About the job
About the Role
As the Sales Lead, you will be instrumental in broadening Cedar’s reach within the mortgage and real estate sectors. Your role will involve identifying, cultivating, and activating partnerships with lenders, brokerages, and financial organizations, transforming new relationships into lucrative, revenue-generating channels.
Reporting directly to the Head of Partnerships, you will collaborate closely with leadership and cross-functional teams to enhance adoption, oversee onboarding, and fortify Cedar’s reputation as a reliable partner in promoting home affordability.
What You’ll Do
Business Development and Channel Expansion
• Identify and pursue partnership opportunities with mortgage lenders, real estate brokerages, and financial institutions.
• Build and maintain a robust pipeline of prospective partners to amplify Cedar’s national presence.
• Foster engagement and deal flow through outreach, presentations, and follow-up initiatives that convert interest into active partnerships.
Executive Engagement and Industry Presence
• Present Cedar’s innovative homeownership model to senior and C-suite executives at partner organizations.
• Lead partnership discussions that effectively communicate value and establish long-term alignment.
• Represent Cedar at industry conferences, associations, and events to enhance awareness and foster relationships.
Partner Onboarding and Enablement
• Manage the comprehensive partner lifecycle from initial contact through to activation and ongoing success.
• Collaborate cross-functionally with Product, Sales Ops, Marketing, and Legal to ensure seamless partner integration.
• Conduct training sessions and provide tailored materials to support the origination and marketing of Cedar transactions.

