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Senior Growth Manager - New Venture (12 Month FTC)

WonderblyLondon, England, United Kingdom
On-site Contract

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Experience Level

Mid to Senior

Qualifications

Who We’re Looking ForYou should possess 4–8 years of experience in growth or marketing, preferably within a direct-to-consumer (D2C) or early-stage environment, with a strong track record in driving user acquisition through digital channels (e.g., paid social). Importantly, your experience should include:Operating without a defined playbook. Testing methodologies to derive solutions. Transforming ideas from concept to successful implementation. You are someone who:Thinks in terms of hypotheses and experiments rather than opinions. Can design and execute structured tests across creative elements, targeting, landing pages, and messaging. Understands how to differentiate between impactful signals and noise, focusing on what truly drives performance. Combines a creative intuition with analytical rigor. Is comfortable engaging with strong opinions and utilizing data to facilitate progress. Key AttributesProactive - you take initiative and don’t wait for perfect instructions. Clear Thinker - you simplify complex problems into straightforward, testable actions. Action-Oriented - you move quickly, implement, and iterate. Resilient - you are comfortable with frequent learning from mistakes. Passionate About Books - your enthusiasm for our category is essential.

About the job

Wonderbly is launching a new brand focused on humorous book gifting for adults. As Senior Growth Manager (12 Month FTC), this role centers on building a scalable growth engine from the ground up. There is no set playbook here, expect to create, test, and refine strategies across every stage of the marketing funnel.

This position reports to the VP of Marketing and works closely with the Chief Product Officer and Chief Technology Officer. As the first marketing hire for this venture, direct impact and close collaboration come standard.

What Makes This Role Stand Out

  • Shape a new brand with the backing of an established business and experienced colleagues.
  • Influence strategy and direction, not just execution.
  • Opportunities to step into a broader leadership role as the brand grows.
  • Work with a brand that combines humor and innovative AI technology.

Key Responsibilities

  • Turn brand and product ideas into actionable growth experiments.
  • Run rapid tests across paid media, landing pages, and product positioning.
  • Identify the main drivers for customer acquisition, conversion, and repeat business.
  • Collaborate with the Publishing team to validate new product concepts in the market.
  • Develop and scale creative strategies and messaging that work.
  • Create early performance benchmarks and build marketing playbooks from scratch.
  • Feed insights back into product, branding, and creative decision-making.

Location

Based in London, England, United Kingdom.

About Wonderbly

Wonderbly is a leading company specializing in personalized children's books, now expanding into humorous gift books for adults. With a strong focus on creativity and innovation, we aim to bring joy through unique gifting experiences.

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