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Campaign Manager - Ad Operations

WPPBrussels, Belgium
On-site Full-time

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Experience Level

Manager

Qualifications

ResponsibilitiesCampaign Setup & ManagementWork alongside clients, digital planners, and creative teams to gain a thorough understanding of campaign goals and requirements. Manage the entire lifecycle of digital campaigns, from initial setup and trafficking to conclusion. Effectively employ various ad servers (e.g., Google Campaign Manager 360, Innovid, Adform, etc.) for campaign setup, trafficking, and oversight. Ensure all creative materials comply with technical specifications and are trafficked accurately. Troubleshooting & OptimizationProactively identify, troubleshoot, and resolve technical challenges related to campaign delivery, tracking, and reporting. Monitor campaign performance and make real-time adjustments and optimizations to enhance results. Coordinate with publishers to guarantee accurate campaign execution and successful delivery. Tracking & ReportingEstablish and verify tracking systems (e.g., pixels, floodlights) to ensure precise data collection. Evaluate post-campaign outcomes and offer insights and recommendations for future initiatives.

About the job

About WPP

WPP stands as a reliable growth partner for the world's foremost brands. We integrate state-of-the-art media intelligence and data solutions, exceptional creativity, advanced production methodologies, transformative enterprise solutions, and expert strategic guidance in one unified entity. Our exceptional talent and our innovative marketing platform, WPP Open, empower our clients to navigate changes, seize opportunities, and achieve transformative growth. For further details, visit WPP.com.

We are on the lookout for a driven and detail-oriented Campaign Manager - AdOps to join our vibrant team. In this key role, you will play a crucial part in the comprehensive technical execution and enhancement of digital advertising campaigns, ensuring accuracy, efficiency, and effectiveness across all initiatives. This position provides a remarkable chance to expand your skills within the rapidly changing digital advertising environment.

About WPP

WPP is a global leader in marketing and communications, recognized for driving growth for leading brands. With an emphasis on data-driven insights and innovative solutions, WPP leverages cutting-edge technology and creative expertise to help clients achieve their marketing objectives effectively.

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