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Senior SEM Associate

PMGMexico City, Mexico
On-site Full-time

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Experience Level

Mid to Senior

Qualifications

Develop and oversee paid search campaigns, creating new strategies and optimizing existing ones to achieve client performance targets. Continuously analyze and enhance campaign performance on a daily, weekly, and monthly basis, utilizing data-driven insights to identify improvement opportunities. Manage search marketing campaigns, including ad group setup, keyword research and expansion, budget pacing, forecasting, and performance reporting. Test and refine campaign strategies, fostering continuous improvement through creative testing and performance analysis. Assist in budget management, monitoring expenditure across accounts and providing recommendations to maximize outcomes. Produce and maintain comprehensive performance reports, extracting data from various sources.

About the job

About PMG

PMG is an independent marketing services and technology firm with a global team of over 900 people. Recognized by Ad Age as a Best Place to Work for eleven years running and named a Best Workplace for Innovators by Fast Company since 2022, PMG partners with brands like Apple, Nike, Sephora, Experian, Therabody, Best Western Hotels & Resorts, Creed Fragrances, BNY, Intuit, CKE Restaurants, Travelex, and Whole Foods. The company delivers digital solutions and media strategies in more than 85 countries, using its proprietary operating system, Alli, to support business strategy, transformation, creative media, and insights.

Paid Search Marketing at PMG

The Paid Search Marketing (SEM) team at PMG brings together problem solvers and strategic thinkers focused on helping clients achieve strong results. Team members work closely with colleagues in media strategy, analytics, and creative to design and run paid search campaigns that make a measurable impact.

This group values fresh thinking and continually looks for new ways to deliver value for clients. Collaboration, innovation, and respect for individuality shape the team’s culture, supporting both professional and personal growth.

Role Overview: Senior SEM Associate

The Senior SEM Associate in Mexico City will play a key role in improving paid search campaign performance and aligning efforts with client goals. The position also contributes to broader strategic projects within the team. Candidates who enjoy digital marketing and solving new challenges will find opportunities to grow here.

About PMG

PMG is a distinguished global marketing services and technology firm, celebrated for its innovative culture and commitment to excellence. We empower brands to push boundaries and achieve their goals through strategic collaboration and cutting-edge digital solutions.

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