About the job
Vice President of Marketing
About LeagueApps
LeagueApps serves as the central hub for youth and local sports leaders, providing them with essential technology, tools, and a professional network to expand, develop, and enhance sports experiences for the future. Our innovative platform supports thousands of clubs, leagues, tournaments, camps, and facilities, positively impacting over 10 million participants across the nation.
We thrive at the convergence of sports, technology, and community, ensuring effortless operations for organizations nationwide—from registration and payments to streamlined communications.
In addition to our software solutions, we champion a national community of leaders, addressing critical topics such as increasing female participation in sports, preventing youth injuries, and exploring the influence of technology on the future of play. We are proud founders of the FundPlay Foundation, a 501(c)(3) nonprofit dedicated to delivering enriching sports experiences to underserved communities.
About the Role
We are seeking an exceptional Vice President of Marketing to guide our next phase of growth. This marketing visionary will have a proven track record in developing high-performing teams and translating strategic insights into actionable plans. You will be responsible for defining our product positioning, go-to-market strategies, and storytelling that drives measurable results. Reporting directly to the CEO, you will work closely with Sales, Customer Success, and Product leadership to ensure alignment across departments. We are looking for a leader who will not merely manage campaigns but will redefine the role of marketing as we evolve, building the necessary teams, systems, and processes to achieve our objectives.
Your Responsibilities
Product Marketing Strategy & Execution
- Collaborate with the team and leadership to define our strategic positioning and enhance enablement, launch, and narrative processes.
- Refine our positioning, messaging, segmentation, and core narrative across the product suite.
- Establish a product marketing framework based on tangible customer outcomes and industry-specific applications.
- Transform technical features into compelling value propositions that resonate with key stakeholders.
- Partner with senior leadership to shape our messaging in the marketplace—from conference presentations to podcast appearances.

