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Public Relations Specialist - EMEA

MintelLondon
On-site Full-time

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Key Responsibilities:Enhance brand visibility and authority by driving Mintel’s presence in top-tier and regional media throughout EMEA. Promote Mintel’s thought leadership and product innovation through aligned PR activities with FY26 priorities. Support various integrated campaigns, including thought leadership programs, flagship brand events, and product launches. Contribute to the development of Mintel’s podcast as a key thought leadership channel, ensuring it aligns with brand narratives and positioning. Press Office Management:Act as the primary contact for incoming media inquiries, prioritizing and aligning them with Mintel’s goals. Facilitate interview opportunities with Mintel’s analysts and Principal Strategists. Provide timely, high-quality responses that reflect Mintel's authority and brand positioning. Content Storytelling:Uncover compelling stories from Mintel’s data and insights. Create press releases, media pitches, blog content, and additional supporting materials. Simplify complex insights into engaging narratives for various audiences.

About the job

Mintel seeks a Public Relations Specialist based in London to join its global marketing team, focusing on the EMEA region. This position plays a key part in Mintel’s marketing strategy by supporting earned and owned media efforts, with the goal of strengthening brand visibility and reputation.

What you will do

  • Build and maintain strong media relationships across EMEA.
  • Write and develop content for press releases, media pitches, and thought leadership articles.
  • Increase Mintel’s reach by managing social media channels.
  • Work closely with teams in Marketing, Insights, Commercial, and the global PR group.
  • Contribute to integrated campaigns that highlight Mintel’s expertise in predictive intelligence and CPG innovation.

Collaboration and reporting

This role reports to the PR Director for EMEA & AMER. Regular collaboration with colleagues from multiple business units and the broader PR division is expected.

About Mintel

Mintel is a leading global market intelligence agency, providing comprehensive insights and data on consumer behavior and market trends. Our innovative approach helps businesses navigate the complexities of the consumer landscape, enabling them to make informed decisions and stay ahead in an ever-evolving market.

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