About the job
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This position presents a remarkable opportunity to redefine a category and produce content that makes a significant impact. As a socially-driven creative, you will generate ideas that resonate culturally and manage our local community's daily engagement while moderating our brand's social media channels, ensuring our content aligns with the expectations and needs of local audiences.
Key Responsibilities:
- Design and implement innovative and engaging social media strategies in collaboration with creative and strategic teams.
- Oversee daily social media content management across platforms such as Facebook, Twitter, Instagram, and YouTube, tailoring content for each channel.
- Identify social opportunities that align with broader creative concepts.
- Create a comprehensive monthly social editorial calendar in alignment with the content team.
- Produce timely content in response to emerging social trends.
- Ensure all content adheres to legal standards, including copyright and data protection laws.
- Develop unique creative responses to client briefs while proactively sourcing opportunities for relevant social content that meets brand goals.
- Present concepts clearly to clients and team members, articulating and defending your creative rationale.
- Revise and enhance content based on feedback.
- Analyze performance metrics to guide future creative endeavors.
- Manage the end-to-end creative process, from ideation through to content production.
- Stay updated on social platform dynamics and trends to inspire new ideas and campaign proposals.