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Senior Analyst at Aarki | Bengaluru

AarkiBengaluru
On-site Full-time

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Experience Level

Senior

Qualifications

Key Responsibilities: Oversee end-to-end campaign execution for assigned accounts, including setup, quality assurance, launch, optimization, and ongoing management of pacing, with complete accountability for outcomes. Act as a key executor of campaign setup, optimization, and pacing; actively monitor daily campaign health metrics including pacing, fraud rates, KPI fluctuations, creative performance, and delivery health, identifying anomalies early. Proactively detect, investigate, and resolve performance issues without prompting; present context, root-cause hypotheses, and recommended solutions. Implement advanced optimizations and testing strategies (with guidance from leads/managers when necessary), analyze results, and translate insights into actionable steps that enhance performance and client outcomes. Early identification of risks and effective communication with managers and Customer Success, providing structured updates on performance, testing status, issues, and pacing adjustments. Respond swiftly to system alerts, pacing concerns, and inquiries from Customer Success within defined service level agreements; participate reliably in on-call rotations and maintain comprehensive logs of issues and resolutions.

About the job

About Us:

Aarki is a pioneering AI-driven company focused on developing cutting-edge advertising solutions that stimulate mobile revenue growth. We leverage AI technologies to identify audiences in a privacy-conscious environment, utilizing trillions of contextual bidding signals alongside our proprietary behavioral models. Our comprehensive audience engagement platform integrates a full-service agency team with a Unified Creative Strategy, ensuring effective ad creative ideation and execution. Over the past 14 years, we have partnered with hundreds of advertisers, managing 5 million mobile ad requests per second across more than 10 billion devices, enhancing performance for both publishers and brands. Our headquarters is located in San Francisco, CA, with additional offices across the United States, EMEA, and APAC.

Role Overview:

In this role, you will operate with a high degree of autonomy, taking full ownership across all campaign functions. You will utilize your strong analytical skills to distill trends into actionable insights. Your proactive approach will drive performance enhancements through optimizations and the creation of testing strategies that elevate both campaign results and client success. Clear and structured communication will be essential as you regularly update managers and Customer Success teams on account performance, testing progress, and any emerging issues. A disciplined daily monitoring routine is required to assess campaign health, promptly identify anomalies, and escalate concerns as necessary. Additionally, you will need to be reliable during on-call rotations, quickly responding to alerts and taking immediate action when needed.

About Aarki

Aarki is at the forefront of AI technology, delivering innovative advertising solutions that drive significant revenue growth for mobile platforms. With a robust audience engagement strategy and a commitment to client success, we continue to set new standards in the advertising industry.

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