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Manager of Analytics Enablement

RAPPChicago - RAPP
On-site Full-time $99K/yr - $108.9K/yr

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Experience Level

Manager

Qualifications

Key Responsibilities:Lead the evaluation of client marketing and data ecosystems, pinpointing gaps and opportunities to enhance data reliability and analytical performance. Mentor and manage a team of Analytics Engineers, providing technical guidance and facilitating career development. Collaborate with cross-functional teams in Marketing, Product, Engineering, and Client Services to translate business goals into scalable analytics solutions. Implement effective tracking and analytics strategies to drive insights and improve client outcomes.

About the job

Join Our Award-Winning Team as a Manager of Analytics Enablement at RAPP Chicago

About Us: RAPP is a premier global agency at the forefront of precision marketing, dedicated to driving growth with empathy and accuracy. We harness the power of data, creativity, and technology to deliver customized marketing solutions that resonate with individual needs and aspirations, fostering a culture of inclusivity and personal well-being.

Our Approach: At RAPP, our dynamic team of superconnectors excels in transforming personal brand experiences through three critical pillars: connected data, connected content, and connected decisioning. Our data analysts, strategists, and award-winning technologists collaborate seamlessly to ensure authentic customer connections for our clients.

Your Role: As the Manager of Analytics Enablement, you will play a pivotal role in gathering and activating analytics data across various client projects. You will be responsible for designing, documenting, implementing, and maintaining tracking architecture and tag management systems. Your expertise will ensure accurate data collection across multiple platforms, including ESPs, digital media, and web analytics, at the intersection of analytics and technology within our Marketing Sciences Center of Excellence.

About RAPP

At RAPP, we lead the precision marketing landscape by creating impactful marketing solutions that adapt to diverse individual needs. Our team of over 2,000 professionals across 15+ global markets is dedicated to fostering growth through innovative strategies that combine data, technology, and empathy.

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