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Affiliate Growth Manager

Hadley DesignsRemote — Calgary, British Columbia, Canada
Remote Full-time

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Experience Level

Manager

Qualifications

QualificationsProven experience in affiliate marketing or influencer partnerships. Strong communication and relationship-building skills. Ability to analyze data and adapt strategies accordingly. Passion for education and creative development.

About the job

Join Us in Inspiring Future Innovators!

At Hadley Designs, we envision a world where learning is engaging, aesthetically pleasing, and devoid of screens. Our products are trusted by millions of parents and educators to ignite curiosity and self-confidence in children, and our rapid growth is fueled by genuine partnerships with creators who resonate with our mission.

We are currently seeking an Affiliate Growth Manager to cultivate creators into dedicated advocates. Your role will involve establishing effective systems, creating captivating outreach strategies, and empowering a diverse range of creators to present our offerings in a manner that inspires families everywhere.

About Hadley Designs

Hadley Designs is a family-owned and female-led brand that is transforming early education through creativity and intention. We craft screen-free learning tools designed to make learning enjoyable, engaging, and impactful. Each product is hand-drawn and developed by educators, aiming to foster connections and build confidence.

We do more than just sell educational resources; we are shaping the future with creativity, purpose, and heart.

Your Mission

In this role, you will take charge of expanding our creator affiliate network. You will establish meaningful connections with TikTok influencers, motivate them, and guide them to become top-performing affiliates. Your efforts will be pivotal in converting creator content into substantial gross merchandise value (GMV) growth, combining strategic thinking, expert communication, and relentless execution.

Key Responsibilities

  • Scale Creator Engagement: Ensure that at least 50% of newly qualified creators who receive samples actively post about our products.
  • Create Engaging Content Hooks: Develop three or more weekly hook and script combinations that simplify posting for our creators while maximizing conversion rates.
  • Accelerate Creator Onboarding: Enable new creators to post within ten days of sample approval and integrate them into our communities on WhatsApp and email.
  • Maintain Creator Communication: Engage daily with creators via email and WhatsApp to sustain momentum and drive sales.

What You Bring

  • Creator Acquisition and Management: Supervise our sourcing team to maintain a steady pipeline of quality creators, approving suitable candidates and conducting regular performance assessments.
  • Community Engagement: Build authentic relationships with emerging creators, reactivate inactive participants with fresh incentives, and conduct weekly video reviews to enhance performance.

About Hadley Designs

Hadley Designs is a family-owned and female-led brand dedicated to transforming early education through creativity and purpose. Our screen-free learning tools are designed to make education fun and engaging, fostering connections and confidence in children.

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