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Junior Business Analyst - Acquisition Channels

PlatacardMexico
On-site Full-time

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Experience Level

Entry Level

Qualifications

Key Responsibilities:Lead the development of a product area within our acquisition channels, from hypothesis generation to delivery. Collect and analyze requirements, structure complex problems, and translate business needs into actionable specifications for engineering teams. Conduct research on user workflows, pinpoint pain points, and propose enhancements to interfaces and processes. Utilize metrics to define KPIs, monitor performance, conduct experiments, and validate hypotheses with data. Engage closely with operations teams, developers, and data analysts on a daily basis. Help enhance onboarding processes, reduce churn, and increase channel utilization. Potential Focus Areas:Partner Portal: Develop interfaces for external users, enhance onboarding experiences, and improve engagement and retention. B2B CRM: Create internal tools for partner acquisition and management teams with a more technical focus. Field Sales Tools: Research the workflows of sales representatives in the field, digitizing processes and improving mobile tools and workflows.

About the job

Join our dynamic team at Platacard, where we are innovating and expanding our client acquisition channels, ranging from partner programs and B2B CRM tools to field sales operations. Positioned at the intersection of product development, operations, and growth, our team is tasked with transforming initial acquisition concepts into robust, data-driven processes that can scale efficiently.
This role offers significant ownership from the outset, allowing you to take full responsibility for a product area right away. You will collaborate directly with development teams, operational leads, and analysts to shape our strategies for attracting and onboarding new clients across various channels.

About Platacard

Platacard is a forward-thinking company dedicated to enhancing client acquisition through innovative solutions. We foster an environment of collaboration and data-driven decision-making, ensuring that our teams are equipped to transform new ideas into scalable processes.

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