Lead Growth Analyst - Marketing Analytics

Over 500 million downloads. 80 million+ monthly users. A decade of innovation – and our momentum is only growing.Flo is the leading health & fitness app globally, dedicated to enhancing female health. With a substantial $200 million investment from General Atlantic, we became the first app in our category to attain a $1 billion valuation in 2024 – and we continue to advance.With 7 million paid subscribers and the highest-rated user experience in the App Store’s health category, we have built a reputation for trust over the past 10 years. We are now creating the next evolution of digital health – powered by AI, prioritizing privacy, and clinically validated – to empower users in understanding their bodies better.The RoleWe are seeking a Growth Marketing Lead to join Flo’s User Engagement team, responsible for enhancing how millions of users discover, adopt, and consistently return to the features and products tailored for them. This role bridges Product and Marketing, taking charge of our strategy to guide users through various CRM channels (including push notifications and email) and in-app placements. You will blend management expertise, strategic insight, and hands-on execution, overseeing 1-2 direct reports while also spearheading your own experiments.This position is heavily metrics-focused. You will develop a metrics framework to define user engagement and retention measurement, ensuring team-wide adoption for evaluating success across subscription revenue, feature adoption, retention, and CRM performance, using data to continually enhance user engagement strategies.Indicators of Success in this Role Include:Campaigns and in-app placements that are seamless, personalized, and impactful.Enhanced feature adoption rates, subscription revenue, and retention metrics.A well-defined and widely adopted metrics framework for user engagement across the team.A small yet effective team delivering measurable results.Your QualificationsEssential:Demonstrable experience in leading user engagement, lifecycle, or CRM initiatives within a product-led organization.Management experience (minimum of 1-2 direct reports), with a capacity to scale the team over time.A strong hands-on operator with a strategic mindset: comfortable engaging with the details of campaigns, analytics tools, and product flows while connecting them to broader objectives.

Join Wise as a Growth Marketing Lead and play a pivotal role in driving our marketing strategies in Spain. You will lead innovative campaigns, analyze market trends, and collaborate with cross-functional teams to enhance our brand presence. This position offers you the opportunity to work in a dynamic and fast-paced environment where your ideas can significantly impact our growth.

Join Wise as a Growth Marketing Lead focusing on the DACH region, where you'll be instrumental in driving marketing strategies and initiatives to accelerate our growth. In this dynamic role, you will leverage your expertise to optimize campaigns, analyze market trends, and engage with diverse customer segments. Your creativity and analytical skills will be pivotal in enhancing our brand presence and expanding our customer base.

Join Laundryheap, an award-winning and innovative startup revolutionizing the laundry and dry cleaning sector. Operating in over 14 global markets and rapidly expanding across Europe, Asia, and North America, we take pride in our ability to deliver pristine laundry within 24 hours, establishing ourselves as one of the fastest services in the industry.The RoleAs the Senior CRM & Lifecycle Marketing Manager, you will spearhead Laundryheap's lifecycle messaging strategy, transforming first-time customers into loyal patrons and turning regular users into subscribers.This role is more than just executing campaigns; it’s a leadership position with a hands-on approach, positioned at the confluence of CRM, product, and data. You will architect the program from scratch, developing the strategy, structure, channel mix, and testing cadence while managing a talented team member to support your vision. Your success will be measured by repeat order rates and customer lifetime value (LTV) across various cohorts, setting the benchmark for your team's execution.You will directly oversee a Customer Lifecycle Manager, who will manage the daily execution and optimization of customer sequences through email, push notifications, SMS, and WhatsApp.Your ResponsibilitiesYou will own the entire retention cycle:Developing post-order habit sequences to encourage repeat purchases (1st → 2nd → 3rd+ orders)Creating win-back flows for lapsed customersDesigning upsell strategies for subscriptionsImplementing behavioral nudges and lifecycle triggersEstablishing suppression logic and CRM segmentation architectureOptimizing the channel mix across email, push notifications, SMS, and WhatsApp, ensuring effective integrationYou will track and report on key metrics:Repeat order rates across cohortsCustomer lifetime value and time to reorder metricsLapsed customer recovery ratesMonitoring unsubscribe and spam rates as performance indicatorsWho You AreEssential Qualifications:5+ years of experience in B2C lifecycle, retention, or CRM marketing, preferably within a consumer app or marketplace environmentHands-on experience in building automated sequences using behavioral CRMs (e.g., Customer.io, Braze, Klaviyo)Proven track record in conducting CRM experiments, including A/B testing on sequences, timing, copy, and segmentation, translating insights into actionable program improvementsExperience in managing lifecycle programs across multiple channels, including email and push notifications, as well as SMS or WhatsAppSkilled in writing briefs and copy independentlyAdept at analyzing cohort data using spreadsheets or BI tools to derive testing hypothesesUnderstanding of suppression logic, exit conditions, and sequence architecture beyond simple campaign executionWhat You Won't Be DoingWaiting for a brief; this role is responsible for crafting themReceiving a pre-defined strategy; you will shape, validate, and own the strategy that is developedManaging a large team; you will have a single direct report, allowing for streamlined decision-making and full ownership of the project

Marloo creates AI-powered solutions that help financial advisers guide their clients through key financial choices. Backed by Blackbird Ventures, Marloo has rapidly onboarded more than 650 firms across six countries in under a year, maintaining low churn. The team is growing to support this momentum. Role overview The Growth Lead will shape Marloo’s go-to-market approach. This position centers on designing and running experiments, measuring outcomes, and helping scale what proves effective. The role combines hands-on execution with the chance to help build the team as Marloo expands. Collaboration with co-founders Hardy and Shak is a core part of the day-to-day work. Main responsibilities Design and run growth experiments across channels, segments, and messaging. Identify and double down on strategies that deliver results, and stop those that do not. Emphasize clear, honest measurement over vanity metrics. Building growth systems Curate and enrich lead lists using tools such as Clay, Apollo, and LinkedIn Sales Navigator. Set up outbound infrastructure, including sequences, automation, attribution, and dashboards. Use AI tools to accelerate experiment deployment. Market engagement Lead introductory and discovery calls to refine messaging and qualify leads. Manage full-cycle sales for early-stage deals when needed. Share feedback to improve Marloo’s ideal customer profile, pitch, and positioning. Accountability Own growth metrics and ensure alignment with broader business goals. This position is based in London.

Our MissionAt Omnea, we are transforming the way enterprise businesses manage their operations, particularly in the challenging area of procurement. Our goal is to eliminate the lengthy approval processes that can often involve over 50 emails and multiple departments including Finance, Legal, Security, and IT.We have successfully secured $75M from Khosla Ventures, Insight Partners, and Accel to revolutionize this process. Our AI-driven platform seamlessly connects every stakeholder, step, and system to ensure that purchasing is swift, secure, and effective, offering a single destination for requests, automated approvals, supplier risk assessment, and total spending visibility.This is a $7B+ untapped market, and our rapid growth demonstrates the immense potential: we have increased our ARR by tenfold to double-digit millions within just 18 months and are trusted by esteemed global companies such as Spotify, MongoDB, Monzo, and Albertsons. We are proud to be recognized as the 4th fastest growing startup in Europe.Our team has a proven track record with experience scaling Tessian (cybersecurity technology, backed by Sequoia, Balderton, Accel, and acquired post-Series C). We include ex-founders and operators who have successfully built unicorns, developed top-tier products, and achieved exceptional results. You will collaborate with leaders like Ben, Abs, Sabrina, and Rebe.What We're Searching ForWe are on the lookout for a Founding Growth Marketing Lead — an innovative individual who will establish Omnea's growth strategy as we expand our footprint across Europe and the US. You will be the architect and executor of our full-funnel approach, enhancing awareness, generating intent, and building a robust pipeline through strategic experimentation and high-quality execution.In collaboration with our commercial associates and sales team, you will fast-track the journey from awareness to revenue. As the creator of our growth function, you will be hands-on, analytics-driven, and utterly committed to outcomes. If you're seeking a conventional marketing position, this role is not for you. However, if you're eager for a transformative opportunity that allows you to build one of the most impactful growth engines in the industry, we want to hear from you.

About Checkout.com Checkout.com helps leading businesses such as eBay, ASOS, Klarna, Uber Eats, and Sony process payments smoothly. Our technology supports billions of transactions each year, making online checkouts simple for customers and reliable for merchants. Headquartered in London with offices on six continents, Checkout.com brings together a diverse, adaptable team focused on shaping the future of fintech. The company values performance and innovation, aiming to make payments effortless worldwide. Role Overview: Manager, Product Marketing – Credential Lifecycle The Manager, Product Marketing for Credential Lifecycle leads marketing for key product areas: vault services, network tokens, real-time account updates, and digital wallets. The role focuses on communicating the value of these features to merchants, translating technical details into clear business benefits. This position works directly with Product, Commercial, and Performance Marketing teams. Responsibilities include integrating product offerings into broader marketing strategies and delivering go-to-market campaigns that build understanding and drive adoption. Main Responsibilities Direct the marketing strategy for Credential Lifecycle products, including vault, network tokens, real-time account updaters, and digital wallet features, ensuring merchants see their value clearly. Plan and run go-to-market initiatives and campaigns to increase product visibility and usage. Partner with product and commercial teams to align marketing activities with business objectives. Location: London

Join Stacks, a dynamic and innovative company at the forefront of growth marketing. We are seeking a passionate Growth Marketer who will play a pivotal role in driving our marketing strategies and initiatives. You will be responsible for developing, executing, and optimizing campaigns that attract and retain customers, leveraging data-driven insights to enhance our market presence.As a Growth Marketer, you will collaborate closely with cross-functional teams to identify growth opportunities and implement effective marketing tactics. Your creativity and analytical mindset will be key in designing engaging content and utilizing various digital channels to reach our target audience.

Location: Hybrid (London office, two days per week) CI&T combines human expertise with AI to build scalable technology solutions. With over 8,000 professionals worldwide and more than 1,000 clients, the company’s approach centers on using AI to drive transformation across industries. Role overview The Senior Marketing Analyst - Demand Generation & Events Lead focuses on building a strong sales pipeline throughout the UK. This position connects field marketing, lifecycle programs, and sales engagement, ensuring every stage from first contact to post-event follow-up supports revenue growth. The role shapes how CI&T interacts with priority accounts and converts interest into business opportunities. Events and field marketing Design and deliver B2B event programs across EMEA, including industry conferences, executive dinners, CXO roundtables, roadshows, and CI&T-hosted events. Manage the EMEA events calendar in line with go-to-market strategies, regional growth plans, and industry schedules. Identify and create new executive engagement opportunities and field activations to support demand generation and pipeline growth. Oversee all aspects of event execution, from timelines and logistics to vendor management and delivery across multiple programs. Demand generation and sales alignment Work with vertical marketing and sales leaders to align event programs with target accounts and key sectors. Partner with sales teams on pre-event targeting and invitation strategies to increase participation from high-value prospects. Support structured sales follow-up to turn event engagement into qualified pipeline opportunities. Lifecycle and campaign integration Develop and manage lifecycle and nurture programs that connect event engagement with broader marketing campaigns. Create pre- and post-event journeys to ensure a seamless transition from initial interaction to sales opportunity. Collaborate with content and growth teams to maintain consistent messaging and campaign alignment across channels. Performance and optimization Track and analyze program results in partnership with marketing operations and sales teams.

WPP Media is WPP's AI-powered media operating unit, bringing together media, data, and partnerships to deliver creative personalization at scale. The team uses WPP Open and Open Intelligence to help clients understand and improve the impact of their media investments. This Growth Programme & Operations Lead position sits within the Global Growth & Transformation team in London. The team integrates growth, transformation, and operational excellence to shape how WPP Media partners with major clients. Role overview This role leads the relationship intelligence system for global clients. The focus is on building, managing, and improving the systems, data, and processes that help WPP Media understand, manage, and activate senior client relationships at scale. The position combines system ownership, design, structure, and hands-on operational delivery. A key part of the job is turning relationship data into practical insights and actions for the business. What you will do Own and manage the relationship intelligence system and its operational model Oversee advocacy data, insight flows, and activation processes Coordinate with partners, stakeholders, and governance teams Develop structured processes for triage, escalation, and follow-up actions Translate relationship insights into clear priorities and interventions Continuously refine relationship frameworks and operational models For more details about WPP Media, visit wppmedia.com.

About Us At Octopus Legacy, we are proud to be one of the UK's most rapidly expanding technology firms, recognized for our innovative approach and trusted service. Our mission is to revolutionize a traditional industry, providing essential support for individuals and organizations as they navigate the complexities of life and death. As we continue to grow, we are focused on building a team of proactive, solution-oriented individuals who are passionate about making a significant impact. Are you ready to join a transformative journey? Your Role In the capacity of Head of Growth, you will take charge of the complete marketing spectrum for both B2B and B2C sectors. Your expertise will be pivotal in developing and implementing strategies, messaging, and systems that propel remarkable growth across our diverse services. This senior-level position involves direct collaboration with Sam, our Founder, and the leadership team. You will engineer a sustainable growth framework that encompasses customer acquisition, engagement, retention, and monetization for both consumer and business channels. Your role will involve identifying fresh opportunities to engage with our customers, ensuring they derive continuous value from our offerings, while also enhancing our partnerships and charity collaborations. While marketing will be an essential element, this position extends beyond it, influencing revenue strategies, product development priorities, partnerships, and commercial execution. As we scale rapidly, the next phase requires the establishment of more efficient systems, clearer objectives, and stronger interdepartmental alignment to ensure sustainable growth aligned with our mission. Key Responsibilities Lead the comprehensive growth strategy across B2B and B2C channels. Design, test, and implement scalable growth engines focused on acquisition, engagement, retention, and monetization. Oversee messaging and nurturing strategies for a customer base exceeding 500,000, driving impactful engagement and revenue outcomes. Discover and initiate new channels, strategic partnerships, and market entry strategies across various platforms including paid, organic, and affiliate channels. Promote a customer-centric philosophy, consistently enhancing the customer journey, especially during sensitive situations such as bereavement. Collaborate closely with the Brand team to ensure growth initiatives reinforce long-term brand value. Boost revenue growth by refining acquisition, conversion, and retention strategies while increasing operational capabilities to cater to thousands of customers monthly.

Magentic is seeking a pioneering Growth Marketer to shape our go-to-market strategy. This is a unique opportunity to work alongside the founders in a zero-to-one role, where you will identify our ideal customer segments, craft compelling messaging, and evaluate effective acquisition channels.In this hands-on position, you will conduct experiments across the entire marketing spectrum, including customer research, messaging, campaigns, and distribution. Your insights will be transformed into scalable growth strategies that will lay the groundwork for a larger team in the future.We are at the forefront of AI innovation with our next-generation agentic systems designed to manage entire procurement workflows. Our mission is to enhance the resilience of global manufacturing supply chains in a rapidly evolving landscape, tapping into a $3 trillion market opportunity.Excitingly, we are backed by prestigious investors such as Sequoia Capital, and you will collaborate with an exceptionally talented team with diverse expertise from organizations like OpenAI, Meta, Revolut, NASA, and McKinsey!

About NOVA Wealth:NOVA Wealth is an innovative and rapidly expanding startup aimed at revolutionizing financial advice delivery in the UK. We are committed to placing a human adviser at the center of every client relationship while harnessing technology to empower our advisers. This approach allows us to enhance service levels significantly and minimize the administrative burdens that often hinder performance. Our mission is to transform the advisory landscape, delivering superior customer outcomes at lower costs, thus benefiting a broader audience. With our customer-focused advisers and cutting-edge Lifeline technology, we empower individuals to not only make informed financial decisions but also to realize their dream lifestyles.About the Role:At NOVA, we transcend traditional advertising; we create dynamic growth loops. This position is designed for a hands-on builder who will architect and amplify our paid acquisition strategies rather than merely executing a predefined plan. We are on the lookout for a Performance Marketing Lead who thrives on execution and is passionate about the intricacies of campaign design and the thrill of optimizing conversion funnels.As the catalyst for our paid acquisition initiatives, you will oversee daily operations, scaling efforts, and relentless optimization of our performance channels. Your role is not limited to budget oversight; you will actively engage with the platforms, fine-tuning campaigns, experimenting with creative elements, and ensuring that every pound spent is maximized to disseminate our transformative financial advice to a wider audience.Key Responsibilities:Channel Mastery: Take a hands-on approach with Google Ads, LinkedIn, and Meta. You will be tasked with building, launching, and managing campaigns from inception to execution, ensuring impeccable technical implementation.Rapid Experimentation: Lead a fast-paced testing strategy. From refining headlines and CTA buttons to optimizing landing page designs, you will continuously iterate to discover the ultimate lead generation formula.Funnel Optimization: Own the customer journey from initial click to first meeting. You will identify and eliminate conversion barriers, ensuring a seamless connection between marketing efforts and our service offerings.Data Integrity & Reporting: Maintain an unwavering focus on data accuracy. You will be responsible for daily performance monitoring and play a key role in shaping our tracking and attribution methodologies, ensuring accurate measurement of key events, funnel stages, and conversion signals to swiftly respond to changes in customer acquisition cost or lead quality.Creative Collaboration: Serve as a liaison between performance analytics and creative processes, utilizing data insights to inform and enhance creative outputs.

Role overview Cadmus is looking for a Growth Marketer to strengthen its presence among specialized communities that shape assessment decisions. The focus is on building Cadmus' reputation within these networks and turning increased visibility into a consistent stream of new opportunities. This position relies on Cadmus' strong customer advocacy and established evidence base, providing a solid platform for demand generation, field marketing, and event strategies. The Growth Marketer will use these resources to drive growth and help set the stage for expansion into the US market. This is a hands-on marketing role. The Growth Marketer reports to the Chief Revenue Officer (CRO) and partners closely with the Product Marketer to develop content and campaigns that support business goals. What you will do Engage directly with communities and networks that influence assessment decisions. Implement demand generation, field marketing, and event strategies to build pipeline and strengthen brand presence. Work with the Product Marketer to develop content and campaigns aligned with commercial objectives. Assist with Cadmus' entry into the US market by identifying and testing key channels and events. Measuring success Within the first year, success in this role will include: Building a demand generation engine for the UK and Australian markets. This involves driving qualified conversations with institutional leaders such as Deans, Pro Vice-Chancellors, and senior academic officials, while supporting the sales team. Securing Cadmus' presence at major events and within influential communities. Delivering targeted conference strategies and hosting high-value roundtables to strengthen Cadmus' reputation among institutional buyers. Developing reporting frameworks that connect marketing spend to pipeline results. Supplying the team with clear insights into which channels, campaigns, and events have the greatest commercial impact. Laying the foundation for US market entry. Identifying, testing, and evaluating the most relevant US higher education channels, communities, and events to ensure an effective early presence. Location This position is based in London, England, United Kingdom.

Join Wise as a Lead Growth Analyst in Marketing Analytics and play a pivotal role in driving our growth strategies. You will analyze data trends, devise actionable insights, and collaborate with cross-functional teams to enhance our marketing efforts. If you are passionate about data and eager to make a significant impact, we want to hear from you!

Empowering Businesses to Get Compensation Right.Compensation plays a pivotal role in shaping our careers and lives. It is a critical factor in attracting and retaining top talent, yet countless organizations struggle to navigate this landscape effectively. Many rely on inadequate data and outdated tools for their compensation decisions.At Ravio, we are changing this narrative.We partner with some of the world's most forward-thinking companies to enhance their teams and achieve their objectives through optimized compensation strategies. Our cutting-edge real-time data platform revolutionizes the way compensation is approached, offering comprehensive tracking of salary, equity, and benefits. We are committed to ensuring equitable pay for all, regardless of background or circumstances, because we believe that fair compensation benefits everyone involved.Ravio is in a rapid growth phase, positioning itself as the European leader in compensation data, currently serving over 1,200 clients, with ambitions to become the leading global provider of compensation data and management tools.Joining a startup and helping scale it into a global powerhouse is one of the most fulfilling and challenging career journeys you can embark on. If this excites you, we want to hear from you!The RoleRavio has achieved a strong product-market fit, growing at an impressive rate of 15x over the last two years, supported by a well-resourced marketing team with significant autonomy, a self-service product experience, and a growth engineering team focused on optimizing the customer journey.We are seeking a dynamic Growth Marketing Specialist to ignite our self-service growth.In this pivotal role, you will take charge of self-serve acquisition strategies, designing and executing experiments across multiple channels to substantially boost sign-ups, pipeline, and revenue generated through our self-service platform.You will collaborate closely with our Head of Marketing, receiving strategic guidance and support from a vibrant cross-functional team, while enjoying the freedom to innovate and scale effective initiatives. This role is about discovering the next big opportunity, not just incremental growth.Key Responsibilities:Develop and execute strategies to enhance self-serve acquisition (50% of your focus)Analyze self-service data and channel performance (including paid search, LinkedIn organic and paid, SEO) to pinpoint future growth opportunitiesCreate testing roadmaps and prioritize high-impact experimentsCollaborate with Growth Engineering on product enhancements, ensuring an optimal self-service experience

Are you ready to drive change? Join AnyVan as we revolutionize the moving industry, making it easier and more efficient than ever!Since our inception in 2009 by visionary CEO Angus, who recognized the potential of half-empty vans, AnyVan has grown to become the leading logistics technology provider in the UK and Europe. With over 150,000 five-star reviews and 5 million satisfied customers, our team of 400 dedicated professionals across London, Cape Town, and Bogota is committed to reducing waste and minimizing carbon footprints by saving 8,520 tonnes of carbon annually.Following a successful launch in Spain in 2025, we are seeking a dynamic Marketing Lead to accelerate our growth and marketing initiatives. This is a crucial role in our international expansion, responsible for crafting and executing our go-to-market strategy while collaborating with marketing, sales, operations, product, and pricing teams.Reporting to the CMO, you will harness customer insights and market knowledge to create compelling propositions and campaigns that attract new customers and enhance conversions. This position requires a blend of strategic vision and tactical execution in a fast-paced, opportunity-rich environment. We are looking for a passionate individual who thrives on challenges.Your Responsibilities:Accelerate growth: Build on the momentum from our first year in Spain, driving triple-digit growth by leveraging existing tools and teams, while focusing on ambitious revenue targets.Lead go-to-market initiatives: Identify key audiences and regions, collaborating with Product, Pricing, and Operations to ensure a strong product-market fit and effective localized offerings.Advocate for the Spanish customer: Be the voice of the customer within the company, using customer insights to inform decisions and ensure cultural relevance in all marketing and product initiatives.Develop and expand channels and partnerships: Integrate core channels, including PPC, and work on partnerships to enhance our market presence.

About the RoleWe are seeking a dynamic and innovative Founding Growth Lead at Alaro, where you will spearhead our go-to-market (GTM) strategy. You will collaborate closely with the Founder to establish our Ideal Customer Profile (ICP), craft compelling positioning and narrative, and execute founder-led marketing initiatives, including content creation, community engagement, and strategic partnerships. Your role will involve managing early pipeline development and commercial cycles, ultimately driving repeatable demand, achieving landmark wins, and creating a scalable GTM playbook.This position is highly impactful: your contributions will directly shape client success, fuel business expansion, and define Alaro's presence in the evolving legal services landscape.Key ResponsibilitiesDefine & Validate the ICP: Identify high-converting customer profiles and buying personas, transforming insights into a focused targeting strategy.Build a Demand Generation Engine: Establish outbound, referral, and lightweight inbound strategies (including lists, sequences, content, community, and relevant partnerships/events) to foster qualified conversations.Conduct Discovery & Qualification: Lead introduction/discovery sessions, diagnose client challenges with credibility, and refine messaging, narrative, and qualification criteria based on real-market feedback, including creating essential assets like one-pagers and case studies.Manage Early Commercial Cycles: Implement a streamlined, high-velocity deal process (mutual action plans, stakeholder engagement, objection handling, pricing), initially collaborating with the Founder and progressively taking ownership of end-to-end closes.Document the GTM Playbook: Establish necessary CRM processes, maintain pipeline hygiene, and document critical elements including ICP, positioning, messaging, content strategies, stages, scripts, and objection handling techniques.Prepare for Team Scaling: Once the GTM motion is validated, assist in defining future GTM roles (e.g., partnerships, marketing, sales) and support onboarding into the established playbook.

Join zeneducate as the Director of Growth Marketing, where you will spearhead innovative strategies to drive customer acquisition and retention. In this pivotal role, you will develop and execute comprehensive marketing plans that align with our mission to enhance educational experiences. Collaborate with cross-functional teams to optimize our marketing funnel and leverage data analytics to inform strategic decisions. Your leadership will be critical in scaling our brand presence and achieving our business objectives.