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Director of Strategic Planning - Pharma Ad Agency Expertise Required

On-site Full-time

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Experience Level

Senior Level Manager

Qualifications

QUALIFICATIONS:Entrepreneurial mindset: A proactive approach to problem-solving and innovation. Robust experience in the Pharmaceutical or Healthcare industry. At least 8 years of experience in planning and strategic communications, preferably within an advertising agency. In-depth knowledge of digital channels and the roles of CRM and social media. Proven track record in creating and executing successful digital multichannel strategies. Strong analytical capabilities, with a focus on data-driven decision-making. Adept storyteller and persuasive presenter. A collaborative team player who values execution alongside planning. Effective at managing relationships across all organizational levels.

About the job

The Director of Strategic Planning at EVERSANA INTOUCH serves as the essential voice of the customer, leading strategic initiatives for our pharmaceutical clients. This role requires a collaborative leader who thrives on transforming complex data into actionable insights. Unafraid of ambiguity, the ideal candidate adeptly navigates challenges to identify core issues and develop innovative solutions.

Armed with extensive research expertise, the Planning Director excels at translating findings into compelling strategies that inspire creative execution. This individual will work closely with cross-functional teams, leveraging data to drive impactful results across various channels.

  • Collaborate with account and creative teams to define client needs and identify business opportunities.
  • Employ analytical skills to synthesize large datasets, extracting critical insights to support strategic decision-making.
  • Convert research findings into strategic insights that enhance communication and creative processes.
  • Investigate customer behaviors across channels to determine how brands can effectively influence their journeys.
  • Foster collaborative relationships with subject matter experts to enrich strategic recommendations.
  • Articulate and implement strategies that drive innovative work across brand strategies, patient journeys, and multichannel plans.
  • Establish yourself as a subject matter expert in pharmaceutical planning and market trends.
  • Integrate digital strategies into overall business plans to uncover growth opportunities.
  • Guide multidisciplinary teams on data-driven marketing and digital trends.
  • Oversee strategic development through all phases leading to creative output.
  • Facilitate workshops, leading discussions that align with client objectives.
  • Balance multiple projects effectively while exercising sound judgment.
  • Lead and influence diverse teams to achieve strategic goals.

About EVERSANA INTOUCH

EVERSANA INTOUCH is a pioneering global marketing agency dedicated to serving the life sciences industry. As the only agency network fully integrated into a commercialization platform through EVERSANA®, we deliver cutting-edge creative, media, enterprise solutions, and data analytics services. Our passion lies in enhancing health outcomes by connecting patients and healthcare providers with vital information and resources. We celebrate diversity and are committed to improving patient lives globally. Our team embodies a range of backgrounds and experiences, all united by the mission to innovate in healthcare and life sciences. Join us as we shape the future of this vital industry.

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