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Senior Executive, Programmatic Strategy

WPP MediaLondon, United Kingdom
On-site Full-time

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Experience Level

Senior

Qualifications

Ideal candidates will possess a strong background in digital marketing, particularly in programmatic advertising. A minimum of 5 years of experience in a similar role is preferred. Proficiency in data analysis and campaign optimization tools is essential. Strong communication skills and the ability to work collaboratively in a fast-paced environment are necessary.

About the job

Role overview

WPP Media is seeking a Senior Executive, Programmatic Strategy to join the London team. This role centers on shaping digital advertising projects and leading programmatic media buying. The position suits someone with a strong grasp of the changing programmatic landscape and a focus on driving campaign results.

What you will do

  • Develop and lead programmatic advertising strategies for digital campaigns
  • Oversee the details of programmatic media buying to support effective campaign delivery
  • Optimize campaign performance to achieve better return on investment
  • Monitor trends and updates in digital advertising to inform strategy

Location

This position is based in London, United Kingdom.

About WPP Media

WPP Media is a leading global media agency at the forefront of digital advertising. Our mission is to drive effective marketing solutions through data-driven insights and innovative strategies. Join us in shaping the future of media.

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