Senior Data Scientist Marketing Analytics At Headway jobs in New York – Browse 6,556 openings on RoboApply Jobs

Senior Data Scientist Marketing Analytics At Headway jobs in New York

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companyHeadway logo
Full-time|$265K/yr - $265K/yr|On-site|New York, New York, United States; San Francisco, California, United States; Seattle, Washington, United States

At Headway, we are on a transformative journey to revolutionize mental health care accessibility. Our innovative technology connects individuals with exceptional therapists through the first software-enabled national network that accepts insurance.With 1 in 4 Americans facing treatable mental health conditions, our mission is to dismantle barriers to therapy by facilitating therapists in accepting insurance and expanding their practices.Founded in 2019, Headway has grown into a vibrant network of over 60,000 mental health providers across all 50 states, serving more than 1 million patients. Backed by prestigious investors including a16z (Andreessen Horowitz), Accel, GV (formerly Google Ventures), Spark Capital, Thrive Capital, Forerunner Ventures, and Health Care Service Corporation, we are a Series D company with over $325 million in funding.We believe your time with us will be the most fulfilling of your career. Join us in making a meaningful impact on the future of mental health care.About the RoleJoin us in shaping the metrics and decision-making processes that drive patient growth.As a Senior Data Scientist in Marketing Analytics, you will take on a pivotal role as the senior analytical and strategic leader, making marketing performance clear, credible, and actionable. Collaborating closely with Growth Marketing leaders and channel managers across paid, lifecycle, and organic marketing, as well as Finance, Product, and Engineering, your mission will be to help Headway tackle critical questions:What is genuinely incremental?Where should we allocate our resources next?What factors are influencing performance changes?How can we successfully scale effective strategies without misconceptions?You will develop the frameworks, analyses, and modeling techniques that empower the marketing team to accelerate their efforts confidently. This role goes beyond mere dashboard monitoring or basic attribution; it provides high-stakes decision support for our growth engine.What You Will DoLead incrementality measurement across various channels. Design and analyze geo tests, holdouts, lift tests, and quasi-experimental approaches when randomized testing isn't viable. Establish clear parameters, decision rules, and benchmarks for success.Create a trustworthy marketing measurement system. Define authoritative metrics such as CAC, LTV, payback periods, conversion rates, and retention.

Jan 27, 2026
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companyHeadway logo
Full-time|$265K/yr - $325K/yr|On-site|New York, New York, United States; San Francisco, California, United States; Seattle, Washington, United States

At Headway, we are on a profound mission to transform mental health care, making it accessible to everyone. Our innovative technology connects individuals with exceptional therapists through the first software-enabled national network of providers who accept insurance.In the U.S., 1 in 4 individuals faces a treatable mental health condition. Unfortunately, many providers do not accept insurance, rendering therapy unaffordable for a large segment of the population. Headway is pioneering a new mental healthcare system that simplifies the process for therapists to accept insurance and expand their practices.Founded in 2019, Headway has evolved into a diverse, national network comprising over 60,000 mental healthcare providers across all 50 states. Our software has served more than 1 million patients, and we are proud to be a Series D company with over $325 million in funding from esteemed investors including a16z (Andreessen Horowitz), Accel, GV (formerly Google Ventures), Spark Capital, Thrive Capital, Forerunner Ventures, and Health Care Service Corporation.We aspire for your journey with us to be the most fulfilling chapter of your career. Join us and contribute to the positive transformation of mental healthcare.About the RoleBecome a part of our team to create a decision engine that fosters better mental health outcomes.As a Staff Data Scientist specializing in Product Analytics, you will serve as a key technical and strategic leader, guiding how Headway measures, learns from, and enhances its services. You will tackle complex and ambiguous product questions, shape our metrics of success, and influence decisions that span various teams and product dimensions. Your role will encompass not only performing analyses but also impacting our product development, evaluation processes, and scaling successful initiatives.This position is ideal for an individual who can navigate the details of metric definitions while also strategizing measurement approaches for significant product areas, effectively bringing the organization along in the process.What You Will DoIn addition to the responsibilities of a Senior Data Scientist, you will:Own a product measurement strategy. Define key metrics for major product areas, align stakeholders on definitions, and build consensus on what constitutes success.Lead multi-team initiatives. Drive cross-functional projects where the solutions are not immediately clear, ensuring we achieve measurable results.Set the standard for experimentation. Develop frameworks for test design, decision-making guidelines, and interpretations that enhance both speed and rigor across teams.Develop impactful analytics. Innovate methods for deriving insights that inform product development and user engagement.

Jan 27, 2026
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companyHeadway logo
Full-time|$225K/yr - $225K/yr|On-site|New York, New York, United States; San Francisco, California, United States; Seattle, Washington, United States

At Headway, we are on a transformative mission to create an accessible mental health care system for everyone. Our innovative technology connects individuals with exceptional therapists through the first software-driven national network of providers who accept insurance.In the United States, 1 in 4 individuals has a treatable mental health condition, yet the majority of providers do not accept insurance, rendering therapy unaffordable for many. At Headway, we are committed to reshaping mental healthcare by simplifying the process for therapists to accept insurance and expand their practices.Founded in 2019, Headway has rapidly evolved into a diverse national network comprising over 60,000 mental healthcare providers across all 50 states. Our platform has successfully served over 1 million patients, and we are proud to be a Series D company backed by prominent investors including a16z (Andreessen Horowitz), Accel, GV (formerly Google Ventures), Spark Capital, Thrive Capital, Forerunner Ventures, and Health Care Service Corporation.We aim to make your time with us the most impactful experience of your career. Join us in revolutionizing mental healthcare for the better.About the RoleWe invite you to be part of our team and contribute to the development of a decision engine that enhances mental health outcomes.As a Senior Data Scientist, you will play a pivotal role within a cross-functional product team, transforming complex, real-world data into actionable insights. You will ensure we capture the right data, design effective experiments that reveal the drivers of outcomes, and swiftly translate findings into implementable recommendations. Once insights are validated and valuable, you will operationalize them through predictive models that elevate the experiences of both providers and patients.If you thrive in uncertain environments, relish tackling challenging problems, and seek to make a meaningful impact, you will find a great fit here.Your ResponsibilitiesAnalytics Partner: Collaborate closely with Product, Engineering, Design, Operations, and Clinical stakeholders to define questions, metrics, guardrails, and decision-making criteria.Rigorous Experimentation: Design and analyze A/B tests and quasi-experiments, establishing clear hypotheses, power considerations, and success criteria upfront.Behavior Strategy Connection: Leverage funnel, cohort, segmentation, and lifecycle analyses to assess how users and providers interact with Headway and identify where product modifications will yield the most significant impact.Causal Inference: Apply causal inference methodologies to enhance our experimental findings.

Jan 27, 2026
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company
Full-time|Remote|Remote — New York, New York, United States

Tiger Analytics is seeking a Senior Data Scientist with a focus on Agentic AI. This remote position is based in New York, New York. Role overview This role centers on applying advanced analytical methods to complex datasets. The Senior Data Scientist will use machine learning, statistical modeling, and data visualization to help clients make informed business decisions. What you will do Analyze large and varied datasets to uncover actionable insights Apply machine learning and statistical modeling techniques Develop data visualizations that clarify findings for clients Support clients in using AI to improve their business operations Requirements Expertise in machine learning, statistical modeling, and data visualization Experience working with complex datasets Background in Agentic AI is essential

Apr 27, 2026
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companyHeadway logo
Full-time|On-site|New York, New York, United States; San Francisco, California, United States; Seattle, Washington, United States

At Headway, we are on a mission to revolutionize mental healthcare by creating a system that is accessible to everyone. Our innovative technology connects individuals with exceptional therapists through the first software-enabled national network of providers that accept insurance.In the United States, 1 in 4 individuals suffers from a treatable mental health condition, yet most providers do not accept insurance, making therapy unaffordable. Headway aims to change this by facilitating therapists in accepting insurance and expanding their practices.Founded in 2019, we have rapidly grown into a diverse national network of over 60,000 mental healthcare providers across all 50 states, utilizing our software to serve over 1 million patients. We are a Series D company with over $325 million in funding from prominent investors like a16z (Andreessen Horowitz), Accel, GV (formerly Google Ventures), Spark Capital, Thrive Capital, Forerunner Ventures, and Health Care Service Corporation.We strive to make your time with us the most fulfilling experience of your career. Join us in transforming mental healthcare for the better.As a Senior Staff Data Scientist specializing in Bayesian Experimentation and Causal Inference, you will play a pivotal role in shaping how Headway learns from data, particularly in high-stakes environments with noisy signals. Reporting directly to the Head of Data, you will lead initiatives to establish standards, frameworks, and enhance decision quality across Product, Growth, Operations, and Finance.Your contributions will establish foundational methodologies for addressing critical questions such as:Did this action lead to the desired outcome?What is our level of certainty, and how should we respond to that uncertainty?What evidence is compelling enough to warrant changes in strategy, policy, or budget allocation?A key objective of this role is to create and institutionalize a comprehensive understanding of “what we know” about patients, providers, and payers, complete with explicit confidence levels that directly inform business actions. This shared language will help prevent the organization from misinterpreting correlations as definitive laws while maintaining agility.Key ResponsibilitiesEstablish Causal Inference and Experimentation Standards: Define the standard methods, guidelines, documentation, and review processes for experiments and quasi-experiments, including the appropriate application of Bayesian methods.Develop the Confidence Ladder: Build a systematic approach to assess and communicate confidence levels regarding findings.

Feb 3, 2026
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companyHeadway logo
Full-time|On-site|New York, New York, United States; San Francisco, California, United States; Seattle, Washington, United States

Join Headway as a Senior Data Science Manager specializing in enhancing Customer Experience. In this pivotal role, you will lead a team of skilled data scientists to leverage data insights that drive customer satisfaction and loyalty. Your expertise will be crucial in developing innovative strategies that improve customer interactions and overall experience.At Headway, we are at the forefront of transforming customer experiences through data-driven decisions. We value creativity, collaboration, and a passion for problem-solving. If you are ready to make a significant impact in a dynamic environment, we want to hear from you!

Feb 28, 2026
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companyEkimetrics logo
Full-time|$110K/yr - $110K/yr|On-site|New York

Ekimetrics stands at the forefront of data science and artificial intelligence solutions, delivering innovative strategies since 2006. Our mission revolves around harnessing data science to enhance marketing and business performance, all while steering our clients towards sustainable outcomes.If you possess a passion for decoding complex business challenges with data and AI, and you aspire to shape your career trajectory, Ekimetrics is the perfect place for you!At our New York office, we specialize in Marketing Analytics, focusing on our unique ‘MMO’ (Marketing Mix Optimization) offering that combines our analytics-as-a-service expertise with our proprietary data and AI platforms. Our team of 400 diverse experts, spanning business, data, and technology, ensures seamless integration between strategy and execution, leading to accelerated delivery times and measurable business impact. Key Highlights about Ekimetrics· Over 400 data science professionals globally· More than 1,000 diverse projects and 350+ clients· Offices located in Paris, Hong Kong, London, and New York· Awarded UK Data Company of the Year 2023· Recognized as a Great Place to Work in 2023· Partnered with Microsoft for sustainability initiatives· Acknowledged as a leader in “Marketing Measurement & Optimization” by Forrester Wave 2023

Aug 9, 2019
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companyAnalytic Partners logo
Senior Data Scientist

Analytic Partners

Full-time|On-site|New York, New York, United States

Role Overview Analytic Partners is hiring a Senior Data Scientist in New York, NY. This position focuses on applying advanced analytical methods to support data-driven decisions across the organization. The Senior Data Scientist works closely with colleagues from various teams to create solutions that strengthen our analytics and contribute to meaningful business outcomes.

Apr 15, 2026
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companyflex logo
Full-time|On-site|New York, New York, United States

Role overview flex seeks a Senior Data Scientist & Analytics specialist to support its Product team in New York. The main focus is on applying data analysis and statistical models to guide decisions and strengthen product results. Key responsibilities Collaborate with colleagues from multiple disciplines to examine complex datasets Identify and communicate insights that inform product strategy and development Use statistical modeling to assess and improve product performance Location This role is based in New York, New York, United States.

Apr 20, 2026
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companyHeadway logo
Full-time|$225K/yr - $225K/yr|Remote|New York, New York, United States; Remote; San Francisco, California, United States; Seattle, Washington, United States

At Headway, we are on a transformative mission to reshape the mental health care landscape, ensuring accessibility for all. Utilizing innovative technology, we connect individuals with outstanding therapists through the nation's first software-enabled network of providers who accept insurance.In the U.S., 1 in 4 individuals face treatable mental health challenges, yet a significant number of providers do not accept insurance, making therapy financially burdensome. Headway is committed to establishing an inclusive mental healthcare system by simplifying the process for therapists to accept insurance and expand their practices.Founded in 2019, we have rapidly developed into a diverse network of over 60,000 mental healthcare providers across all 50 states, serving over 1 million clients through our software solutions. Backed by $325 million in funding from prominent investors such as a16z (Andreessen Horowitz), Accel, GV (formerly Google Ventures), Spark Capital, Thrive Capital, Forerunner Ventures, and Health Care Service Corporation, we are a Series D company on the rise.We aim for your time with us to be the most impactful period in your career. Join us in our quest to revolutionize mental healthcare for the better.About the Role:We are seeking a strategic, data-driven, and people-oriented leader to spearhead and scale our Owned Channels marketing engine. As the Senior Manager of Provider Growth Marketing, you will oversee a diverse range of high-intent acquisition channels including Outbound, Referrals, Affiliates, Co-Marketing, Partnerships, and more. Your contributions will be pivotal in shaping our provider acquisition strategies while collaborating closely with company leadership, Strategic Finance, Sales, Product, and cross-functional marketing teams to achieve our ambitious objectives.This role is perfect for a leader capable of envisioning long-term growth while being adept in the intricacies of execution, experimentation, and operational excellence. You have experience building or scaling outbound initiatives, excel in collaborative environments, and possess the ability to unlock new channels with agility and precision. Familiarity with supporting new product launches or experience in product-led growth contexts is a plus.Your Responsibilities Will Include:Leading Strategy & Execution Across Owned Acquisition ChannelsManaging our Owned Channels function, encompassing Outbound, Referrals, Affiliates, Co-Marketing, Partnerships, and more to efficiently drive provider acquisition.Defining long-term channel strategies, establishing quarterly performance targets, and executing plans to meet and exceed acquisition goals.Developing...

Feb 10, 2026
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companyHone logo
Full-time|Remote|Remote

About HoneHone is a pioneering online medical clinic dedicated to revolutionizing healthcare and enhancing longevity. We leverage state-of-the-art scientific advancements to empower individuals to take charge of their health and realize their fullest potential. Our team is the core of our mission and plays a critical role in driving our success. We approach every initiative grounded in our brand values:Champion Patient NeedsExecute RelentlesslyCommunicate ConstructivelyCollaborate GenerouslyTurn Obstacles Into OpportunityGive With GratitudeSince our inception, Hone has embraced a fully virtual model and will continue to prioritize remote work.Our Ideal CandidateThe ideal candidate is a mission-driven, dynamic individual who thrives in fulfilling and impactful work. They are adaptive to change and tackle challenges with enthusiasm. With a commitment to excellence, they understand the fast-paced, high-growth nature of our organization and can manage both independent and collaborative tasks effectively. They lead with transparency and humility, driving initiatives forward while remaining open to continuous learning. They are passionate about contributing to a team focused on helping people live longer, healthier lives.The RoleHone is seeking a Senior Data Scientist, Marketing to enhance our expanding data team. Reporting to the Sr. Director of Data, Analytics, and Machine Learning, you will collaborate closely with Marketing, Growth, and Product teams to boost customer acquisition, conversion, and retention through insightful data analysis and modeling.Your primary focus will be on developing and applying statistical models, conducting experiments, and performing analyses that inform marketing strategy, optimize funnel performance, and enhance customer lifetime value. This senior individual contributor role offers significant ownership over execution and delivery, ideal for someone who excels at transforming business inquiries into machine learning solutions while producing high-quality work independently and fostering cross-functional collaboration for measurable outcomes.Primary ResponsibilitiesYour key responsibilities will include (but are not limited to):Collaborate with Marketing teams to analyze and enhance the entire customer funnel, encompassing acquisition, conversion, retention, and churn.Develop and maintain robust statistical models and...

Jan 20, 2026
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companyheadway logo
Full-time|On-site|New York, New York, United States; San Francisco, California, United States; Seattle, Washington, United States

Join headway as a Senior Manager of Data Science specializing in Finance & Accounting. In this pivotal role, you will lead a team of data scientists to develop innovative analytics solutions that empower decision-making and drive efficiency across financial operations. You will harness advanced data modeling techniques to analyze financial data and implement data-driven strategies that optimize performance.As a leader, you will mentor junior data scientists, fostering a culture of continuous learning and improvement while collaborating with cross-functional teams to align data science initiatives with business goals.

Mar 27, 2026
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companyFlex logo
On-site|On-site|New York, New York, United States

Flex is an innovative FinTech company based in New York City, dedicated to revolutionizing the rent payment process. In a world where timely rent payments are often cumbersome and costly, we are on a mission to provide renters with a more flexible and convenient solution. Our platform allows users to manage their rent payments in a way that aligns with their financial needs, making it easier to navigate this significant recurring expense. After building a solid investor foundation and a loyal user community while maintaining a low profile, we are now inviting passionate professionals to join our growing team. Are you ready to make an impact?As a Senior Data Scientist reporting to the Director of Analytics, you will play a pivotal role in driving Flex's strategic direction by leading key analytics initiatives across various departments, including Customer Support, Finance, Marketing, Product, and Strategy. Your expertise will be crucial in unraveling complex data challenges and translating insights into actionable strategies that enhance our business performance. The ideal candidate is deeply inquisitive, maintains high analytical standards, and expertly balances the need for rigor with the urgency of delivering impactful solutions.We are actively expanding our analytics team and are particularly focused on enhancing our Product, Partnerships, and Go-To-Market efforts.

Feb 5, 2026
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companyAlloy logo
Full-time|$212K/yr - $251K/yr|Hybrid|New York City

Join Alloy and Make a Difference! At Alloy, we tackle the identity risk challenges faced by companies offering financial products. We empower over 800 of the world's leading financial institutions and fintechs to combat fraud, manage credit, and ensure compliance risk, all while enhancing their understanding of their customers. Our core values—Be Bold, Get Scrappy, Collaborate, and Celebrate Our Differences—foster a nurturing work environment where you can excel and feel a true sense of belonging. Year after year, we have been acknowledged as one of Inc. Magazine’s Best Workplaces, Forbes America’s Best Startup Employers, and recognized as a Best Fintech to Work for by American Banker. To learn more about our mission and values, visit us here.

Apr 7, 2026
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companyHeadway logo
Full-time|On-site|New York, New York, United States; San Francisco, California, United States; Seattle, Washington, United States

Join Headway as a Staff iOS Engineer and play a pivotal role in shaping the future of mobile technology. You will be responsible for designing and implementing innovative iOS applications that enhance user experiences. Collaborate with cross-functional teams to develop scalable solutions while leveraging the latest technologies in the iOS ecosystem.

Mar 12, 2026
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companyJanuary logo
Full-time|On-site|New York City

At January, we are revolutionizing consumer finance by infusing empathy into our offerings. Our innovative, data-driven solutions enable financial institutions to enhance their collections processes, providing borrowers with clear, compassionate pathways to reclaiming financial stability and control over their lives. We are not merely expanding access to credit; we are restoring dignity and empowering millions to achieve true financial freedom.About the RoleAs the Lead Data Scientist in Product Analytics, you will be pivotal in influencing our product strategy through comprehensive data analysis, visualization, modeling, and experimentation. Collaborating closely with product managers, your insights will directly shape the journey for users striving to overcome debt and regain financial stability.What You’ll Work OnYou will serve as a strategic partner to product managers, empowering them to make informed, data-centric decisions, conduct experiments, and assess the evolution of our critical success metrics. You will develop expertise in our datasets, providing impactful recommendations to enhance our products and processes. Additionally, you will help bolster January’s reputation as a sophisticated, data-focused collection agency, collaborating with the operations team to ensure our client success managers are well-equipped to address inquiries and engage in client conversations seamlessly.What You Bring to the TableA minimum of 2 years of experience utilizing SQL for data analysisProficiency in programming languages such as Python or R for conducting advanced statistical analysesStrong medium to advanced knowledge of statistics related to experimentationAbility to present data compellingly, enabling product and engineering teams to make superior decisionsStrategic thinker, considering the broader impact of your work on January’s overall successSelf-starter; able to independently explore and provide insightful recommendations based on data We are excited to welcome a new team member in our New York office.As a company rooted in New York City, we champion transparent, equitable compensation practices that reflect our commitment to fostering an inclusive environment where every team member can thrive.

Aug 30, 2024
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companyEkimetrics logo
Full-time|$85K/yr - $93.3K/yr|On-site|New York

About Ekimetrics Ekimetrics is a global consultancy specializing in marketing and commercial effectiveness. Since 2006, the company has combined AI and business expertise across four domains: marketing and commercial effectiveness, customer analytics, operational excellence, and ESG & sustainability. The team operates from offices in Paris, London, New York, Hong Kong, and Shanghai, delivering tailored solutions that turn data into actionable insights. Ekimetrics is committed to responsible, scalable AI practices and maintains a strong focus on core values while addressing complex business challenges worldwide. Role Overview: Business Scientist – Data Science and Marketing Effectiveness Based in New York, the Business Scientist will work on analytics projects for international clients across multiple industries. The primary focus is on marketing science, especially through Ekimetrics’ Marketing Mix Optimization (MMO) service. This role supports senior client leadership with custom solutions and clear, data-driven recommendations. What You Will Do Lead and contribute to analytics projects, often working in teams of 3 to 6 people. Work on 1 to 3 projects at a time, from data discovery and exploration to statistical modeling and final recommendations. Apply advanced analytics to optimize marketing strategies and deliver measurable value for clients. Present findings and strategic guidance to senior leaders at client organizations. Continue developing technical and analytical skills through ongoing project work and collaboration.

Apr 17, 2026
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companyVideoAmp logo
Full-time|On-site|New York, NY

As a Senior Data Scientist at VideoAmp, you will play a pivotal role in driving data-driven decisions and strategies that impact our business outcomes. You will leverage your expertise in statistical analysis, machine learning, and data visualization to develop innovative solutions that optimize our products and services. Collaborate closely with cross-functional teams to understand business needs and translate them into analytical frameworks, ensuring the highest quality of data insights.

Apr 9, 2026
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companyHeadway logo
Full-time|Hybrid|New York, New York, United States; San Francisco, California, United States

At Headway, we're on a transformative mission to revolutionize mental health care, creating a system accessible to everyone. Our innovative technology connects individuals with exceptional therapists through the nation's first software-powered network of insurance-accepting providers.With 1 in 4 people in the US facing treatable mental health conditions, the lack of insurance acceptance by providers often makes therapy prohibitively expensive. Headway aims to dismantle these barriers, facilitating easy insurance acceptance for therapists and helping them expand their practices.Founded in 2019, Headway has rapidly evolved into a diverse, national network comprising over 60,000 mental health care providers across all 50 states. Our software has successfully served over 1 million patients. Backed by a Series D funding of over $325 million from prestigious investors like a16z (Andreessen Horowitz), Accel, GV (formerly Google Ventures), Spark Capital, Thrive Capital, Forerunner Ventures, and Health Care Service Corporation, we are poised for continued growth.We want your time with us to be the most rewarding experience of your career. Join us in making a meaningful impact on mental health care!About the RoleThis position is based in either our New York City or San Francisco office and requires in-person attendance two days a week.As the Director of HR Business Partner at Headway, you will act as a strategic advisor to our leadership team. Your responsibilities will include shaping and implementing people strategies that facilitate growth, enhance leadership capabilities, and promote outstanding performance. By collaborating closely with our Revenue teams, you'll provide insights on organizational structure, performance management, talent development, and leadership growth, ensuring a balance between immediate needs and long-term organizational health and cultural integrity. You'll leverage data-driven insights to identify trends, influence strategic decisions, and lead impactful initiatives that enhance employee engagement and manager effectiveness.What You’ll DoStrategic Business Partnership: Serve as a trusted advisor to executives, foreseeing organizational needs, aligning people strategies with business objectives, and challenging assumptions with data-backed insights.Talent Strategy & Performance: Oversee performance management and talent review processes with integrity and fairness. Guide leaders in recognizing and rewarding high performance while addressing underperformance and fostering high-performing, inclusive teams.Organizational Design & Development: Collaborate on designing organizational structures that support business objectives and cultivate a thriving workplace culture.

Jan 27, 2026
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companyHeadway logo
Full-time|Remote|Remote; Remote - New York

At Headway, we're on a mission to revolutionize mental health care, ensuring accessibility for everyone. Our innovative technology connects individuals with exceptional therapists through the first software-enabled national network of providers who accept insurance.In the U.S., 1 in 4 individuals experiences a treatable mental health condition, yet most providers do not accept insurance, rendering therapy unaffordable for many. Headway is dedicated to constructing an inclusive mental healthcare system by simplifying the process for therapists to accept insurance and expand their practices.Founded in 2019, we have rapidly evolved into a diverse, nationwide network of over 60,000 mental healthcare providers across all 50 states, leveraging our software to serve over 1 million patients. As a Series D company, we've secured over $325 million in funding from leading investors including a16z (Andreessen Horowitz), Accel, GV (formerly Google Ventures), Spark Capital, Thrive Capital, Forerunner Ventures, and Health Care Service Corporation.We aspire for your time at Headway to be the most impactful experience of your career. Join us in transforming mental healthcare for the better.About the Role:Join our Provider Growth Marketing team, where we are creating a premier mental health provider acquisition engine. We are seeking a strategic and results-driven B2B digital marketer to manage and expand our paid social initiatives across Meta and LinkedIn. The ideal candidate will possess extensive experience in driving direct-response outcomes (CPL, CPA) within paid social environments, adeptly translating growth strategies into actionable, channel-specific implementations. You will leverage creative insights, data analytics, and experimental methodologies to achieve significant business impact for mental health providers across the nation.Your Responsibilities:Oversee and enhance our paid social channels (Meta, LinkedIn, CTV), managing a budget exceeding $40 million to meet monthly cost, volume, and efficiency targets.Establish a rapid creative and experimentation framework, developing a systematic approach for generating, launching, and evaluating new ad concepts, target audiences, and campaign structures.Collaborate cross-functionally with design, content, marketing analytics, product marketing, and revenue operations to optimize overall funnel performance.Provide comprehensive reporting, forecasts, and insights, evaluating channel health daily and translating data into actionable decisions.Design and refine new landing pages, conversion paths, and full-funnel interactions to maximize conversion rates and support acquisition efforts.Stay ahead of the fast-evolving paid social landscape, continuously adapting strategies.

Jan 23, 2026

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