Strategic Director of Social Media

WPP Media is an AI-driven media unit within WPP, working with leading global brands to improve the effectiveness of media investments. The team combines expertise in media, data, and strategic partnerships to help clients gain deeper insights and achieve better results. WPP Media’s platform, WPP Open, and its Open Intelligence tools, deliver actionable insights and enable creative personalization at scale. The Goat Agency, part of WPP Media, has focused on influencer marketing since 2015. This agency supports global brands by using social and creator-led content to drive measurable business outcomes. Its campaigns have reached more than 70 countries and have been recognized for both impact and creativity. Influencer Programs and Team The Goat Agency’s team includes over 650 social media specialists worldwide. They design influencer programs that range from short-term projects to long-term partnerships, all aimed at increasing brand awareness, engagement, and conversions across the marketing funnel. More information about WPP Media is available at wppmedia.com.

WPP Media is WPP's AI-driven media operating unit, combining media, data, and partnerships to deliver creative personalization at scale. Through the WPP Open platform and Open Intelligence, clients gain clear insights into the effectiveness and performance of their media investments. More information is available at wppmedia.com. Role overview This Account Director, Social Media role focuses on leading paid social initiatives for a high-profile automotive client, covering both UK and international markets. The position sits within the wider activation team and plays a key part in shaping the client’s paid social strategy and execution. What you will do Oversee the planning and delivery of paid social campaigns across all major platforms for a flagship client. Manage day-to-day operations, ensuring campaigns meet performance goals and align with broader digital strategies. Provide strategic direction and in-depth analysis to maximize campaign effectiveness. Lead and mentor a team of paid social specialists. Act as a trusted advisor on paid social matters, building strong relationships with clients, suppliers, and internal stakeholders within the WPP Open framework. Requirements Extensive experience managing paid social campaigns for major clients. Strong background in team leadership and campaign strategy. Ability to analyze performance data and optimize for results. Excellent communication skills for collaborating with clients and internal teams.

Spotlight Sports Group brings together over 400 professionals dedicated to sports betting, horse racing, and fantasy sports content. The company operates brands such as Racing Post, Pickswise, myracing, and Free Super Tips, and works closely with leading betting operators to deliver a range of multilingual digital products. The group also includes ICS-digital, an agency known for its international marketing and translation expertise. Role overview The Director of Social Media Strategy leads the B2C social media function at Spotlight Sports Group. This senior position oversees influencer partnerships, paid campaigns, and all social media activities, ensuring alignment with broader brand goals. Collaboration with the AV Audience team is central, with a focus on delivering content that attracts new audiences and keeps current customers engaged. Segmentation and persona insights guide decisions and strategy. What you will do Act as a senior leader within the marketing team, reporting to the Head of Marketing and helping shape B2C marketing direction. Develop and refine a multi-platform social media strategy for emerging racing audiences, focusing on X, Instagram, TikTok, YouTube, and other relevant channels. Work with the Senior Campaigns Manager and Head of Marketing to drive brand strategy in line with the company’s three-year vision. Create content plans tailored to each platform, including short-form videos, live reactions, graphics, and tipping clips. Prioritize outreach to underrepresented groups, including younger fans, female bettors, and international communities. Oversee the social media function, ensuring content supports the new content strategy and engages audiences in creative ways. Manage influencer partnerships to expand reach and build long-term engagement with Spotlight and Racing Post brands. Lead and develop the social media team, making sure activities align with business objectives and maintain high content standards. Implement performance management processes and ensure compliance with responsible gambling requirements. Location This role is based in London, England, United Kingdom.

About WPP MediaWPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.WPP Media is WPP's AI-driven media operating unit, integrating media, data, and partnerships to provide creative personalization at scale. Through WPP Open and powered by Open Intelligence, clients gain insights into the effectiveness of their media investments.To learn more, visit wppmedia.com.Role OverviewWe are seeking an experienced Account Director specializing in paid social media. This role involves taking charge of the daily management of paid social initiatives for a busy client account (or multiple accounts) while guiding a team of junior social media specialists. Previous experience in managing a team in an agency setting is highly desirable.

TOCA Social blends football with inventive dining and social experiences, operating venues in five international markets. Each location combines advanced football technology with hospitality, offering guests a distinctive way to enjoy the sport and connect with others. With strong support from leading industry investors and a clear plan for global growth, TOCA Social is entering a pivotal phase. The concept has been proven, and the business is now preparing for significant expansion. Role Overview The Director of Strategic Initiatives will play a key part in shaping TOCA Social’s future. Working closely with the Global President, this role drives major decisions and strategic projects. The position covers a wide range of responsibilities, from financial modeling for new venues to preparing board presentations and analyzing commercial partnerships. Expect to be involved in both high-level planning and hands-on execution across the business. This role provides direct exposure to the football industry, access to a growing network of partners, and the satisfaction of seeing the impact of your work on the company’s trajectory. What You Will Do Partner with the Global President and senior leaders on strategic planning, board materials, and investor communications. Lead financial modeling for new venues, real estate, and capital planning from start to finish. Perform commercial analysis and due diligence on partnerships, sponsorships, and new market opportunities. Translate operational and revenue data into clear, actionable insights to support timely business decisions. Oversee high-priority cross-functional projects, collaborating with venue operations, marketing, and commercial teams from initiation through completion. Support TOCA Social’s global growth by using data-driven analysis to prioritize markets and develop business cases for expansion. Location This position is based in London, England, United Kingdom.

Are you a strategic thinker with a passion for social media? We are seeking a Senior Director of Social Media to lead our efforts across the EMEA region. In this role, you will be responsible for developing and executing innovative social media strategies that enhance our brand presence, engage our audience, and drive growth. You will collaborate with cross-functional teams to ensure alignment with our overall marketing objectives and leverage analytics to measure success.

At Ffern, our social media presence serves as a vibrant extension of our captivating seasonal narratives. It stands as a foundational element of our brand communication, fostering an engaged and valued community.We are in search of a Social Media Lead who will define and enhance how Ffern presents itself across significant social platforms—doing so with thoughtfulness, aesthetic appeal, and strategic intent. This role requires an understanding that social media is both a cultural arena and a commercial tool, with expertise in balancing storytelling with growth.Positioned at the crossroads of brand, creativity, culture, and expansion, you will oversee our organic social media initiatives from inception to execution and continual refinement.The RoleYou will take charge of Ffern’s organic social media strategy across all platforms, ensuring alignment with our brand ethos, supporting business objectives, and laying the groundwork for sustainable growth and customer acquisition.In collaboration with the Brand, Creative, Growth, and Customer Service teams, you will ensure that every post, story, and campaign is purposeful, thoughtful, and distinctly reflective of Ffern.Key ResponsibilitiesSocial Strategy & CraftDevelop and implement a premier organic social strategy in line with brand marketing goals.Oversee the social approval process, guiding concepts from ideation to launch with clarity and assurance.Collaborate closely with the Art Director and Creative Director to ensure social content is deeply integrated into the broader Ffern narrative.Maintain a keen balance between storytelling and commercial objectives, always prioritizing the customer experience.Creative CollaborationWork collaboratively with creative producers to brief, shape, and refine assets to meet both vision and goals.Transform and adapt content from our Film and Ads Studio into engaging social-first formats.Partner with Growth, Design, Film, and Ads Studio teams to execute multi-channel campaigns to an exceptional standard.Culture, Innovation & InspirationMonitor cultural trends, platform innovations, and competitor activities, bringing fresh and relevant ideas to Ffern.Convert external inspirations into actionable concepts for Ffern’s campaign narratives.Develop quarterly social inspiration presentations for the broader Brand team, showcasing new formats, behaviors, and insights (with assistance from the Social Media Executive).Performance & LearningTrack, analyze, and report on social KPIs, converting performance data into insights and actionable strategies.Compile and present seasonal retrospectives to the Brand team, identifying successes, reasons for effectiveness, and pathways for evolution.Process, People & CommunityEnsure social processes are clear, effective, and scalable—iterating systems as the team expands.Support team development and community engagement initiatives.

airapps seeks a Junior Social Media Associate based in the London Metropolitan Area to help grow its digital presence. This position centers on supporting content creation and sharing across multiple social media platforms, with the aim of building brand awareness and encouraging community engagement. Key responsibilities Assist in developing and publishing engaging social media posts Support efforts to boost brand visibility and audience interaction Location This role is based in the London Metropolitan Area office.

About WPP Media WPP is at the forefront of creative transformation, leveraging creativity to foster better futures for our people, planet, clients, and communities. Discover more at wpp.com. WPP Media is a global media collective within WPP. In a world awash with media, we unite the best platforms, talent, and partnerships to create boundless opportunities for growth. Learn more at wppmedia.com. About EssenceMediacom - A Leading WPP Media Brand EssenceMediacom is a pioneering media agency, grounded in analytics and powered by data and technology. We harness the potential of media and creativity to drive groundbreaking results for the world's top brands. Our mission is to help clients navigate the complexities of modern marketing and uncover the breakthroughs they need to resonate with their audience. Our agency is designed for the evolving communications landscape — built on data and technology, focused on people and algorithms, and committed to testing and learning at scale. Role Summary and Impact As the Senior Associate Director of Paid Social, you will play a crucial role within our Media Activation team, spearheading social strategy and supporting the PA Lead while guiding the Social team. You will act as the main point of contact for paid social initiatives for Google Hardware, delivering innovative and category-defining strategies across social channels for both brand and performance. This position demands a profound understanding of paid social best practices, a collaborative approach, and the ability to provide sharp strategic insights. You will be responsible for leading and nurturing a high-performing paid social team dedicated to the Google Hardware product area, ensuring excellence in work quality and client outcomes. Essential Functions/Responsibilities: Oversee strategic implementation and integration of paid social campaigns within broader media strategies. Collaborate with Client Services, Planning, and Activation Leads for effective capacity planning and resource allocation. Lead the development of regional paid social best practices, ensuring global consistency and accountability within the team. Act as the primary contact for all paid social activation discussions with internal and external stakeholders for assigned accounts. Foster strong relationships with clients and key media partners, leading communications and proactively addressing needs.

Join OLIVER as a Social Media Manager and become the driving force behind the social narratives of leading ice cream brands. With a deep understanding of the FMCG landscape, you will serve as a cultural navigator, transforming consumer insights into captivating social stories that engage and inspire audiences. Collaborate closely with a dynamic creative team to ideate, produce, and optimize social content that resonates with target communities. Your innovative mindset and trend-awareness will empower you to experiment with new strategies, ensuring that our brands remain at the forefront of social media engagement. This role requires you to track performance metrics and adjust content strategies to continuously enhance results.

Welcome to Starling Bank! We are redefining banking through technology, empowering individuals to save, spend, and manage their finances in innovative ways. As a fully licensed UK bank, we embody the agility and creativity of a cutting-edge tech company, focused on making banking fairer and more accessible. With over 3,500 team members across our London, Southampton, Cardiff, and Manchester offices, we're on a mission to demystify money management for everyone.We are currently seeking a visionary Head of Social Media to lead our Marketing team during an exciting growth phase. In this role, you will craft and implement Starling's social media strategy across diverse platforms, coinciding with the launch of our new brand platform supported by significant advertising initiatives.As a seasoned leader with a deep passion for social media, you will blend creativity with a data-driven mindset. Your aim is to elevate Starling's profile beyond traditional banking, embedding our brand into the cultural zeitgeist. You will leverage content as a fundamental driver of growth, enabling our audience to embody financial savviness. This role is not just about managing channels; it’s about creating a comprehensive content ecosystem that positions Starling as the most trusted and discoverable voice in the digital landscape.

About WPP MediaWPP is the trusted growth partner for the world's leading brands. Through exceptional talent, reliable data, and world-class partnerships, all empowered by our revolutionary marketing platform, WPP Open, we guide clients through change, seize opportunities, and drive transformative growth.WPP Media, our AI-driven media unit, merges media, data, and partnerships to deliver personalized creativity at scale. By utilizing WPP Open and Open Intelligence, we ensure our clients understand exactly how their media investments are functioning.For further details, visit wppmedia.com.1397 – Social Media ManagerRole Overview and SignificanceWavemaker: As a part of WPP, Wavemaker inspires growth for clients by reshaping consumer decision-making through innovative media, content, and technology. Our name encapsulates our mission and methodology. We thrive on collaboration with bold brands and individuals eager to be challenged to advance swiftly and effectively.The Social Media Manager is accountable for the successful execution, optimization, and enhancement of paid social campaigns across WPP Media's clientele. This role involves managing daily client interactions, spearheading campaign activations, and overseeing junior team members while ensuring top-tier performance and service.As a Social Media Manager, you will play a vital role in converting client objectives into impactful paid social strategies, propelling performance through platform expertise, and integrating WPP Media's operational methodologies across all initiatives.Core Responsibilities:Client Leadership & Account ManagementServe as the primary client contact for paid social activities, establishing robust and trusted relationships.Facilitate regular status calls, performance evaluations, and campaign reports with clear and effective communication.Translate client briefs and business goals into actionable paid social strategies and activation plans.Manage client expectations, timelines, budgets, and deliverables for all campaigns.Paid Social Strategy & ActivationOversee the setup, activation, and continuous optimization of paid social campaigns across platforms such as Meta, TikTok, Snapchat, Pinterest, LinkedIn, and X.

About EucalyptusAt Eucalyptus, we are dedicated to transforming healthcare for a healthier future. With over 1 billion people globally living with obesity, we aim to provide better long-term care solutions.Eucalyptus is the innovative force behind Juniper, one of the largest weight-management programs worldwide, which integrates GLP-1 medication with tailored nutrition, fitness support, and clinician-led care involving prescribers, nurses, health coaches, pharmacists, and dietitians. Our clinical research indicates that our comprehensive approach enables patients to achieve four times more weight loss during their treatment with Juniper.Our Growth Journey:Achieved 130% year-over-year revenue growth with a 90% reduction in cash burn, raising over $100M from prestigious investors like BOND, NewView, Blackbird, and Airtree.Provided support to over 350,000 patients battling obesity across five markets.Received a selective NICE endorsement to extend our services to the NHS.Customized our offerings for thousands of patients in Germany and Japan. About the Role (What You'll Be Doing)We are seeking a Social Media Lead to enhance and expand Juniper’s social media presence in the UK.In this pivotal role, you will take ownership of the strategy and daily execution across all platforms in the UK. This position offers significant responsibility and influence at the intersection of brand, performance, and product.Developing and executing a comprehensive social media strategy for Juniper across various platforms, including Instagram, TikTok, YouTube, and Reddit.Collaborating closely with our Organic Content Producer to produce engaging, high-impact content.Creating and managing social content calendars while implementing processes for effective coordination and consistent publishing.Providing clear performance reports, insights, and ROI analyses to refine strategies.

AJ Bell seeks a Senior Social Media Manager to drive its online presence from a London-based hybrid role. This position leads both the strategy and hands-on execution of social media activity, covering several platforms. Key responsibilities Shape and deliver social media strategies aimed at building brand awareness and strengthening customer engagement. Track trends and analyze performance data to inform content choices and assess results. Collaborate with marketing, content, and design teams to create material that connects with the intended audience. Manage daily operations of social channels, maintaining a consistent voice and message. Requirements Proven experience in social media management, covering both strategy development and analytics. Comfort working with cross-functional teams to deliver cohesive campaigns. Talent for developing and guiding content that appeals to specific target groups. This role is based in London with a hybrid work arrangement.

About WPPWPP serves as the trusted growth partner for some of the world’s most influential brands. We harness cutting-edge media intelligence, innovative data solutions, unparalleled creativity, advanced production capabilities, transformative enterprise solutions, and expert strategic advice within a single organization. Powered by exceptional talent and our dynamic marketing platform, WPP Open, we empower our clients to navigate change, seize opportunities, and achieve transformative growth. For more information, visit WPP.com.1096 – Account Director – Paid SocialAbout WPP MediaWPP Media represents WPP’s global media collective. In an era where media permeates every aspect of life, we unite leading platforms, talented individuals, and strategic partners to unlock limitless growth opportunities. Learn more at wppmedia.com.Role Summary and ImpactThe Social Account Director will play a pivotal role in managing and optimizing client campaigns while crafting social strategies that surpass expectations, whether focused on branding or ROI. Collaborating closely with the Senior Associate Director and Global Operations Centre, you will implement best-in-class social strategies and derive valuable insights through data analysis.Key Responsibilities:Campaign ManagementOversee the implementation, management, and daily optimization of campaign activities to achieve client objectives and KPIs.Effectively create media plans targeting specific KPIs.Understand and leverage products and solutions developed within the group that are relevant to clients.Take ownership of testing plans for clients and propose innovative testing ideas, including planning, executing, and evaluating tests with precision.Client and Partner ManagementDesign and create comprehensive social strategies for your client portfolio, ensuring their needs are met with creativity and efficiency.

Join Intercom as a Senior Social Media Strategist and lead our social media initiatives to engage and expand our audience. You will be responsible for crafting compelling content strategies, analyzing performance metrics, and collaborating with cross-functional teams to elevate our brand presence. If you are passionate about social media trends and have a proven track record in driving engagement, we want to hear from you!

Role Overview Future Publishing Plc is looking for a Social Media Manager to join Decanter in London. This role focuses on building and maintaining Decanter’s online presence, engaging with a lively community of wine lovers, and strengthening the brand’s voice across social channels. What You’ll Do Shape and execute Decanter’s social media strategy Develop creative content that connects with wine enthusiasts Foster meaningful conversations and grow our digital community Help elevate Decanter’s brand story on key platforms

Role overview Rightangled seeks a Social Media Executive in London to help shape and expand its digital presence. This position focuses on developing and executing social media strategies that support brand recognition, community engagement, and business objectives. The role is well suited to someone who tracks social trends, enjoys content creation, and has practical experience managing several social platforms. Main responsibilities Design and implement social media strategies to drive engagement and raise brand awareness. Create and curate content for Facebook, Instagram, Twitter, LinkedIn, and TikTok. Oversee daily management of social media accounts, including scheduling posts and responding to comments or messages. Monitor and analyze social metrics to evaluate campaign performance and suggest improvements. Collaborate with marketing and creative teams to align content with broader campaigns and brand guidelines. Stay informed about industry trends, platform updates, and best practices to keep the brand relevant. Engage with community members, influencers, and partners to foster relationships. Requirements Previous experience as a Social Media Executive or in a similar role, preferably within healthcare or pharmacy. Strong understanding of major social media platforms and analytics tools. Excellent written and verbal communication abilities. Ability to produce multimedia content, including graphics and videos. Organized, attentive to detail, and comfortable managing several projects at once. Creative mindset paired with strategic thinking skills. Familiarity with social media management tools such as Hootsuite, Buffer, or Sprout Social is a plus. Knowledge of social media marketing regulations in healthcare is an advantage.

Role Overview Real Chemistry is hiring a Group Director or Senior Group Director for the Social division in London, UK. This leadership role focuses on shaping social media and digital marketing campaigns that influence healthcare communications. What You Will Do Lead the development and execution of social strategies for healthcare clients Guide teams in creating content that builds engagement and strengthens brand presence across digital platforms Collaborate with colleagues from multiple disciplines to deliver cohesive, effective campaigns Use social media expertise to help clients achieve measurable results Location London, UK

Join our dynamic team as a Social Media Manager where you will play a pivotal role in shaping our online presence and engaging with our audience. You will be responsible for developing and executing innovative social media strategies that align with our brand's vision. Your creativity and analytical skills will drive our social media campaigns, enhancing brand awareness and customer engagement.