Senior Data Analyst at Addition Wealth | New York, NY

OverviewAt Addition Wealth, we are driven by a bold mission to transform financial health by making personalized financial expertise accessible to all. Our innovative technology, coupled with strategic partnerships with top-tier companies and financial institutions, empowers individuals with advanced digital tools, an extensive knowledge hub, and connections to leading financial professionals, enabling them to navigate their financial journeys with confidence. Our approach not only alleviates stress and enhances productivity but also fundamentally changes how individuals perceive and manage their finances.We are not just another financial wellness platform; we are at the forefront of a revolution in personal finance decision-making. By leveraging cutting-edge technology, we create seamless and impactful experiences that genuinely change lives. At Addition Wealth, you will tackle complex challenges, explore the boundaries of innovation, and develop tools that make a real difference.Our global impact has been recognized widely. Supported by prominent fintech investors such as Barclays, Anthemis, and Nyca, Addition Wealth has earned accolades including Business Insider’s recognition as one of the 54 Promising Fintech Companies to Watch, the UBS Female Founder Award 2023, and a spot as a Top Innovator by the World Economic Forum. We have also been featured in major publications like Bloomberg, TechCrunch, Insider, and Forbes. Together, we are building something extraordinary—and we’re just getting started.As we continue to expand rapidly, we are seeking a Senior Data Analyst to join our team. This pivotal role involves working closely with the founder and the founding team to uncover significant opportunities and drive execution, playing a crucial role in our company’s growth. The ideal candidate is intelligent, resourceful, and ready to engage with whatever tasks are necessary.As a vital member of our organization, you will collaborate directly with the executive team and across product, design, engineering, and marketing departments to enhance reporting and reveal key insights. We are looking for someone who shares our enthusiasm for making personalized financial expertise inclusive and accessible for everyone.

OverviewAt Addition Wealth, we are dedicated to revolutionizing financial health by making personalized financial expertise accessible and inclusive for everyone. Through cutting-edge technology and strategic partnerships with leading companies and financial institutions, we empower individuals with comprehensive digital tools, a rich knowledge center, and access to top financial professionals. Our mission is to alleviate financial stress and enhance productivity, transforming the way people manage their finances.We are more than just another financial wellness platform; we are leading a transformative movement in personal finance decision-making. By harnessing technology, we create impactful, seamless experiences that can genuinely change lives. As a member of Addition Wealth, you will tackle complex challenges, expand the limits of innovation, and develop impactful tools that enhance lives.Our global impact has been acknowledged across the industry, with backing from top fintech VCs including Barclays, Anthemis, and Nyca. Addition Wealth has been recognized as one of Business Insider’s 54 Promising Fintech Companies to Watch, received the UBS Female Founder Award 2023, and was selected as a Top Innovator by the World Economic Forum. Our achievements have also been featured in leading publications such as Bloomberg, TechCrunch, Insider, and Forbes. Join us in building something extraordinary as we embark on this journey together.About The RoleIn this pivotal role, you will design and implement features that enhance the financial well-being of our users. You will have the chance to influence the product roadmap, make impactful decisions, and bring your strategic insights, creativity, and user-focused approach to fruition. The ideal candidate is an adept communicator, problem-solver, and leader capable of balancing user needs with business goals and technical limitations. You will engage deeply in product development, collaborate with diverse teams, and utilize data to refine your strategies. You will be part of a team that prioritizes innovation, synergy, and delivering exceptional products for both our users and enterprise partners.

OverviewAt Addition Wealth, we’re on a transformative journey to revolutionize financial health by ensuring personalized financial expertise is both inclusive and accessible to all. Through cutting-edge technology and strong collaborations with leading companies and financial institutions, we empower individuals with powerful digital tools, an extensive knowledge hub, and access to top-tier financial professionals to navigate their financial journeys confidently. Our mission not only alleviates stress and enhances productivity but also reshapes how individuals manage and conceptualize their finances.We are not just another financial wellness platform; we are at the forefront of a movement that redefines financial decision-making by leveraging technology to forge seamless and impactful experiences. At Addition Wealth, you will face complex challenges, push the limits of innovation, and develop tools that genuinely change lives.Our global impact has garnered recognition, backed by top fintech venture capitalists such as Barclays, Anthemis, and Nyca. Addition Wealth has earned accolades like Business Insider’s recognition as one of the 54 Promising Fintech Companies to Watch, receiving the UBS Female Founder Award 2023, and being named a Top Innovator by the World Economic Forum. We have also been featured in prominent publications like Bloomberg, TechCrunch, Insider, and Forbes. Together, we are crafting something extraordinary, and this is just the beginning.About the RoleWe are seeking an Enterprise Account Executive to spearhead new business development across financial institutions, including wealth management firms, banks, payroll providers, and benefits brokers. Reporting directly to the Head of Business Development, you will manage enterprise sales opportunities from initial prospecting through to closing, cultivate relationships with senior stakeholders, and represent Addition Wealth throughout the market. This position is perfect for a high-achieving individual contributor who excels in complex sales cycles, enjoys engaging with the market, and can generate momentum through conferences, events, and direct industry involvement. This is a significant role that offers the chance to enhance Addition Wealth’s footprint in the financial services sector.

Join ShopMy – Powering the Future of Digital MarketingAt ShopMy, we are transforming the e-commerce landscape by creating an innovative infrastructure that supports human-led curation at scale.Our platform empowers brands to initiate and expand impactful, performance-focused creator programs while allowing influential creators to monetize their presence and collaborate directly with their favorite brands. ShopMy connects consumers with the world’s finest products through premium brands, trendsetting tastemakers, and authentic human curation.Having recently achieved unicorn status with a $1.5B valuation, backed by top investors like Bessemer Venture Partners, Avenir Growth Capital, and Bain Capital Ventures, we invite you to be part of shaping the future of curated commerce at the intersection of technology, culture, and taste.Your RoleWe are seeking a Senior Data Analyst to elevate ShopMy’s data team. In this pivotal role, you will be responsible for enhancing and managing our data foundation, ensuring the accuracy, completeness, and usability of our data.As a data analyst, you will not only interpret data but also enhance its reliability and functionality for team members. Your expertise in navigating data systems will help identify and resolve gaps, inconsistencies, and inefficiencies, driving value through optimized data practices. You are a technical, detail-oriented professional with a knack for prioritizing and solving problems in dynamic environments.Familiarity with a modern data stack (SQL, data pipelines, BI tools, scripting) is essential, as you will create systems that others trust and rely on. Over time, this position will evolve into a collaborative role with Product and Engineering teams to ensure new features and products are data-driven, measurable, and optimized for performance.Your ResponsibilitiesTake ownership of and continuously enhance ShopMy’s data foundation, ensuring it is reliable, scalable, and user-friendly.Design, build, and maintain robust data models and pipelines in Snowflake.Implement monitoring, alerting, and validation systems to proactively address data and product-related issues.Conduct audits and improve data quality across various sources, tracking systems, and transformations.Enhance data usability and accessibility for all stakeholders.

The mission of The New York Times is to seek the truth and help people understand the world. Our commitment to independent journalism is at the forefront of our operations. With a world-renowned newsroom, we deploy journalists to report from nearly 160 countries. Our focus on enhancing the reader's experience across various media formats—from print to audio to a top-tier digital platform—drives our business strategy, ensuring our journalism's value is recognized and worth paying for.About the Role:The New York Times is in search of an inquisitive Business Data Analyst to explore advertising analytics and tackle optimization challenges within our digital and print advertising sectors.In this role, you will support our Advertising and Sales teams by analyzing products and their data sources, utilizing insights to innovate and enhance sales strategies. You will be responsible for managing print advertising, pricing strategies, and discount approvals. Collaboration with Ad Product, Sales, Revenue Operations, Sales Operations, and Finance is essential to deliver valuable insights on sales performance, trends, and print pricing strategies. You will report directly to the Manager of Business Analytics. Key Responsibilities:Analyze advertising and sales datasets to enhance overall performance, building and monitoring dashboards that provide strategic optimization alerts and recommendations.Oversee ad hoc reporting requests from the ad sales team and partners, including campaign management, sales planning, and sales operations.Deliver key business insights and actionable analysis to Sales, Advertising, and Product leadership based on performance trends.Manage pricing strategies for all print products, including approving discounts and optimizing prices.

About RainAt Rain, we are revolutionizing the world of payments by making the next generation of financial transactions possible globally. Our team consists of dynamic builders and seasoned founders who are passionate about innovation. We enable the practical use of stablecoins through our infrastructure that supports card transactions, cross-border payments, B2B purchases, remittances, and more. Collaborating with fintech companies, neobanks, and institutions, we provide solutions that are global, inclusive, and efficient. Join us in shaping a borderless financial future at a rapidly growing company backed by top investors in fintech, crypto, and SaaS, including Sapphire Ventures, Norwest, Galaxy Ventures, Lightspeed, and Khosla.Our EthosWe promote an open and flat organizational structure, allowing team members to thrive in roles that align with their career aspirations. Everyone at Rain is encouraged to explore their ideas and contribute to the company's roadmap and vision.Role OverviewWe are in the process of building a modern data team, and we seek a proactive Senior Data Analyst. This role is critical in ensuring that our data is not just available but also actionable and embraced by our teams.You will be responsible for the data tools and platforms relied upon by our leadership and teams, including dashboards, weekly insights, and thorough analyses that transform complex data signals into clear priorities and action plans.As a key player, you will ensure the accuracy and adoption of metrics by reconciling definitions, conducting acceptance tests, and closing instrumentation gaps, empowering teams to self-serve.Reporting directly to the Head of Business Operations, you will collaborate closely with our leadership, Product, and Customer teams to elevate our organization.Key ResponsibilitiesDevelop comprehensive dashboards and data sources that empower self-service, providing clear and trusted insights that guide daily operations and decision-making.Facilitate insights discovery by establishing a consistent rhythm to surface the most pertinent information for stakeholders.Take ownership of metric quality in alignment with stakeholders, partnering with Product and Engineering teams to ensure reliable answers to critical questions.

Join Code and Theory as a Senior Data Analyst within our Intelligence team, where you will serve as the quantitative backbone for a variety of strategic initiatives, from pipeline strategy and account development to comprehensive data ecosystem audits and partner program design. In this role, you will collaborate with teams and clients to generate the analysis that informs key decisions. This is not a traditional reporting position. You will engage with data to provide the insights that guide strategic direction: extracting CRM data to identify actionable patterns, auditing data ecosystems to pinpoint breakdowns across systems, and constructing analyses that translate hypotheses into compelling cases for action. Your work will encompass both commercially focused deployments — including account research, pipeline analysis, market sizing, competitive intelligence, and quantitative inputs for go-to-market strategies — as well as infrastructure-focused initiatives, such as auditing data flow across CRM, partner portals, and marketing platforms, evaluating data quality, and addressing integration challenges. We are looking to hire multiple professionals for this role. While each team member will have a primary focus, the analytical skills required are versatile and applicable across various engagements. Whether you're mapping pipeline conversion patterns or identifying gaps in data ecosystems, you will be working with real data to deliver meaningful insights that directly influence team strategies.

Join the dynamic team at the City of New York as a Data Analyst. In this pivotal role, you will leverage data analytics to drive decision-making processes and optimize services for the citizens of New York. Your expertise will contribute to various projects aimed at enhancing operational efficiency and delivering impactful insights.

Join StubHub, a leader in redefining the live event experience on a global level. From first-time attendees to seasoned concertgoers, we strive to enhance every ticketing journey, ensuring our platform is the safest and most convenient for fans and sellers alike, whether they are individuals selling a single ticket or promoters orchestrating a global stadium tour.We are on the lookout for a skilled Senior Data Engineer to become an integral part of our Data team. In this capacity, you will design and implement the foundational systems and pipelines necessary for centralizing both StubHub’s internal data and third-party data sources. Our mission is to empower company-wide organizations to leverage data for analysis, reporting, new product innovation, experimentation, and machine learning. Your responsibilities will include developing the core infrastructure for our data lake and data warehouse, creating essential data models and pipelines, and crafting shared tools to facilitate the generation of high-quality, trustworthy data assets.As a Senior Data Engineer within the Data Platform team, your contributions will be pivotal in shaping core infrastructure, frameworks, and analytical data layers. You will also help define a culture of excellence in data engineering and mentor team members to achieve these standards. We seek a candidate who is not only passionate about the synergy between data and software development fundamentals but also capable of employing these principles to build a data ecosystem that is principled, maintainable, and scalable in alignment with StubHub's rapid growth. You will develop expertise in specific business domains, proactively anticipating the needs of those verticals.Location: Hybrid (3 days in office/2 days remote) – New York, NY or Century City, CA

About UsBaton Corporation is an innovative development firm that constructs and manages the comprehensive technology ecosystem behind pump.fun, the foremost memecoin launchpad currently operational. Our systems are built for low latency and high throughput, functioning under continuous load, and require precision to avoid failure.Your RoleIn the capacity of a Senior Data Analyst, you will play a pivotal role in shaping data-driven decision-making across the organization. This position offers significant impact and ownership, emphasizing the enhancement of product and business results through meticulous analysis, robust data architecture, and effective communication.Lead the establishment, monitoring, and communication of key performance indicators (KPIs) across the company to ensure alignment between product and leadership.Collaborate closely with product, engineering, and growth teams to pinpoint opportunities and provide actionable, data-driven insights.Execute in-depth analyses of user behavior, operational metrics, and product performance to reveal trends and guide strategic initiatives.Develop and maintain scalable data models and self-service dashboards that empower teams to confidently answer their questions.Enhance tracking and instrumentation standards by proactively identifying data gaps and promoting best practices in event tracking and measurement.Convert complex analyses into straightforward narratives that affect decision-making at every level of the organization.Support experimentation initiatives by defining metrics, assessing results, and ensuring analytical rigor.Elevate analytical standards, documentation, and reproducibility throughout the organization.

Similarweb seeks a Data Analyst based in New York, NY. This position centers on transforming large volumes of data into actionable insights that guide business decisions. Data Analysts at Similarweb play a key role in connecting information with real-world outcomes, working across teams to enhance both products and client services. What you will do Examine complex datasets to identify meaningful trends and patterns Work alongside product, engineering, and client-focused teams Share findings that influence product development and client strategies Help drive data-informed decision making throughout the company Who succeeds in this role Success in this position comes from strong analytical skills, attention to detail, and the ability to work well with colleagues from different backgrounds. Teamwork and clear communication are central to the way Similarweb operates.

Why join usAt Brex, we have revolutionized the way companies manage their spending. Our AI-driven spend platform integrates corporate cards, banking, and global payments with user-friendly software for travel and expenses. From startups to Fortune 500 companies, our clients—including DoorDash, Flexport, and Compass—leverage Brex to gain control over their expenditures, optimize costs, and enhance efficiency on a global scale.Joining Brex means embracing challenges and collaborating with some of the brightest minds in the tech industry. We are dedicated to fostering a diverse and inclusive work environment, where your aspirations can become reality through the support and resources we provide for your career advancement.Data at BrexThe Data team at Brex is responsible for developing insights, models, and data infrastructure that support various departments, including Sales, Marketing, Product, Engineering, and Operations. Our Data Analysts, Scientists, and Engineers collaborate to transform data into a vital company asset.What you’ll doAs a Senior Data Analyst (DA III), you'll lead the analytics lifecycle for one or more business segments. Your role transcends mere dashboard creation; you will identify the right questions, conduct thorough analyses, apply statistical techniques, and deliver actionable insights to leadership. Additionally, you will mentor junior analysts and help establish the best practices that enhance our team's output.This role is situated at the crossroads of analytics, analytics engineering, and business strategy. You will be working with a modern data stack and closely collaborating with Data Scientists, Data Engineers, and senior management across the organization.Where you’ll workThis position is based in our New York office, operating in a hybrid model that balances the energy of in-person collaboration with the flexibility of remote work. We require a minimum of three coordinated in-office days each week (Monday, Wednesday, and Thursday), with the added benefit of up to four fully remote weeks annually!

Empassion is a pioneering Management Services Organization (MSO) dedicated to enhancing the quality and affordability of care for an often overlooked demographic—patients facing advanced illnesses and end-of-life scenarios. This group constitutes 4% of the Medicare population but accounts for a staggering 25% of its costs. Our mission goes beyond care; we strive to support families in navigating their options and maximizing precious time with loved ones. Through innovative, tech-enabled proactive care, Empassion is committed to delivering exceptional outcomes for patients, their communities, and the healthcare system as a whole.

About ForaAt Fora, we are redefining the traditional travel agency model, enabling passionate individuals to develop successful advisory businesses through our innovative platform. We are revolutionizing the $100B+ travel industry by integrating advanced technology, insightful data, and a supportive community, allowing countless entrepreneurs to thrive on our platform. Our comprehensive business-in-a-box solution equips travel advisors with everything needed to launch and expand their businesses, from state-of-the-art tools and tailored training to a vibrant community and exclusive industry partnerships. Our mission is clear: to empower the next generation of travel entrepreneurs to transform their love for travel into a rewarding career, whether on a full-time or part-time basis. We believe that anyone, from experienced professionals to aspiring advisors, can create something that is both profitable and personal.Founded in 2021 by experienced entrepreneurs, Fora has seen remarkable growth, now boasting a team of over 200 full-time employees based in downtown New York City. In 2025, we proudly announced our $60 million Series B and C funding rounds, led by Thrive Capital and Insight Partners, with continued support from previous investors including Forerunner and Heartcore Capital. Furthermore, we have been recognized as a LinkedIn Top Startup 2024, Fast Company’s Most Innovative Companies in 2025 and 2023, and Built In’s Best Places to Work in 2025.We are committed to building the first truly integrated platform for all travel needs, harnessing the best of human expertise and technology to transform how people plan and book travel.About The RoleWe are in search of a Senior Data Analyst to join our dynamic Data team with a specific focus on Marketing Science. This role will report to our Manager of Data & Analytics and collaborate closely with the Growth team. As an early member of the Data team during an exciting phase of rapid growth, you will be instrumental in shaping our analytical processes for the years to come.

Join Camber as a Senior Data Engineer and play a pivotal role in transforming our data architecture! You will be responsible for designing, developing, and maintaining our data pipelines and systems. Collaborate with cross-functional teams to ensure the reliability and scalability of data solutions while adopting best practices in data management.

The City of New York seeks a PASSPort Data Analyst to support public service improvements through careful data analysis. This position centers on gathering, interpreting, and presenting data that informs city operations. Role overview The PASSPort Data Analyst examines complex datasets related to city services. The work involves identifying trends, generating reports, and helping teams understand how data can guide better decisions for New York City’s public programs. Community impact Analysis from this role directly influences decisions that affect residents and city operations. Projects handled by the PASSPort Data Analyst contribute to more efficient, effective services for New Yorkers.

Who We Are Konrad Group is an innovative digital consultancy dedicated to tackling complex business challenges for our global clientele through creative and forward-thinking solutions. Our culture thrives on innovation, and we are committed to delivering best-in-class digital products that serve hundreds of millions of consumers worldwide. We seek exceptionally intelligent, analytical, and diligent individuals who embrace lifelong learning. About The Role As a Senior Data Analyst, you will take the lead in analytical initiatives, collaborating directly with stakeholders to craft data-informed strategies. You will be responsible for designing and delivering analytics and reporting solutions that empower clients to comprehend their performance, uncover opportunities, and make informed business decisions. Working in close partnership with consultants, data engineers, developers, designers, and clients across various projects, you will own the analytical problem-solving process from inception to execution, mentor junior analysts, and help establish best practices in data modeling, experimentation, and reporting. Your inquisitive nature and pragmatic approach will help you navigate ambiguity effectively. You will translate intricate business challenges into structured analyses, proactively reveal insights, and influence decision-making through clear communication and impactful storytelling. What You’ll Do Collaborate with client and internal stakeholders to define business questions, success metrics, and measurement strategies. Lead analytical projects from start to finish, including discovery, data validation, analysis, and the presentation of findings. Design and implement scalable dashboards and reporting frameworks to support executive and operational decision-making. Establish and uphold metric definitions, documentation, and analytics standards across engagements. Conduct in-depth analyses to identify performance drivers, opportunities, and risks within products and business operations. Design and assess A/B testing and experimentation strategies, providing statistical interpretation and recommendations. Collaborate with data engineers to create data models and ensure the reliability and quality of reporting layers. Mentor junior analysts, reviewing their analytical work to ensure quality and rigor. Communicate insights through compelling narratives, visualizations, and presentations for executive audiences. Identify and implement enhancements to analytics workflows, governance, and data quality processes.

Who We Are At Konrad Group, we are a pioneering digital consultancy focused on delivering innovative solutions to complex business challenges for our international clientele. Our team thrives in a culture that champions creativity and a steadfast commitment to developing top-notch digital products used by millions worldwide. We seek out exceptionally intelligent, analytical, and dedicated individuals who are passionate about lifelong learning. About The Role As a Data Analyst, you will embark on your career as an analytical professional with a solid background in data analysis and a strong desire to advance your technical and consulting abilities. You will play a key role in delivering analytics and reporting solutions that empower clients to gain insights from their data and make informed business decisions. Proficient in working with structured datasets, you will have opportunities to enhance your skills in data modeling, visualization, and business analysis. You will collaborate closely with stakeholders across strategy, design, engineering, and business domains in a variety of client engagements. Your curiosity, attention to detail, and motivation for continuous skill enhancement will be vital to your success. What You’ll Do Assist client and internal teams in identifying business inquiries and translating them into analytical specifications. Conduct data analysis to uncover trends, patterns, and valuable insights under the mentorship of senior team members. Develop and maintain dashboards and recurring reports to monitor key performance indicators (KPIs). Help document metrics, definitions, and analytics processes. Collaborate with data engineers and fellow analysts to support data modeling and reporting layers. Effectively communicate insights through visual representations, summaries, and presentations. Proactively seek opportunities to enhance reporting, data integrity, and analytical workflows.

At Garner Health, we are on a mission to revolutionize the healthcare economy by providing high-quality and affordable care for everyone.We are fundamentally rethinking healthcare in the U.S. by collaborating with employers to reshape healthcare benefits through transparent incentives and powerful, data-driven insights. Our innovative approach directs employees towards higher-quality, more affordable care, creating a system that benefits all stakeholders. Patients enjoy improved health outcomes, employers optimize their healthcare spending, and physicians are rewarded for delivering outstanding care rather than just increasing procedures.As one of the fastest-growing healthcare technology firms in the nation, Garner Health's products are trusted by top employers and healthcare providers. We are assembling a team of passionate, mission-driven professionals eager to make a substantial impact on healthcare at scale.About the Role:We are in search of a highly skilled Senior Data Analyst to join our Search team. You will be instrumental in developing the core systems that drive our product, including but not limited to the provider directory, recommendations, A/B testing for engagement and healthcare outcomes, and product analytics. Your role will be critical in leveraging data to guide members towards optimal healthcare outcomes, collaborating with product managers and engineers to implement high-performing systems at scale. Garner’s member app is designed to navigate members through their healthcare journey, ensuring they receive quality care while maintaining provider affordability and availability.Where You Will Work:This position is based in our New York City office, located in the Financial District. You will be required to work in the office three days a week, specifically on Tuesdays, Wednesdays, and Thursdays.What You Will Do:Analyze, develop, and report on product metrics and key performance indicators (KPIs) for internal teams and stakeholders.Evaluate and assess the success of product initiatives through goal setting, A/B testing, forecasting, and monitoring key product metrics to identify trends.Manage projects from inception to completion, including problem definition, implementation, validation, and iteration.Research, create, and maintain data pipelines, statistical models, and advanced analytics solutions.Collaborate cross-functionally with data, product, engineering, and operations teams to define product and member engagement metrics and model member behavior.Synthesize and present findings to Garner leadership to influence company-wide decisions.

Data Analyst, Data AnalyticsJoin current81 as we revolutionize financial access for everyday Americans. Based in New York City, we are a leading consumer fintech platform with over five million members. Our goal is to provide seamless financial solutions that empower individuals to achieve better financial futures. In our results-oriented environment, we encourage innovation and collaboration, allowing every team member to make a significant impact on our mission.About the RoleWe are looking for a skilled Data Analyst with a background in FinTech or B2C/DTC sectors. As part of our team, you will harness the power of data to inform strategic decisions, enhance business performance, and improve customer interactions, thereby ensuring a smooth user experience. You will utilize advanced analytics to uncover trends, assess performance, and deliver strategic insights that drive data-informed decision-making throughout the company.ResponsibilitiesAnalyze extensive datasets to uncover trends, insights, and opportunities that propel business growth.Create and manage dashboards and reports to monitor key performance indicators (KPIs) across different business areas.Collaborate with cross-functional teams—including Product, Engineering, Marketing, and Customer Success—to implement data-driven solutions.Identify and evaluate new high-impact opportunities to scale or enhance economic efficiency.Offer actionable insights to leadership regarding business performance, customer behavior, and operational trends.Ensure data integrity, accuracy, and governance across various data sources and platforms.