Senior Associate, Programmatic Advertising

Role overview WPP Media seeks a Senior Associate, Programmatic Advertising to join the team in New York. This role centers on shaping programmatic strategies and enhancing campaign performance across a range of digital platforms. The Senior Associate partners with cross-functional teams to optimize media buying and support clients in meeting their marketing objectives. What you will do Create and execute programmatic advertising strategies tailored to client goals Track and evaluate campaign performance, identifying opportunities to improve results Coordinate with internal teams to align media buying efforts Assist clients in reaching their digital marketing targets Requirements Proven analytical skills and hands-on experience in programmatic advertising Familiarity with multiple digital platforms Strong ability to work collaboratively with colleagues from different teams Interest in developing new approaches to digital advertising This position is based in New York, United States.

Position OverviewThe Senior Associate in Programmatic Advertising will play a pivotal role within KINESSO, serving as a platform expert in the execution and management of programmatic advertising campaigns. This position requires a comprehensive understanding of client KPIs and buying platforms, including but not limited to DV360, AdWords, The Trade Desk, Roku, Vistar, Facebook, and Snapchat. The ideal candidate will customize departmental standards to meet client needs, ensuring optimal performance and pacing for assigned brands.As a key point of escalation, the Senior Associate will guide both internal teams and clients through complex setups and optimizations. Strong communication skills are essential, as you will be responsible for client relationship management, conducting kickoff calls, and leading campaign planning efforts. A background in mentorship and team management is highly desirable.

Business Overview KINESSO is a cutting-edge, technology-driven performance marketing agency that serves as the core of IPG Mediabrands, delivering actionable growth for our agency partners and clients. We transform ‘action’ into ‘outcome’ by leveraging our unparalleled expertise in optimization, analytics, artificial intelligence, and experimentation. KINESSO consolidates the strengths of Matterkind, Reprise, P3, and Kinesso into a single, powerful entity designed to be the leading delivery engine in the industry. Our comprehensive offerings span performance marketing, data, and technology, fueled by an in-depth understanding of consumer behavior. We provide a full-spectrum approach to planning and optimization, ensuring data-driven strategies for social platforms, actionable growth in e-commerce, and tailored marketplaces for each client’s unique needs. With over 6,000 employees across more than 60 countries, discover more at www.KINESSO.com. Position Overview The Programmatic team at KINESSO consists of hands-on platform experts dedicated to executing and overseeing successful campaign management. As a Senior Associate, you will be responsible for the performance and pacing of your assigned brands while adapting departmental standards and processes to meet client requirements. You will serve as a vital point of contact for complex setups, optimizations, and platform intricacies, both internally and externally. Candidates must possess deep expertise across various client KPIs and buying platforms, such as DV360, Adwords, The Trade Desk, Roku, Vistar, Facebook, and Snapchat. Proven experience in team management and mentorship, coupled with strong internal and external communication skills, are essential for success!

WPP Media is seeking a Senior Associate to join the Commerce Programmatic team in New York. The position centers on improving programmatic advertising strategies and supporting clients as they work toward clear, measurable goals. Role overview This Senior Associate will collaborate with a team of experienced professionals. The work involves contributing to group projects and sharing insights to help refine campaign approaches. What you will do Support the development and optimization of programmatic advertising strategies Work alongside colleagues to deliver results for clients Participate in collaborative projects within the Commerce Programmatic team Location This position is based in New York, United States.

The mission of The New York Times is to seek the truth and help people understand the world. Our commitment to independent journalism is central to our operations, allowing us to maintain a world-class newsroom that reports from nearly 160 countries. We prioritize enhancing our readers' experiences across all media formats, including print, audio, and a premier digital platform. Our business strategy is grounded in delivering journalism of such high quality that it earns the trust and investment of our audience.About the RoleThe Digital Advertising Mission at The New York Times is seeking a Senior Software Engineer to spearhead the advancement of our programmatic video advertising capabilities. In this hybrid role based at our New York City headquarters, you will collaborate with various product teams to create high-performance, video-centric ad experiences. You will report directly to the Ad Experience Engineering Manager and contribute to creating engaging experiences for over 150 million digital readers worldwide. Our Digital Advertising Mission is focused on developing display and video ad products that set us apart in the market, ensuring performance for our readers and scalable sales.Responsibilities:Architect Video Ad Products: Develop seamless outstream (in-read, in-page) and instream video experiences across NYT products.Identity and Privacy: Design and implement solutions for identity resolution within the programmatic stack, ensuring high auction match rates while adhering to strict privacy standards.Standards and Compliance: Enforce industry standards for video delivery, such as VAST or VPAID, ensuring compatibility across our multi-platform environment.Performance Monitoring: Manage the end-to-end performance of video ads, focusing on Core Web Vitals and reducing the 'time to first frame' for outstream units.

Join Mediabrands as the Associate Director of Programmatic Advertising, where you will lead innovative programmatic initiatives that drive strategic growth for our clients. You will be responsible for overseeing programmatic media strategies, optimizing campaign performance, and collaborating with cross-functional teams to enhance digital advertising effectiveness. Your expertise will guide the development of cutting-edge solutions that align with our clients' goals and objectives.

Join PMG as a Director of Programmatic Advertising, where you will spearhead innovative programmatic strategies to drive client success. You will lead a dynamic team, leveraging data-driven insights to optimize campaigns across various digital platforms. Collaborate with cross-functional teams to enhance our programmatic offerings and ensure alignment with overall marketing objectives.This position is perfect for a strategic thinker with extensive experience in programmatic media buying and a passion for digital marketing. Your leadership will play a crucial role in shaping our approach to programmatic advertising, ensuring we stay ahead of industry trends and deliver exceptional results for our clients.

About Gen Digital Gen Digital is a global company focused on digital freedom, with well-known brands such as Norton, Avast, LifeLock, and MoneyLion. Nearly 500 million users across more than 150 countries rely on Gen Digital for cybersecurity, online privacy, identity protection, and financial wellness solutions. The team is united by a commitment to helping consumers protect and manage their digital and financial lives. Gen Digital values smart, bold contributors who use technology to drive results. The company offers flexibility, generous time off, competitive pay, and a range of wellness programs to support career growth. Gen Digital encourages a customer-focused culture that values debate, experimentation, and learning. Diverse perspectives and experiences are seen as strengths here. Role Overview: Senior Media Buyer – Programmatic & Native Advertising This role centers on growing Gen Digital’s presence in Native and Programmatic advertising. As the company prepares to launch new business lines over the next 6–12 months, the Senior Media Buyer will help onboard partners, test campaigns, try new strategies, and scale what works. Collaboration with the Head of Digital Media and other teams is key. The position manages ad buys across several DSPs and native platforms. Candidates who enjoy building programs from scratch and are motivated by performance and revenue goals are encouraged to apply. Key Responsibilities Strategize, execute, and optimize campaigns across multiple DSPs (such as DV360 and Yahoo DSP) and native advertising platforms (including Taboola and Outbrain), with a focus on meeting performance and revenue targets. Location New York, NY, USA

About KINESSO KINESSO is a technology-focused performance marketing agency with a global team of over 6,000 employees in more than 60 countries. The company brings together the expertise of Matterkind, Reprise, P3, and KINESSO to deliver measurable growth for agency partners and clients. Specializing in optimization, analytics, artificial intelligence, and experimentation, KINESSO offers a wide range of data and technology solutions. Services include planning and optimization, data-driven strategies for social media, e-commerce growth, and customized marketplace solutions. All work is grounded in a strong understanding of consumer behavior and a commitment to client service. Learn more at www.KINESSO.com.

Verve for Advertisers helps brands and agencies connect with audiences and drive measurable outcomes across multiple digital platforms. The company combines demand-side tools with a large search intent dataset, working directly with top apps through SDK integrations and maintaining partnerships with more than 3 million websites and LLMs. Verve’s technology tracks consumer behavior and uncovers the motivations behind it, offering detailed audience insights and supporting activation across premium omnichannel inventory. Role overview The Campaign Manager - Programmatic & Digital Advertising is based in New York, NY. This position centers on digital media buying and programmatic advertising, supporting major accounts such as brands, agencies, and publishers. The Campaign Manager’s work shapes revenue strategies and influences campaign outcomes. What you will do Support key accounts by managing programmatic and digital advertising campaigns Contribute to revenue strategies and help optimize campaign performance Who succeeds in this role Analytical thinkers who pay close attention to detail Individuals eager to make a tangible impact on campaign results

Join our dynamic team as a Senior Programmatic Account Manager at The Trade Desk, where you will leverage your expertise in programmatic advertising to manage and optimize client accounts. Your strategic acumen will help drive results and enhance client satisfaction in a fast-paced environment.

Join Mediabrands as an Associate Director of Programmatic Offsite Display Activation, where you'll spearhead innovative advertising strategies and optimize digital marketing campaigns. You will lead a talented team, collaborate with cross-functional partners, and utilize cutting-edge technology to drive client success and achieve exceptional results.

About the Role: As a Senior Solutions Engineer on our Advertisers and Agencies team, you will act as a pivotal technical resource, enhancing strategic value for our media buying clients. Your expertise will guide the design of intricate solutions, audience activation strategies, and foster cross-departmental collaboration, ensuring effective onboarding, optimization, and sustained success in partnerships with advertisers and agencies. This position demands profound knowledge in programmatic advertising, demand-side technologies (DSPs), troubleshooting, and audience data solutions. You will be a trusted technical advisor for clients and internal teams, shaping product development and delivering scalable solutions that adapt to the ever-evolving market landscape.

About WPP Media WPP Media is the media division of WPP, supporting major brands with marketing strategy, data, and partnerships. The group’s platform, WPP Open, brings together talent and technology to help clients adapt and grow. WPP Media specializes in large-scale creative personalization, using AI and Open Intelligence to help clients understand the impact of their media investments. Learn more at wppmedia.com. About EssenceMediacom EssenceMediacom, a WPP Media brand, is a media agency built on analytics, insights, and technology. The agency combines data, creativity, and media expertise to drive results for leading brands. EssenceMediacom is structured for today’s communications landscape, balancing people and algorithms, and staying flexible as markets evolve. Role Overview: Associate Director, Programmatic Commerce The Associate Director, Programmatic Commerce will play a key part in advancing programmatic media strategies for clients. This role is based in Chicago or New York.

Verve for Advertisers helps brands and agencies reach consumers and measure results across devices. The company combines demand-side technology, a large pool of on-site search intent data (beyond walled gardens), direct app integrations, and partnerships with millions of websites and LLMs. Verve’s platform analyzes consumer behavior to deliver audience insights and enable activation across premium omnichannel inventory. Role overview The Programmatic Operations Manager oversees Private Marketplace (PMP) deals and programmatic ad campaigns for major brand and agency clients. Responsibilities include deal creation, troubleshooting, and ongoing management. This position plays a key part in shaping revenue strategies and improving campaign performance. What you will do Create, monitor, and optimize PMP deals and programmatic campaigns Troubleshoot issues to ensure campaigns run smoothly Collaborate with internal teams and clients to support performance goals Drive revenue strategies through direct campaign management Who thrives here Individuals with strong technical skills and careful attention to detail Problem-solvers who enjoy addressing challenges in digital advertising People eager to influence campaign outcomes and client success Location This role is based in New York, NY.

As a Programmatic Manager at Mediabrands, you will lead innovative strategies in the programmatic advertising space, utilizing data-driven insights to optimize campaigns. Your role will involve collaborating with cross-functional teams to enhance programmatic media performance and drive client success. You will be responsible for managing a team, ensuring effective execution of campaigns, and maintaining strong relationships with key stakeholders.

We are seeking a talented and experienced Programmatic Manager to join our dynamic team at Mediabrands. In this role, you will be responsible for overseeing and optimizing programmatic advertising strategies that drive impactful results for our clients. Your expertise in data analysis and digital marketing will be essential as you collaborate with cross-functional teams to innovate and enhance our programmatic capabilities.

Business Overview KINESSO is a cutting-edge technology-driven performance marketing agency at the core of IPG Mediabrands, dedicated to driving actionable growth for our agency partners and clients. We transform 'action' into 'outcome' by harnessing our distinct capabilities in optimization, analytics, AI, and experimentation. KINESSO has unified the strengths of former entities such as Matterkind, Reprise, P3, and KINESSO into one formidable force that serves as the industry's most powerful delivery engine. Our extensive offerings encompass performance marketing and data technologies, underpinned by a profound understanding of consumer behavior. We provide a comprehensive engine for planning and optimization, delivering data-driven strategies for social platforms, actionable growth in e-commerce, and creating tailored marketplaces to meet each client's unique needs. With over 6,000 employees operating in more than 60 countries, we invite you to learn more at www.KINESSO.com. Position Overview The Programmatic department serves as KINESSO’s hands-on platform experts, focusing on every aspect of successful campaign execution and management. The Senior Associate is responsible for the performance and pacing of their assigned brand(s), customizing departmental standards and processes to align with client needs. Acting as a point of escalation, they are the go-to experts internally and externally for complex setups, optimization, and platform nuances. Ideal candidates will possess extensive expertise across various client KPIs and buying platforms, such as DV360, AdWords, The Trade Desk, Roku, Vistar, Facebook, and Snapchat. A proven track record in team management and mentorship, along with strong internal and external communication skills, is essential!

Cross Media Inc. seeks a Programmatic Buyer based in New York, New York. This position focuses on managing and optimizing programmatic advertising campaigns, using data to drive results and ensure smooth delivery across multiple platforms. Key responsibilities Set up, monitor, and adjust programmatic ad campaigns to align with client goals Review and analyze campaign data, spotting trends and areas for improvement Collaborate with teams across the company to design and launch campaigns that fit client objectives Help increase brand visibility and audience engagement through digital channels Requirements Background in programmatic buying and campaign management Keen attention to detail with strong analytical skills Ability to work well with colleagues from various departments Comfortable using data to inform decisions and optimize campaign performance

Role Overview Pinterest is hiring a Senior Programmatic Technology Operations Specialist based in New York, NY or Chicago, IL. This role focuses on improving the performance and efficiency of Pinterest’s programmatic advertising technology. What You Will Do Optimize programmatic advertising systems to maintain strong performance and reliability. Work closely with teams across the company to streamline operations and resolve issues. Support the growth of programmatic initiatives by identifying opportunities and implementing improvements. Ensure advertising technologies deliver consistent, high-quality service to clients. Location New York, NY, US Chicago, IL, US