning teams to synchronize product launches with sales objectives. Implement integrated commercial programs across multiple channels, particularly during significant online shopping occasions, and revitalize strategies to enhance Customer Lifetime Value. Translate new campaigns into customer journeys tailored for online platforms and curate trending products. Oversee merchandising and content strategy on the KAYALI website, focusing on specific product categories. Lead personalization efforts and A/B testing strategies, collaborating with cross-functional teams to meet special requests and ensure efficient execution. Engage closely with key departments to drive qualified traffic and maintain alignment with brand vision.

About the job

About Us
KAYALI, established in 2018 by the renowned beauty entrepreneur and fragrance enthusiast, Mona Kattan, is a luxury fragrance brand that embodies the essence of Middle Eastern heritage and the art of scent layering. Our name translates to 'my imagination' in Arabic, reflecting our mission to create modern fragrance experiences that resonate with personal moods and cultural rituals. We believe in the power of scent to foster goodwill and self-love, and our unique fragrances are crafted with the finest ingredients sourced from world-class perfumers. Each scent tells a distinct story, encased in exquisitely designed bottles that highlight true craftsmanship.

Our Vision
We aim to inspire a global community of fragrance aficionados by sharing innovative, luxurious scents and educating others on our cherished Middle Eastern fragrance traditions. As we continue to grow our digital presence, we are looking for a proactive E-Commerce Director who will spearhead our online sales initiatives and enhance our e-commerce landscape.

Position Overview
The E-Commerce Director will be pivotal in devising and executing a robust e-commerce strategy designed to elevate sales, bolster brand visibility, and enrich customer experiences across all digital platforms. This role demands a strategic thinker with technical acumen and exceptional leadership skills to guide a burgeoning team and work collaboratively with various departments.

About KAYALI

KAYALI is a luxury fragrance brand founded by Mona Kattan that brings together the richness of Middle Eastern heritage with modern fragrance experiences. Our products are crafted with premium ingredients and designed to tell unique stories through scent.

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