About the job
Join Groupon, a dynamic marketplace where customers uncover fresh experiences and services daily while empowering local businesses to thrive. With over a million merchant partners globally, we connect more than 16 million customers to exceptional deals across diverse categories. In a landscape often dominated by e-commerce giants, Groupon distinguishes itself as a platform uniquely dedicated to fostering the success of local businesses on a performance basis.
We are on an ambitious journey to revolutionize our business through an unwavering commitment to results. Despite our expansive global team, we cultivate a culture that ignites innovation, embraces risk-taking, and celebrates achievements. Here, your impact can be immediate, thanks to our scale and the speed of our transformation. We embody the best of both worlds: large enough to offer resources and scale, yet small enough for individual contributions to make a significant difference.
About the Role
As a Senior Go-To-Market Engineer at Groupon, you will be the architect behind our revenue engine—designing and building automated systems that facilitate the discovery, enrichment, qualification, and engagement of merchants across international markets. This high-impact, individual contributor role will see you delivering work that directly influences pipeline and revenue. You’ll work collaboratively across Sales, Marketing, and Data teams while maintaining deep ownership of Groupon's Go-To-Market technical infrastructure. Your contributions will enable our teams to operate efficiently at scale across multiple markets, ensuring operational effectiveness and data integrity.
Responsibilities
System Design and Automation
Design, develop, and optimize robust automated workflows within the Go-To-Market tech stack utilizing Clay, Kubaru, Cloudingo, and Salesforce.
Create scalable agentic workflows in Clay to assess and enrich business and contact data efficiently.
Establish integrations linking Clay, Salesforce, internal merchant assessment tools, and marketing automation platforms.
Lead Management and Data Operations
Develop real-time lead scoring engines to prioritize high-value opportunities.
Design and maintain dynamic lead routing systems to maximize conversion potential.

