Paid Media Strategist

Wordbank is looking for a Paid Media Strategist to join the team in central London. This is a six-month, full-time contract working with leading entertainment brands, including Hasbro and Sony. Role Overview This position focuses on driving attention and engagement in the streaming and entertainment sector. The Paid Media Strategist acts as both a cultural expert and a strategic leader, connecting advanced programming with strong customer experiences to grow TVOD and FAST viewership. The role combines campaign strategy, digital account development, and entrepreneurial thinking to support the expansion of Wordbank’s digital services for streaming over the next year. Expect to draw on deep experience in streaming and entertainment campaigns, blending analytical skills with hands-on execution. The strategist goes beyond campaign management, shaping and refining strategies while communicating proactively and making decisive calls. A strong track record, sound judgment, and comfort with technology are essential as Wordbank prepares digital marketing services for the future. This contract is based in the heart of London’s entertainment sector, with work taking place onsite at the central office. Key Responsibilities Account & Partner Management: Design and implement global paid account strategies, taking full ownership of a client portfolio. Build and maintain strong client partnerships, translate complex paid media landscapes into clear narratives, and lead client reviews with strategic insights. Proactively spot risks and identify opportunities for growth that align with both client and Wordbank objectives. Target: Achieve a 4.5+ CSAT score. Paid Media Strategy & Execution: Develop and execute international, multi-channel paid media and social advertising strategies. Own the strategic direction and performance ROI for clients, leading and optimizing significant paid media campaigns across platforms such as Meta, TikTok, Reddit, YouTube, Amazon Ads, and CTV placements. The client base is approximately 75% media and entertainment, 25% cross-industry. Promote automation and ongoing workflow improvements to boost efficiency. Target: Ensure client ROI and meet SLA metrics.

SEON stands at the forefront of fraud prevention and AML compliance, empowering thousands of businesses globally to combat fraud, mitigate risks, and safeguard their revenue streams. Leveraging over 900 real-time, first-party data signals, SEON enhances customer profiles, identifies suspicious activities, and streamlines compliance processes—all from a single platform. Our solutions deliver richer data insights, more flexible analysis, and quicker realization of value than any competitor in the market. We take pride in having helped businesses reduce fraud by 95% and achieve an astonishing 32x return on investment. Our rapid growth is fueled by partnerships with some of the world's most dynamic digital brands, including Revolut, Wise, and Bilt.The RoleWe are on the lookout for a seasoned Senior Paid Media Strategist to spearhead and expand our paid search and social media strategies across platforms like Google and LinkedIn. This pivotal role places you in direct charge of driving a qualified pipeline and fostering revenue growth through performance marketing initiatives. You will be granted the freedom to experiment, optimize, and innovate in collaboration with our agency to ensure our paid media strategies align seamlessly with our business objectives.This position is perfect for a data-driven revenue marketer who thrives on accountability, enjoys testing new ideas, and is eager to tackle the challenge of scaling SEON's performance.Key ResponsibilitiesPaid Media Strategy & ExecutionLead and implement the comprehensive paid media strategy in conjunction with our agency, ensuring it aligns with our Marketing Go-To-Market plans. Your proactive nature and curiosity will be key.Performance Ownership & AccountabilityTake full responsibility for performance metrics, including pipeline contributions and revenue targets. Continuously focus on maximizing efficiency, scaling initiatives, and identifying growth avenues.Account Structure & OptimizationOversee keyword strategies, account structures, bidding strategies, and budget management. Drive ongoing optimization efforts to enhance performance and ROI across all paid media channels.Experimentation & TestingDesign and implement experiments targeting landing pages, audiences, and ad messaging. Utilize data-driven insights to inform decisions, recognize trends, and amplify successful strategies.Competitive AnalysisCollaborate with our Product Marketing Management team to create assets that bolster our competitor displacement campaigns, including keyword analysis, landing page development, and highly relevant advertisements.Full-Funnel Performance AnalysisEvaluate performance metrics across the entire sales funnel, optimizing towards Sales Qualified Leads (SQLs), opportunities, and revenue outcomes.

Join GoHenry as the Director of Paid MediaAt GoHenry, we are at the forefront of financial education, designed by parents for families. After successfully establishing a strong presence in the UK, we have expanded our reach into Europe and the US through collaborations with PixPay and Acorns.Together, we empower over 6 million members across five countries with innovative tools for money management, engaging educational content, and a seamless experience that fosters financial well-being for children and their families.Our Mission: Empowering Financial LiteracyWe are seeking a seasoned Director of Paid Media to spearhead our UK Growth team, playing a pivotal role in driving subscriber growth at GoHenry.About the Role:Reporting directly to the global VP of Growth Marketing, you will lead the UK Growth team in executing efficient subscriber growth strategies through new customer acquisition, all while adhering to acceptable Customer Acquisition Cost (CAC) parameters.You will manage key channels for subscriber acquisition, significantly impacting GoHenry’s commercial success through Brand and Performance Paid Media, Affiliates, and Referrals.In this role, you will define and implement channel strategies, leveraging both in-house and agency resources. This includes continuous testing, experimentation, and optimization to refine our channel mix and improve performance. You will also be responsible for forecasting media budgets, assessing ROI, and delivering regular reports to GoHenry and Acorns.Your responsibilities will also extend to managing Media Effectiveness tools and collaborating with our internal Data team and external partners. Furthermore, you will work closely with the Integrated Marketing team to ensure alignment of media planning with creative requirements, as well as with our Website & App store lead to guarantee a seamless customer journey from advertising to subscription.Key Responsibilities:Develop and implement both short-term and long-term paid media strategies to achieve subscriber acquisition goals.Plan and execute campaigns while analyzing performance metrics to optimize advertising efforts.

Join Bluestatedigital as a Media Strategist and Buyer, where you'll play a crucial role in developing and executing innovative media strategies that drive impactful results for our clients. Your expertise in digital media buying will be invaluable as you collaborate with cross-functional teams to optimize campaigns and enhance brand visibility.

About WPP Media WPP Media is part of WPP, a global growth partner for leading brands. The company brings together talent, data, and collaborative partnerships, all connected through the WPP Open platform. WPP Media specializes in integrating media, data, and partnerships to deliver creative personalization at scale. With Open Intelligence, clients gain clear insight into the performance of their media investments. Learn more at wppmedia.com. Role Overview: Lead Paid Social Strategist This position sits within Openmind, a WPP division focused on transforming Nestlé’s media function across Europe. The team operates under a collaborative agency model, drawing on talent from across WPP. Data, technology, and AI are central to the approach, aiming to maximize the impact of Nestlé's media investments. The Lead Paid Social Strategist will guide the ZEUR account, working closely with category service teams to deliver strategic leadership in Paid Social. The role emphasizes strategic recommendations and consultancy, not campaign activation. Responsibilities span from shaping the social narrative within broader strategies to advising on the integration of Paid, Owned, and Earned media for comprehensive campaign support. Nestlé ZEUR values innovation in Paid Social and seeks leadership that stays current with social trends and developments. What You Will Do Act as the category expert in Paid Social for ZEUR, addressing varied client needs. Support regional digital leadership in evolving and improving paid social offerings. Assist category teams with social media inquiries and related initiatives.

About DataCampAt DataCamp, we are dedicated to enabling individuals and organizations to harness the power of data literacy. As a top-tier platform for data science and analytics education, we deliver captivating and interactive courses crafted by industry-leading experts. Our mission is to democratize data skills, empowering learners and businesses to excel in an increasingly data-centric world. With a thriving community of millions, we foster a supportive and dynamic environment where your career can flourish and your contributions can make a significant difference. Join us in our mission to transform data education!About YouWe are looking for innovative and driven individuals who resonate with our core values of data-driven decision-making, transparency, ownership, and a strong customer focus. You thrive in a fast-paced, high-achieving environment, fueled by the desire to create a meaningful impact. Your adaptability allows you to embrace change and navigate ambiguity with confidence. Your proactive approach and entrepreneurial mindset motivate you to go beyond mere targets, seeking to understand the underlying objectives and taking charge to propel our business forward. As a collaborative team member, you value openness and continuously pursue improvement and innovation. If this aligns with your aspirations, we invite you to apply!Responsibilities:Develop and oversee a comprehensive paid media strategy encompassing Paid Search, Paid Social, and Display to drive customer acquisition and revenue growth.Manage and optimize an annual budget exceeding $5 million, dynamically allocating resources across channels to maximize return on investment.Lead, mentor, and nurture a team of three Paid Media specialists, establishing clear objectives, conducting regular performance evaluations, and promoting hands-on skill enhancement.Create and implement AI-driven processes and creative optimization workflows to automate repetitive tasks and expedite insights.Establish robust measurement frameworks and dashboards to monitor key performance indicators, forecast outcomes, and report to leadership.Collaborate across departments, including Growth Engineering, Analytics, Content, and Creative teams, to align media campaigns with new product launches, pricing tests, and overarching marketing initiatives.Identify, test, and scale emerging platforms and audience segments, conducting rapid A/B tests to uncover new growth opportunities.

Jellyfish brings together technology specialists, creative minds, and media and data experts to help clients grow in the digital space. The company values diverse perspectives and encourages collaboration, aiming to build an environment where everyone can contribute and succeed. As Vice President of Paid Media for EMEA, this executive role reports directly to the CSO of Media. The position holds overall responsibility for the Paid Media division across the EMEA region, guiding strategy, commercial performance, and operational standards. Role overview This leader will oversee media activation products, including Search, Social, Programmatic, Retail Media, and emerging platforms. The role connects global media strategy with regional execution, making sure EMEA teams deliver strong results for clients. A key focus is driving innovation through partnerships with major platforms such as Google, Meta, and Amazon. Key responsibilities Set and manage the strategic direction for Paid Media across EMEA Ensure commercial success and operational quality of media activation products Bridge global strategy with local execution to deliver high performance for clients Foster innovation through platform partnerships and integrated media solutions Reporting structure This position reports directly to the CSO of Media and serves as the most senior leader for Paid Media in the EMEA region.

Join our dynamic team at analogfolk as a Social Media Strategist, where you'll play a pivotal role in shaping our clients' online presence. In this exciting position, you will develop innovative social media strategies, create engaging content, and analyze performance metrics to drive brand awareness and engagement. Your creativity and analytical skills will be essential in crafting campaigns that resonate with diverse audiences.

Join Intercom as a Senior Social Media Strategist and lead our social media initiatives to engage and expand our audience. You will be responsible for crafting compelling content strategies, analyzing performance metrics, and collaborating with cross-functional teams to elevate our brand presence. If you are passionate about social media trends and have a proven track record in driving engagement, we want to hear from you!

Are you an ambitious and analytical individual looking to take your career in paid social media to the next level? At drool, we are seeking a passionate Paid Social Manager to drive the execution and operational management of our paid media channels, predominantly focusing on Meta, while also working with Google, Pinterest, and TikTok. This role is execution-driven and hands-on, encompassing responsibilities such as campaign setup, maintaining account hygiene, delivering reliable reporting, and supporting disciplined testing.As a key member of our growth team, you will report directly to the Head of Growth and collaborate closely with the Creative Strategist to ensure campaigns are launched accurately, data is reliable and actionable, and the accounts remain organized and scalable in line with increasing spend and testing volumes.This position is ideal for someone who has moved beyond the entry-level stage, possesses strong analytical skills, and is eager to evolve into a more autonomous performance role in the future.Key ResponsibilitiesCampaign Execution & OwnershipLead the comprehensive execution of campaigns across Meta, from initial build to launch, ensuring accurate setup across objectives, budgets, targeting, placements, exclusions, and tracking.Establish and maintain a clear, scalable account structure based on region, funnel stage, audience type, and creative format.Oversee pre-launch QA and ongoing account quality, proactively identifying and resolving setup, delivery, or structural issues.Creative OperationManage the precise launch, rotation, and lifecycle of creative assets throughout campaigns.Monitor creative performance and status (live, testing, fatigued, paused) and proactively highlight insights or issues.Work closely with the Creative Strategist to ensure creative tests are executed accurately, punctually, and yield actionable insights.Performance & OptimizationTrack daily and weekly performance across paid channels, ensuring consistent and reliable reporting.Identify anomalies, inefficiencies, or performance risks proactively.Support structured testing and light optimization within established frameworks, acting as a trusted second set of eyes on account changes and performance trends.

About UsSINE Digital stands at the forefront of media, technology, and insights within the live entertainment sector. With strategically located offices in London and New York, we collaborate with premier cultural institutions and renowned global brands to spearhead digital and AI transformations. Our data-driven marketing strategies are designed to enhance ticket sales, amplify brand visibility, and foster deeper audience connections.Our esteemed clientele includes some of the most celebrated productions in the West End and Broadway, as well as prestigious cultural organizations like The Royal Ballet & Opera, Nederlander Theatres, LW Theatres, LW Tickets, and The Royal Court.About the RoleAs the Paid Social Media Account Manager, you will be instrumental in crafting and implementing SINE Digital's paid social strategies. Reporting directly to a Senior Manager, you will be recognized as a channel specialist—driving innovation, ensuring adherence to best practices, and delivering exceptional performance across various social platforms. Your expertise is crucial for the continued evolution of our Paid Social offerings, fostering growth and innovation.This role demands a robust understanding and experience in direct client engagement, strategizing, and managing digital campaigns across a spectrum of social media channels, including Meta, TikTok, Snapchat, Pinterest, Reddit, and LinkedIn.Key ResponsibilitiesOversee complete campaign management from setup to optimization and reporting on key social platforms.Ensure all campaigns comply with best practices through frequent quality assurance and performance evaluations.Create and present strategic paid social media plans that align with client KPIs and budgets.Clearly communicate the rationale behind proposed campaign strategies (channels, budget, audience targeting, formats, etc.) to both internal and external stakeholders.Generate detailed weekly/monthly performance reports that offer actionable insights to clients.Utilize in-platform and third-party analytics tools to translate data into insights.Identify and promote opportunities for testing and innovation, fostering a culture of exploration and learning.Stay informed of emerging trends, formats, and features on platforms to enhance campaign performance and educate stakeholders on the evolving Paid Social landscape.Manage the onboarding and account setup processes, ensuring timely completion of deliverables and asset management.Client Relationship ManagementDevelop and sustain strong relationships with clients, serving as a trusted advisor in strategic discussions.Present campaign outcomes, insights, and growth recommendations to clients.

Role overview VaynerMedia is looking for a Social Media Strategist based in London with fluency in German. This position focuses on shaping and delivering campaigns that connect with German-speaking audiences. A strong understanding of social media platforms and how to reach specific communities is essential. What you will do Design and implement social media strategies for the German market Develop campaigns aimed at increasing brand visibility and audience engagement Adapt content and messaging to fit the needs of German-speaking communities Requirements Fluency in German Proven experience planning and managing social media campaigns Strong grasp of audience engagement and brand strategy

Vuori, Inc. seeks a Paid Media Lead for Europe to join the team in London. The position centers on managing digital marketing campaigns that help expand Vuori’s presence and audience across the European region. Key responsibilities Plan, launch, and optimize paid media campaigns tailored to European markets Track campaign performance, making adjustments to strategies to achieve growth goals Collaborate with teams throughout the business to ensure paid media efforts align with broader company objectives Location This role is based in London.

Bloom & Wild Group is looking for a Paid Social Media Manager to help shape and drive our digital marketing efforts from our London office. As Europe’s largest direct-to-consumer flower business and a certified B Corp™, we focus on thoughtful gifting and sustainable practices, with a growing portfolio that now includes brands like bloomon and Bergamotte. Our digital marketing team plays a central role in expanding our reach and building lasting relationships with customers. This position centers on crafting and executing paid social campaigns that support both customer acquisition and retention across multiple brands and markets. Role overview The Paid Social Media Manager will lead the strategy and day-to-day execution of paid social campaigns for Bloom & Wild and bloomon. The role involves collaborating closely with teams across acquisition, retention, brand, creative, business intelligence, and product to gather insights and optimize performance. Reporting to the Head of Acquisition, this is a high-responsibility position with a focus on media buying, creative direction, and operational excellence. What you will do Develop and refine the paid social strategy across multiple European markets Drive both acquisition and retention through structured testing and proactive planning Utilize AI-driven tools and processes to improve campaign outcomes Collaborate with internal teams to extract insights and enhance campaign effectiveness Stay organized and ahead of trends in a multi-brand, multi-market environment What we’re looking for Experience managing paid social campaigns, ideally across several markets or product categories Strong organizational skills and a proactive approach to campaign planning Comfort working with cross-functional teams and extracting actionable insights Interest in creative strategy and operational excellence

At gopuff, we pioneered the instant needs category, setting the standard for convenience. Since our inception in 2013, we have developed a robust infrastructure and a powerful brand that enables us to deliver almost anything to our customers' doors in under 30 minutes.As we focus on accelerating sustainable growth in the UK, we are on the lookout for a Paid Media Specialist. This role allows you to take charge of performance marketing within a multi-million pound budget, going beyond mere oversight. This is a dynamic, hands-on position that requires someone who is passionate about achieving a breakthrough in long-term value-to-customer acquisition cost (LTV/CAC) and eager to investigate the reasons behind it promptly.You will be part of a nimble Growth team that prioritizes speed and experimentation, backed by a solid data infrastructure and creative resources. If you're looking to gain unparalleled insights into growth marketing over the course of your career, this is your opportunity.

Revolutionary Music Technology - On-Demand Vinyl RecordsJoin us at elasticstage as we aim to transform the music industry with innovative technology that enables the production of on-demand vinyl records. Our platform empowers music creators to design and sell their products globally, completely free of charge. By collaborating with prominent record labels, streaming services, and globally recognized artists, we provide a comprehensive solution for physical music media. Our mission is to give small and emerging artists seamless access to offer vinyl and CDs to their fans with our cutting-edge production and fulfillment centers located across Europe, the USA, and Asia. With the vinyl market growing at over 20% annually for the past 16 years, and a resurgence in CD sales, we are poised to meet the demand of nearly 200 million music creators by 2030, many of whom are eager to offer their music in physical formats. elasticstage makes this dream a reality through our scalable technology.We are on the hunt for a Social Media Strategist who will take the reins of our organic social media presence and transform it into a major catalyst for growth. You will create a compelling voice, captivating aesthetic, and consistent engagement that makes creators eager to join our platform and fans excited to purchase records.This is not a simple “post and pray” position. You will be the architect of our messaging strategy, determining the frequency, format, and partnerships with creators. Your success will be measured by tangible metrics: follower growth, engagement rates, referral traffic, new creator sign-ups, and actual orders stemming from social media initiatives. If you are passionate about music, thrive in building online communities, and find satisfaction in translating your social media efforts into revenue, this role is tailor-made for you.Join us and become part of a rapidly growing, high-profile industry disruptor!

Join our innovative team at doco1 as a Social Media Strategist. This role offers the unique opportunity to relocate to the vibrant city of Vienna, Austria. You will be at the forefront of crafting engaging social media campaigns that resonate with our audience and drive brand awareness.Your responsibilities will include developing strategic social media plans, analyzing performance metrics, and collaborating with various teams to enhance our online presence. If you are passionate about social media and eager to make an impact in a dynamic environment, we want to hear from you!

Join Spotlight Sports Group, a leading global media and technology firm specializing in sports betting, horse racing, and fantasy sports. With a talented workforce of over 400 professionals, we proudly manage renowned brands including Racing Post, Pickswise, myracing, and Free Super Tips. Our partnerships with top-tier operators in the betting sector enable us to create exceptional, multilingual digital products and engaging content that captivates and informs customers. Under our umbrella, ICS-digital operates as an international marketing agency, including ICS-translate.Role OverviewThe Social Media & Paid Advertising Executive will spearhead the execution and performance of organic social media content and paid media campaigns tailored for the UK and Ireland markets. This position plays a crucial role in establishing a strong brand presence in the sports betting industry while driving measurable growth.Key Responsibilities:Lead daily organic social media content creation across platforms such as X, Instagram, Facebook, and TikTok, with a strong focus on English football.Develop and sustain a cohesive brand voice across all social channels.Craft captivating, platform-specific copy and collaborate on the creation of complementary visual assets.Plan, implement, and optimize paid social media campaigns across Meta, X, and TikTok for various brands.Oversee campaign budgets, ensuring precise tracking and effective allocation of resources.Construct and evaluate target audiences, including retargeting and lookalike segments, to enhance campaign performance.Analyze and optimize both organic and paid media performance through data-driven insights.Provide clear performance reports and actionable recommendations to stakeholders.Ensure that all content and campaigns adhere to relevant gambling regulations.Qualifications:A minimum of 2 years of experience in social media management, with a preference for candidates with paid media experience.In-depth knowledge of sports, particularly English football, and familiarity with betting audiences.Exceptional copywriting abilities and a solid grasp of social media best practices.Proficient in analyzing performance metrics and optimizing campaigns accordingly.Highly organized, detail-oriented, and capable of thriving in a fast-paced environment.Benefits:We offer a comprehensive range of wellness initiatives, including private medical insurance, generous parental leave, a global working policy, mental health support, and various assistance programs. Additional benefits include a pension scheme, birthday leave, and 25 days of annual holiday. Our employees also enjoy life assurance, exclusive perks such as the Star card, and recognition through our Step Further Awards program. For those following a hybrid work model, we facilitate commuting with a Season Ticket Loan and a Cycle to Work Scheme.

Role Overview repriskag is hiring a Social Media and Paid Advertising Manager to shape digital marketing efforts in London. This role takes the lead on social media channels and paid advertising campaigns, working to boost brand visibility and connect with target audiences. What You Will Do Oversee the company’s presence across social media platforms Plan and manage paid advertising campaigns on digital channels Use both creative ideas and data analysis to improve engagement and reach Drive brand growth by connecting with key audiences

About WPP MediaWPP serves as the trusted growth partner to the world's foremost brands. With outstanding talent, reliable data and intelligence, and top-tier partnerships, all unified through our innovative marketing platform, WPP Open, we assist clients in navigating change, seizing opportunities, and achieving transformational growth.WPP Media functions as WPP's AI-powered media operating unit, merging media, data, and partnerships to deliver creative personalization at scale. Connected via WPP Open and fueled by Open Intelligence, our clients gain clear insights into the performance of their media investments.To learn more, visit wppmedia.com.About T&P: A Leading WPP Media BrandT&P is among the world's premier full-service creative and media agencies, leveraging talent and technology to drive brand growth. Formed through the integration of The Partnership and mSix Partners, it combines content and distribution into a cohesive, end-to-end marketing solution. Backed by WPP and WPP Media, the agency operates with the agility of an entrepreneurial partner-led mindset, spanning four continents with 45 offices and over $1.2 billion in global billings. As an early innovator with the first-ever AI-generated TV ad for Lexus in 2018, T&P is committed to leveraging AI across all its outputs, with its 1,900 professionals trained on WPP's proprietary AI platform, Creative Studio, to enhance client outcomes.Role Summary and ImpactWe are seeking an experienced Paid Social Manager to join our team and serve as a biddable social expert for one of our largest and most dynamic accounts. You will play a crucial role in planning, executing, and managing all aspects of performance-driven social activation across platforms including Facebook, X, YouTube, Instagram, and Snapchat.