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Vice President of Marketing

On-site Full-time $196.4K/yr - $294.6K/yr

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Experience Level

Senior Level Manager

Qualifications

The ideal candidate will possess:A minimum of 10 years of experience in marketing leadership roles, preferably within technology or sports sectors. Proven experience in scaling marketing teams and executing successful go-to-market strategies. Expertise in product positioning and messaging that drives customer engagement and sales growth. Strong analytical skills with the ability to translate data into actionable insights. Exceptional communication and storytelling abilities.

About the job

Vice President of Marketing

About LeagueApps

LeagueApps serves as the central hub for youth and local sports leaders, providing them with essential technology, tools, and a professional network to expand, develop, and enhance sports experiences for the future. Our innovative platform supports thousands of clubs, leagues, tournaments, camps, and facilities, positively impacting over 10 million participants across the nation.

We thrive at the convergence of sports, technology, and community, ensuring effortless operations for organizations nationwide—from registration and payments to streamlined communications.

In addition to our software solutions, we champion a national community of leaders, addressing critical topics such as increasing female participation in sports, preventing youth injuries, and exploring the influence of technology on the future of play. We are proud founders of the FundPlay Foundation, a 501(c)(3) nonprofit dedicated to delivering enriching sports experiences to underserved communities.

About the Role

We are seeking an exceptional Vice President of Marketing to guide our next phase of growth. This marketing visionary will have a proven track record in developing high-performing teams and translating strategic insights into actionable plans. You will be responsible for defining our product positioning, go-to-market strategies, and storytelling that drives measurable results. Reporting directly to the CEO, you will work closely with Sales, Customer Success, and Product leadership to ensure alignment across departments. We are looking for a leader who will not merely manage campaigns but will redefine the role of marketing as we evolve, building the necessary teams, systems, and processes to achieve our objectives.

Your Responsibilities

Product Marketing Strategy & Execution

  • Collaborate with the team and leadership to define our strategic positioning and enhance enablement, launch, and narrative processes.
  • Refine our positioning, messaging, segmentation, and core narrative across the product suite.
  • Establish a product marketing framework based on tangible customer outcomes and industry-specific applications.
  • Transform technical features into compelling value propositions that resonate with key stakeholders.
  • Partner with senior leadership to shape our messaging in the marketplace—from conference presentations to podcast appearances.

About LeagueApps

At LeagueApps, we are committed to empowering youth and local sports leaders with the tools and technology they need to thrive. Our platform is designed to streamline operations, foster community engagement, and create meaningful sports experiences for players of all ages. We believe in the power of sports as a vehicle for positive change and are dedicated to making a difference in underserved communities through our initiatives.

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