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Senior Social Media Advertising Strategist - Remote (Canada)

DirectiveRemote - Canada
Remote Full-time

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Experience Level

Senior

Qualifications

Key Responsibilities:Manage and lead a portfolio of social media accountsProvide direct support to client contactsFacilitate weekly communications with vendors and operational partners to ensure alignment on tasks, quality of work, and opportunities for improvementDesign quarterly strategies for clientsCreate, maintain, and optimize budgets for paid media campaignsDevelop a deep understanding of client positioning and unique value propositionsEnsure accurate lead routing within a CRMTake responsibility for personal productivity and resource utilizationCollaborate with the Associate Director to meet both internal and client objectivesRecognize the value of programmatic campaignsEncourage cross-sells, upsells, and referrals through client relationships

About the job

Are you an enthusiastic marketing professional with an affinity for social media advertising? Do you thrive in a collaborative environment where innovation and success are paramount? If so, you could be the Senior Social Media Advertising Strategist we are looking for!

Abe, a dedicated division of Directive, specializes solely in social media advertising.

We are at the forefront of innovative strategies, empowering clients to harness the full potential of platforms like LinkedIn and Meta to effectively connect, engage, and convert their target audiences. If you're eager to contribute to a transformative journey, this opportunity is for you!

Having experienced remarkable growth in recent years, we remain committed to our core value: the best idea wins. We are seeking a growth-minded strategist to join our dynamic team!

Utilizing our proprietary Customer Generation methodology, which emphasizes SQLs and Customers over traditional MQL metrics, this role reports directly to the Associate Director and plays a pivotal role within our social media team. You will have a unique opportunity to shape the future of a rapidly expanding specialty agency.

The Paid Social Strategist (Internal Title: Senior Account Strategist, Paid Social) collaborates closely with mid-market and enterprise clients, overseeing communication of results, developing tailored strategies, and executing Paid Media deliverables. In this position, you will gain valuable experience in crafting high-impact LinkedIn strategies for B2B businesses.

About Directive

Directive is a pioneering digital marketing agency that helps brands navigate the complexities of online advertising. With a commitment to excellence and a focus on performance, we empower our clients to achieve their marketing goals through innovative strategies and cutting-edge technology.

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