About the job
Join SimpleCITI Companies as our Chief Growth Officer (Pre-Settlement Funding)
About Us:
At SimpleCITI Companies, we pride ourselves on being a robust finance and operations platform committed to scaling innovative businesses within specialty lending, advisory services, and asset management. Our expertise spans capital markets, legal finance, operations, and private credit, allowing us to effectively combine meticulous underwriting with cutting-edge technology to allocate capital efficiently and create enduring value.
Our diverse verticals encompass:
- SimpleCREDIT (Private Lending & Legal Finance)
- SimpleADVISORY (Investment Advisory)
- SimpleMANAGE (Back Office & Ops Support)
- SimpleEQUITIES (Private Investment Platform)
- SimpleCORE (Operations & Capital Structuring)
Role Overview:
We are in search of a strategic and results-driven Chief Growth Officer to spearhead the growth of our pre-settlement funding platform. This pivotal leadership role is ideal for a growth executive who can design a comprehensive performance strategy while seamlessly integrating AI throughout the customer journey—from initial engagement to funding and backend revenue generation.
Your mission will include the development and scaling of an AI-driven growth engine that encompasses marketing, CRM, automation, and revenue operations. This position requires active involvement in execution and a profound understanding of AI tools, paired with a strong performance-oriented mindset.
Key Responsibilities:
- Oversee the entire growth process: paid media, digital funnels, intake workflows, CRM, automation, and monetization
- Design and enhance AI-powered lead intake systems across various plaintiff-side verticals including personal injury, MVA, and medmal
- Establish and manage CRM systems (such as GoHighLevel, HubSpot, Salesforce) with automated campaigns, SMS, voice drops, and AI agents
- Initiate and oversee performance campaigns across platforms like Meta, Google, YouTube, and TikTok
- Utilize advanced technologies such as ChatGPT, Claude, AutoGPT, Zapier, Clay, Instantly, and Smartlead to automate lead scoring, outreach, and follow-ups
- Monitor and enhance key performance indicators: lead quality, approval rates, CAC, LTV, IRR, and qualified deal volume
- Collaborate closely with capital markets, legal, and underwriting teams to ensure alignment with funding criteria
AI and Automation Focus:
- Lead the creation and implementation of AI-driven workflows for real-time lead engagement, routing, and decision-making
- Develop internal tools for dynamic scoring, follow-up, and optimizing the pipeline
- Continuously refine CTAs, landing pages, offers, and conversion processes using insights derived from AI
- Take ownership of the entire customer journey, enhancing speed and ROI through intelligent automation.
