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Director of Global Growth Marketing

Hybrid Full-time $200K/yr - $300K/yr

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Experience Level

Senior Level Manager

Qualifications

Key Responsibilities:Develop and manage the global conversion and growth strategy spanning websites, landing pages, onboarding sequences, email, SMS, push notifications, and in-product interfaces. Design and oversee a structured experimentation roadmap, incorporating multi-arm and adaptive landing page testing, onboarding experiments, incentive structures, lifecycle sequencing experiments, and personalized frameworks. Collaborate with cross-functional teams to implement best practices in data analysis and reporting, ensuring alignment with business objectives. Lead a team of growth marketers, providing mentorship and guidance to optimize their performance and career development. Monitor industry trends and competitor strategies to continually refine and enhance our marketing initiatives.

About the job

This is a Hybrid role (3 days in office / 2 days remote)

About Your Team:

Interactive Brokers, a leading global fintech firm listed on the S&P 500, is on the lookout for a strategic and innovative Head of Growth Marketing. This pivotal role involves developing and scaling a data-driven growth marketing function that emphasizes rigorous experimentation, focusing on owned channels, conversion optimization, and enhancing funnel performance. The successful candidate will play a key role in driving significant growth in user acquisition by refining the end-to-end user journey across our website, applications, lifecycle communications, and retargeting initiatives on a global scale.

About Interactive Brokers

Interactive Brokers is a renowned global fintech leader that empowers clients with unparalleled trading capabilities and advanced technology. We prioritize innovation, data-driven strategies, and exceptional customer service to redefine the investment landscape.

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