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Lead Staff Data Scientist, Marketing

AsanaSan Francisco
Hybrid Full-time $202K/yr - $282K/yr

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Experience Level

Mid to Senior

Qualifications

Key Responsibilities:Design, architect, and oversee the technical execution of the Marketing Data Science roadmap, acting as the Solution Architect for core initiatives such as Media Mix Modeling (MMM), User Lifetime Value, Causal Inferences, Multi-touch Attribution, and Spend Optimization engines. Serve as the primary technical subject matter expert for the Marketing Data Science team, establishing high standards for modeling quality, coding practices, data pipeline architecture, and solution scalability. Collaborate with marketing leaders to explore ways to integrate data science more deeply into Asana's business strategy. Provide hands-on technical mentorship to a diverse team of data scientists, guiding them through complex modeling challenges, selecting appropriate methodologies, and developing robust ML Ops practices. Create and standardize MLOps tools and processes to facilitate efficient and reliable deployment, monitoring, and maintenance of multiple models in production. Research, prototype, and promote cutting-edge capabilities and models within the marketing data science domain, showcasing their benefits and leading their integration. Assume a technical leadership role within the broader Asana Data Community, partnering with Data Engineering and Platform teams to influence the necessary data and MLOps infrastructure for supporting marketing data products.

About the job

The Data Science team at Asana plays a crucial role in advancing our mission by promoting a data-driven mindset that shapes our product offerings and business strategies. As a key member of the Marketing Data Science team, you will serve as the foremost technical authority, leveraging data and scientific methodologies to design and develop innovative, scalable solutions that boost Asana’s marketing performance. You will lead the technical vision for our data science initiatives, working alongside marketing leadership and the wider Asana data community to identify and capitalize on new opportunities. Your expertise will provide technical direction and mentorship, enhancing the team's capabilities and significantly impacting our overall business strategy through advanced modeling and experimental design.

This position is located in our San Francisco office and follows a hybrid work model. Standard in-office days are Monday, Tuesday, and Thursday, with the flexibility to work from home on Wednesdays. Whether you can work from home on Fridays will depend on your specific role and team collaboration. Your recruiter will provide further details regarding in-office expectations during the interview process.

About Asana

At Asana, we are on a mission to help humanity thrive by enabling the world’s teams to work together effortlessly. Our innovative platform empowers organizations to orchestrate their work, manage projects, and drive productivity. Join us and be part of a team that values collaboration, creativity, and commitment to excellence.

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