About the job
Oscar Health is hiring a Senior Manager, Channel Marketing to join the team in New York, NY. This position plays a central role in shaping growth strategies, driving lead generation, and leading Account-Based Marketing (ABM) initiatives.
About Oscar Health
Oscar Health is a health insurance provider founded in 2012. The company is built around a technology-driven platform and focuses on delivering personalized care to its members. Oscar aims to make health insurance feel as personal as having a family doctor.
Role Overview
The Senior Manager, Channel Marketing will develop and execute marketing strategies that support Oscar’s enterprise goals. The role includes designing targeted communication plans, building performance-focused channel programs, running A/B tests, and exploring new media tactics. This person will identify opportunities to build the pipeline, collaborate with senior leadership, and use research and analytics to create and evaluate full-funnel marketing strategies.
This position reports to the Associate Director of Marketing.
Work Location
This is a hybrid role based in Oscar’s New York office. The schedule requires three days onsite each week. Thursdays are reserved for in-office team meetings and events; the other two in-office days are flexible.
Compensation and Benefits
- Base salary: $135,792 to $178,227 per year
- Comprehensive employee benefits
- Unlimited vacation program
- Eligibility for annual performance bonuses
Key Responsibilities
- Act as the subject matter expert on policies, trends, and platforms relevant to Oscar’s business and products
- Create marketing and media strategies that position Oscar as a thought leader and drive demand
- Oversee project timelines and execution to meet deadlines and achieve milestones
- Manage external communications and tailor messaging by account segment for optimal results
- Analyze campaign effectiveness, prepare reports, and share insights with stakeholders
- Develop new ways to measure marketing success, drawing on data and a learning-oriented mindset
- Identify and nurture key partnerships, including ABM platform evaluation and agency selection
- Lead strategic initiatives, ensuring alignment with organizational objectives

