About the job
The Manager, Communications Designer at Initiative (a Mediabrands company) leads media planning projects from the Toronto office. This position centers on building, presenting, and steering media plans, proposals, and analyses that help clients reach their objectives. Collaboration with an integrated media planning team is key, ensuring strategies reflect current insights and industry trends for effective campaign execution.
What you will do
- Create, write, and present integrated media plans and proposals that support client goals.
- Analyze and communicate insights on media opportunities, industry trends, and client-relevant issues.
- Manage client expectations regarding timelines and deliverables throughout projects.
- Lead discussions with clients to ensure alignment and ongoing satisfaction.
- Monitor developments from major media partners to refine planning strategies.
- Ensure all media plans align with agency values and processes, and review campaign performance regularly.
- Build and sustain strong relationships with clients and partners, showing reliability and adaptability.
- Initiate and coordinate the media buying process to support campaign delivery.
- Oversee the administration and management of media buys.
- Train junior team members on planning tools and internal processes.
Location
This role is based in Toronto, Ontario, Canada.

