About the job
About Hitachi Vantara
At Hitachi Vantara, we serve as the trusted data foundation for innovators worldwide. Our robust and high-performance data infrastructure empowers various industries—from financial institutions to entertainment parks—to focus on unlocking the extraordinary potential of their data.
Have you seen the remarkable Las Vegas Sphere? That's just one instance of how we enable our clients to automate, optimize, and innovate, ultimately delivering awe-inspiring experiences to their customers. As we navigate towards our next growth phase, we are eager to welcome individuals who thrive in a diverse, global team and are passionate about making a tangible difference through data.
The Team
Our team represents Hitachi Vantara to customers and partners across the Americas, fostering business and marketing relationships that identify customer challenges and enhance their experiences. We work collaboratively across functions to ensure the success of both our customers and partners. We are looking for enthusiastic team members who can forge deep connections and effectively communicate our unique value propositions.
Your Role
We are in search of a talented Demand Generation Marketing Manager to spearhead the development and implementation of innovative, data-driven marketing campaigns for targeted customer segments. This role entails overseeing a cross-functional effort and managing diverse marketing initiatives across multiple channels such as paid media, email, content, and events to meet specified business goals. Close alignment with our sales and marketing leadership is essential, and the ideal candidate will excel at collaborating across teams to create comprehensive campaigns that resonate with market opportunities.
The primary goal of this position is to orchestrate and execute a series of campaigns and events that generate new opportunities and enhance our pipeline within selected segments. A critical aspect of this role is to design and implement impactful programs with messaging that engages and motivates our audiences to take action. Proficiency in leveraging data and insights to develop audience segments and targeted campaigns is vital. Additionally, strong project management skills are required to coordinate various stakeholders and drive results for the business.
This position is part of the Americas Field & Global Partner Marketing team and reports to the Senior Director of Field and Partner Marketing within our Global Marketing organization. The role is based in the United States.

