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GTM Enablement Leader

ProfoundNew York City
On-site Full-time $220K/yr - $245K/yr

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Experience Level

Mid to Senior

Qualifications

The ideal candidate will possess a robust skill set that includes:Extensive experience in go-to-market strategies and enablementA track record of building effective training programsProficient in developing playbooks and sales enablement toolsAbility to work collaboratively across multiple teamsStrong analytical skills to measure and drive enablement success

About the job

Profound is revolutionizing the marketing landscape by developing an innovative platform tailored for the era of superintelligence. As artificial intelligence transforms the creation, discovery, and distribution of information, businesses require a new strategy to comprehend and influence AI systems' representations. Profound collaborates with the world's foremost brands, guiding them to navigate and thrive in this transformative age of AI search.

We are seeking a talented GTM Enablement Leader to establish and lead our enablement function from the ground up. This pivotal role will oversee how Profound's Sales, Customer Success, and Partner teams are equipped to excel, encompassing onboarding, training, playbooks, product launches, and continuous field readiness. You will convert a rapidly evolving product and category into clear, scalable, and repeatable processes.

Key Responsibilities

  • Develop and implement Profound's go-to-market enablement function from inception

  • Take ownership of enablement initiatives across Sales, Customer Success, Solutions Engineers, and Partners

  • Design comprehensive onboarding programs that accelerate the ramp-up of new hires in a complex and technical domain

  • Create go-to-market playbooks for enterprise sales cycles, pilot programs, and market expansions

  • Collaborate with Product Marketing to translate product positioning into actionable field messaging

  • Empower the sales team to effectively articulate Profound's unique advantages in AI search and agentic workflows

  • Lead enablement efforts for new product launches

  • Provide frontline managers with robust coaching frameworks

  • Act as the voice of the field in discussions with Product and go-to-market leadership

  • Define and measure the impact of enablement initiatives, focusing on metrics like ramp time, win rates, and product adoption

Who You Are

  • 7 to 12+ years of experience in go-to-market roles such as enablement, sales, customer success, revenue operations, or product marketing

  • Proven experience as an initial or early enablement hire, building functions and systems from the ground up

  • Adept at selling complex, enterprise-level, category-defining products

  • Skilled in translating AI and technical concepts into tangible business value

  • Strong systems thinker with a hands-on approach to building

  • A credible partner to senior sales leaders and executives

Location

This position is on-site at our office in Union Square, NYC, designed for individuals who excel in fast-paced, innovative environments.

About Profound

Profound is at the forefront of creating a marketing platform designed for the age of superintelligence. By leveraging AI, we empower companies to better understand and influence their representation in the digital landscape. Join us as we partner with leading global brands to navigate the new world of AI-driven search.

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