Senior Manager, Demand Generation Automation & Marketing Operations

Senior Manager, Demand Generation Automation & Marketing Operations Join Us to Shape the Future of Demand Generation!At Scandit, we empower professionals across diverse industries with advanced technology that enhances operational efficiency. Our innovative solutions assist delivery drivers, healthcare professionals, and retailers by automating processes and providing valuable insights. As we continue to innovate and grow, we invite you to be part of our journey and elevate Scandit to new heights. Position Overview As we prioritize scalable and efficient demand generation within our strategy, the demand for expertise in AI and automation is paramount. We are looking for a strategic leader to bridge the gap between Demand Generation, Sales, and Marketing/Revenue Operations teams. Your role will be pivotal in developing, managing, and optimizing the systems and processes that drive our inbound and demand generation initiatives. The perfect candidate will possess strong technical skills, a keen eye for detail, and a passion for leveraging AI and automation to enhance operational efficiency. Your Mission In this role, you will oversee our functional architecture and spearhead the evolution toward an AI-augmented outbound engine. You will not only manage systems but also act as a change agent, establishing operational standards that enhance our marketing effectiveness. Your immediate goal will be to create a scalable, autonomous solution that manages the entire inbound nurture cycle while identifying high-intent accounts for our Business Development Representatives (BDR) and automating outreach. Moreover, you will drive the strategic roadmap for workflow automation, encouraging stakeholder engagement with modern outreach techniques. As the system evolves, you will also identify broader operational efficiencies across our Demand Generation technology stack and marketing operations workflows. Key Responsibilities AI & Automation Roadmap: Lead the design and implementation of an AI-driven outbound engine and automate the complete inbound nurture cycle. System Management: Manage and enhance the systems that support our demand generation efforts. Stakeholder Influence: Collaborate with and influence key stakeholders to adopt innovative outreach methodologies. Operational Efficiency: Continuously identify and implement improvements across our demand generation technology stack.

Senior Demand Generation ManagerHybrid / Boston, MA or Philadelphia, PA Join us on an exciting journey!At BlueConic, we are revolutionizing the way businesses expand by turning customer data into actionable, real-time insights. As pioneers of the industry's first Customer Growth Engine (CGE), we empower brands to transcend conventional Customer Data Platforms (CDPs), embracing a more intelligent and efficient growth model—driven by AI, built with privacy in mind, and designed to generate significant value throughout the customer lifecycle.We are in search of a Senior Demand Generation Manager to architect a state-of-the-art demand generation engine that leverages AI, authentic buying signals, and synchronized execution strategies to propel tangible revenue growth.This position presents a unique opportunity to conceptualize and enhance a modern, AI-enabled demand generation engine throughout the complete buyer journey. You will reimagine our strategies for identifying buying signals, orchestrating campaigns, and converting interest into a robust sales pipeline. If you thrive on developing intelligent AI-driven systems, operating at a fast pace, and witnessing the measurable results of your efforts, this role offers substantial ownership and visibility.Role OverviewAs the Senior Demand Generation Manager, you will spearhead the advancement of our demand engine through AI-driven signal detection, coordinated channel execution, and smart automation.Create a demand engine that identifies, prioritizes, and converts authentic buying signalsIntegrate paid media, lifecycle marketing, and account-based marketing (ABM) into a cohesive revenue generation systemTransition from manual optimizations to automated processes that yield compounding results over timeIntroduce innovative workflows to significantly enhance operational efficiencyYou will collaborate closely with Marketing, Sales, and Revenue Operations teams to drive new customer acquisition and expansion pipeline growth that directly contributes to revenue acceleration.Your ResponsibilitiesAI-Driven Demand ArchitectureDesign and scale an AI-driven demand generation engine that captures intent signals from multiple channelsDevelop workflows that prioritize accounts and leads based on genuine buying behaviorsIntegrate first-party data, paid engagement insights, and sales feedback into a cohesive targeting strategyImplement automation that enhances performance with each campaign cycleUnified Revenue System (Paid, Lifecycle, and ABM)Revolutionize paid media, lifecycle marketing, and ABM into a synchronized systemCoordinate campaigns based on the buying stage and signal strengthFoster a culture of continuous improvement and data-driven decision-making

Exciting Opportunity: Lovable is seeking a unique combination of sales and marketing expertise passionate about outbound strategies, skilled in personalized communication, and knowledgeable about engaging executive buyers. This multifaceted role encompasses inbound, outbound, and marketing initiatives aimed at reaching our executive persona within Lovable’s B2B Ideal Customer Profile (ICP). Reporting directly to the Head of Enterprise Marketing, you will collaborate closely with Field Marketing, Product Marketing, Revenue Operations, and Go-To-Market teams to drive outbound marketing programs. The ideal candidate will possess a solid sales background and aspire to transition into a marketing role long-term.Why Join Lovable?At Lovable, we empower individuals and teams to create software in any language. Ranging from solopreneurs to Fortune 100 companies, millions turn to Lovable to convert raw ideas into tangible products swiftly. As pioneers in a transformative shift in software creation, you have a unique chance to redefine the digital landscape. With over 2 million users across more than 200 countries, Lovable helps launch businesses, streamline workflows, and actualize innovative ideas. And we are just beginning our journey.We are a compact, highly skilled team dedicated to establishing a company that will define a generation from our headquarters in Stockholm. We value ownership, agility, and collaborative spirit. We seek individuals who are deeply passionate, move quickly, and are eager to make a significant impact.Key Qualifications:Minimum of 3 years in a sales position with a focus on outbound strategies.Proficient with CRMs like Salesforce and HubSpot, capable of pulling account lists, analyzing contact insights, and utilizing historical data for effective messaging and outreach.Proven track record in crafting personalized messages for enterprise and executive-level audiences via email, LinkedIn, and event-driven outreach.Thorough understanding of the enterprise deal cycle and buyer journey, including essential touchpoints across marketing, partnerships, and sales processes.Experience collaborating with Field Marketing and Product Marketing teams, comprehending how campaigns, events, and messaging converge.Ability to articulate the pain points, priorities, and decision-making criteria of economic buyers and senior executives.Strong inclination towards taking action with a sense of urgency and accountability for results.Comfortable working in a fast-paced, dynamic environment.

Join Klaviyo as a Content Marketing Lead, where you will drive innovative campaigns and spearhead demand generation and thought leadership initiatives. You will be responsible for crafting compelling narratives that resonate with our audience and elevate our brand presence. Collaborate with cross-functional teams to develop content strategies that not only educate but also engage and convert prospects into loyal customers.

Join sevenai, a dynamic and rapidly expanding seed-stage cybersecurity startup in Boston, MA, where innovation meets ambition. As a Growth Marketing Manager, you'll play a pivotal role in shaping our marketing strategies to meet the increasing demand for our cutting-edge solutions.This role is not about maintaining the status quo; it’s about taking ownership of demand generation, leveraging AI-driven marketing techniques, and crafting creative, data-driven campaigns across both digital and live channels.Your ResponsibilitiesDevelop and execute integrated marketing campaigns that encompass email, digital platforms, webinars, and live events to enhance brand awareness and drive sales pipelines.Create engaging programs such as monthly webinars, advisor briefings, and customer roundtables, focusing on innovative approaches to ensure each event stands out.Experiment with AI technologies to automate workflows, personalize outreach, and generate compelling content. We seek an individual who is curious and eager to learn from their experiments.Collaborate closely with the sales, product, and customer success teams to synchronize messaging and enhance conversion rates.Engage directly with our advisory board and customers to foster relationships that lead to advocacy and influence.Utilize tools such as HubSpot and Salesforce to analyze campaign performance, optimize strategies, and demonstrate measurable results.Bring fresh ideas to the table; we prioritize creativity and initiative over hierarchy.Your Qualifications4+ years of experience in B2B marketing, preferably within the SaaS or cybersecurity sectors.Strong understanding of demand generation and campaign management.Exceptional attention to detail and the ability to manage multiple projects in a fast-paced environment.Proficiency with HubSpot, Salesforce, and other digital marketing tools.Experience utilizing AI in your marketing efforts, whether for automation, analysis, or content generation, with insights on effective strategies.A metrics-oriented mindset with a strong desire to drive results.Above all, a desire to learn, build, and make a significant impact is essential.Why You’ll Love Working HereYou will have the opportunity to build and shape the marketing campaigns for a rapidly growing company.Be part of an innovative team that values creativity and collaboration.

Join Recorded Future, the world’s leading intelligence company, with over 1,000 professionals serving more than 1,900 clients globally!As the Marketing Systems & AI Automation Manager at Recorded Future, you will be pivotal in developing the technical backbone that drives our go-to-market (GTM) strategy. This individual contributor role demands a high level of analytical skill, focusing on the architecture, automation, and optimization of our marketing data workflows to enhance pipeline growth and elevate both outbound and inbound effectiveness. You will serve as a vital liaison between marketing, operations, and sales, designing intricate data enrichment processes, integrating APIs, and employing cutting-edge AI GTM tools to scale personalized outreach.

At Reach Industries, we are dedicated to enhancing human capabilities through the design of intelligent systems that empower individuals to engage in their unique strengths: innovation, creativity, exploration, and problem-solving. Our primary focus is on the field of Science, which is recognized as one of the most intricate, valuable, and regulated sectors.Our flagship product, Lumi, serves as a visual AI co-pilot for scientists, automating data capture, insight generation, and laboratory workflows, allowing researchers to concentrate on the broader implications of their work and accelerate scientific advancement. Lumi has already been adopted by various life science organizations, ranging from biotech firms to pharmaceutical companies, and we are just beginning our journey.As an early-stage startup rooted in frontier technologies, we are profoundly committed to improving the scientific landscape. With the initial version of the Lumi platform successfully launched and robust demand from early adopters, we are now on the hunt for a dynamic Head of Growth Marketing to drive and expand our go-to-market strategy.Role OverviewIn the role of Head of Growth Marketing, reporting directly to our CEO, you will be responsible for the demand generation strategy and the comprehensive execution of marketing initiatives at Reach Industries. You will integrate growth marketing techniques with brand development and strategic partnerships to consistently generate high-quality leads for the sales team and enhance market adoption. This includes defining ideal customer profiles (ICPs), crafting compelling messaging, executing impactful campaigns, and ensuring a steady growth pipeline.This position is ideal for an operator who thrives in fast-paced, early-stage settings. We seek someone who can navigate between strategic planning and tactical execution, launch campaigns rapidly, and establish scalable processes for future growth. Close collaboration with the sales team and leadership will be essential to align marketing efforts with commercial objectives and lay the groundwork for a leading marketing function.

Join the dynamic team at Insomnia Cookies as a Store Operations Manager (General Manager) in our Boston location! In this pivotal role, you will oversee daily operations, drive sales, and ensure exceptional customer experiences. You will lead, mentor, and inspire a team to deliver the highest standards of service while fostering a positive and engaging workplace culture.

At Klaviyo, we celebrate the diverse backgrounds, experiences, and perspectives that each Klaviyo (as we refer to ourselves) contributes to our workplace every day. We believe in providing equal opportunities for success and value the unique insights that every individual brings, beyond conventional job requirements. If you feel you're a close match to the description but not an exact fit, we encourage you to apply. To learn more about life at Klaviyo, visit klaviyo.com/careers to see how we empower creators to take control of their destinies.Are you a demand generation marketer with a strong focus on data and analytics? A passionate storyteller eager to understand your audiences and craft powerful programs that inspire action? We are seeking an Integrated Marketing Lead who possesses a unique blend of precise audience segmentation, impactful messaging, strategic media planning, experimental design, and a thorough understanding of the customer journey, all aimed at driving ROI and scalable results. In this pivotal role, you will collaborate with Product Marketing, Content, Creative, Lifecycle, Web, and Field teams to help Klaviyo realize our vision for K:Service—our AI-first customer service platform that connects Customer Hub, Customer Agent, and Helpdesk, enabling brands to transform every support interaction into a moment of revenue and customer loyalty—not merely a resolved ticket. You will report directly to the Senior Director of Integrated Marketing.

Marketing Operations Manager AcuityMD is an innovative software and data platform dedicated to enhancing access to medical technologies. We empower MedTech companies to gain deep insights into product utilization, understand customer variations, and pinpoint opportunities for physicians to optimize patient care. With approximately 6,000 new medical devices approved by the FDA each year, our solution ensures that these advancements reach physicians effectively, improving patient outcomes through cutting-edge technology. Supported by industry leaders such as Benchmark, Redpoint, ICONIQ Growth, and Ajax Health, we are a rapidly growing SaaS company. Team Mission Our goal is to create a top-tier commercial organization by developing a consistent go-to-market strategy, recruiting elite Enterprise SaaS professionals in sales, marketing, and customer success, and engaging thoughtfully with VPs, General Managers, and key decision-makers across the Medical Device sector. This Role As a Marketing Operations Manager reporting to the Director of Revenue Operations, you will infuse analytical thinking, curiosity, and strategic insight into our newly established team. Your role will be pivotal in driving Commercial Excellence at AcuityMD, establishing best practices across revenue strategy, analytics, sales processes, and technology management that will yield immediate and long-term results as we scale. Responsibilities Marketing Automation & CRM: Optimize HubSpot to identify, score, track, and attribute leads throughout our marketing funnel, ensuring precise data capture and reporting across campaigns. Marketing Resource Allocation: Evaluate the effectiveness of various marketing channels to assess Marketing ROI and guide future resource distribution. Tech Stack Optimization: Oversee the management of our marketing technology stack (including HubSpot, UserGems, ZoomInfo, LinkedIn Sales Navigator, etc.), ensuring effective integration and utilization to support SDRs and marketing initiatives. Campaign Execution: Collaborate with Marketing, paid media partners, and analytics to manage comprehensive campaigns, ensuring timely execution aligned with marketing goals. Commercial Operations Support: Partner closely with Revenue Operations and marketing to streamline lead handoff processes, enhance visibility into lead progression, and provide actionable insights and reports to sales teams. Process Optimization: Assist the RevOps and Growth Manager in documenting and analyzing processes to enhance efficiency and performance.

Join SpringWorks Therapeutics as a Senior Manager, Congress Lead in our U.S. Rare Tumors Marketing Operations. In this dynamic role, you will spearhead strategic initiatives to drive awareness and optimize engagement at key medical congresses and conferences. Collaborate closely with cross-functional teams to develop impactful marketing strategies that resonate with healthcare professionals and stakeholders.

Overview: We are on the lookout for a skilled GTM Systems and Automation Specialist to streamline our go-to-market (GTM) processes and develop internal tools that empower our Sales and Customer Success teams.Why Join Lovable?At Lovable, we empower individuals and teams to create software using any programming language. Our platform is utilized by millions, ranging from solo entrepreneurs to Fortune 100 companies, to swiftly turn innovative ideas into tangible products. We are leading a transformative change in software development, providing you with a unique chance to impact the digital landscape. With over 2 million users across more than 200 countries, Lovable is just beginning its journey.As a compact, high-caliber team, we are dedicated to building a company that will define a generation. We value complete ownership, rapid execution, and collaborative teamwork. We seek individuals who are deeply passionate, quick to deliver, and eager to make a significant impact.What We SeekWe are in search of a GTM Systems and Automation Specialist who can transform business operations into scalable, robust GTM systems. Your background may include Business Systems Analytics, GTM Operations, or Automation Engineering—what's crucial is your proficiency in creating AI-driven workflows, automations, and intuitive internal tools.The ideal candidate will possess:Significant experience in building automations using tools such as n8n, Zapier, Make, Workato, Clay, and HubSpot.Extensive CRM expertise, including knowledge of object architecture, deal management, reporting, workflows, and integrations.Experience in facilitating GTM processes for Marketing, Sales, and/or Customer Support.A knack for designing clear system logic and creating tools that enhance team efficiency.Experience developing chatbots/AI agents, scripting, and using builder tools like Lovable.Your ResponsibilitiesCollaborate with Sales and Customer Success teams to translate their business requirements into effective technical solutions.Design and implement GTM workflows and automations in n8n, Clay, and HubSpot, including lead scoring, routing, and qualification processes.Develop and maintain AI chatbots and agents for various tasks such as research, data enrichment, and meeting preparation.Configure HubSpot and other GTM systems to facilitate Sales and Customer Success operations (deal management, handoff processes, alerts).Integrate GTM tools into a unified system and enhance that system as the company scales.

Join CarGurus, a leading online automotive marketplace, as a Senior Manager of Product Marketing. In this pivotal role, you will spearhead innovative marketing strategies that enhance our product offerings and drive customer engagement. Your expertise in market analysis, product positioning, and cross-functional collaboration will be crucial as you work with various teams to develop campaigns that resonate with our audience.

At WHOOP, we are dedicated to enhancing human performance and extending healthspan. Our innovative platform empowers members to optimize their performance by providing deep insights into their bodies and daily routines, fostering significant behavioral changes. As we expand our global presence, establishing a unique and culturally resonant brand is essential for boosting engagement, retention, and sustainable growth.We are seeking a Senior Integrated Marketing Manager to ensure that our brand and product strategies are executed seamlessly in the marketplace. This pivotal role bridges creative development with in-market execution, transforming campaign strategies into structured, multi-channel go-to-market plans.In this position, you will spearhead integrated marketing planning, ensure stakeholder alignment, prepare for product launches, and hold accountability for performance across major brand campaigns, product releases, and cultural engagements. We are looking for a strategic thinker who operates with precision, influences decision-making effectively, and comprehends how a singular campaign idea translates into a comprehensive market experience.

Who is Tenable?Tenable® is a pioneering company in Exposure Management, trusted by over 44,000 organizations globally to comprehend and mitigate cyber risk. Our dedicated workforce supports 65% of the Fortune 500, 45% of the Global 2000, and numerous large government agencies. Join us on our exciting journey!What makes Tenable a fantastic workplace?When you ask our team members, they'll say, "Our people!" We collaborate to develop and innovate top-notch cybersecurity solutions while fostering a culture of inclusivity, respect, and excellence. As part of our #OneTenable team, you'll work alongside some of the most skilled and passionate professionals in the industry, equipped with the support and resources necessary to make a significant impact. Together, we achieve results that surpass expectations!Your Role:The Senior Marketing Program Manager will take charge of designing, executing, and analyzing marketing programs across designated product segments and business lines. This role serves as a bridge between raw marketing efforts and tangible business results by interpreting data to craft compelling narratives for leadership. You'll go beyond managing program logistics to develop scalable frameworks for measurement and reporting, ensuring every initiative is data-driven and informs global go-to-market (GTM) strategies.Your Opportunity:Lead the design and implementation of marketing programs that align with company go-to-market strategies, pipeline, and revenue targets; apply adaptable frameworks to foster scalable outcomes.Collaborate with Product Marketing Management (PMM) to translate product market strategies into actionable programs, ensuring messaging and assets are optimized for conversion based on performance data.Work proactively with Marketing Operations and Demand Generation teams to integrate data-informed perspectives into GTM plans and program specifications.Contribute to annual and quarterly planning by prioritizing programs in alignment with business strategy, pipeline objectives, and customer outcomes.Enhance collaboration with stakeholders through structured engagement models that minimize churn and maximize accountability.Drive continuous process improvements by proactively identifying and resolving operational bottlenecks based on performance data.Serve as a subject matter expert to review and shape marketing initiatives.

About commercetoolsAt commercetools, we believe that real innovation is built on a robust foundation, harmonizing our products and our talented team. Our collective of builders, explorers, and problem-solvers has revolutionized composable commerce and fostered a culture of experimentation that fuels our success.We empower the next generation of commerce for our clients through cutting-edge, AI-driven solutions that facilitate smarter business decisions, bridge digital and physical shopping experiences, and forge new connections between industries and their audiences. Our mission is to help the world's most ambitious companies innovate, scale, and grow without limitations.In our environment, the best idea prevails, not the loudest voice. You will have the tools, trust, and freedom to shape not only the future of commerce but also your own professional journey.

Role Overview Klaviyo is hiring a Director of Marketing Operations in Boston, MA. This leadership role manages the marketing operations team and steers the direction of Klaviyo’s marketing strategies. The position focuses on building marketing programs that are efficient, data-driven, and closely tied to company goals. What You Will Do Oversee the marketing operations team and day-to-day processes Ensure marketing initiatives are guided by data and analytics Align marketing operations with business objectives Lead the rollout and adoption of new marketing technologies and processes Support efforts to improve customer engagement and contribute to company growth

Are you ready to lead the charge in a fast-paced, innovative restaurant environment? As the General Manager at sweetgreen, you will oversee daily operations, ensuring that our mission of serving fresh, wholesome food is upheld. Your role will involve managing a talented team, ensuring outstanding customer service, and driving sales growth while maintaining a vibrant and welcoming atmosphere.

As a Senior Product Marketing Manager specializing in Verticals at Klaviyo, you will play a pivotal role in shaping our go-to-market strategies and enhancing our product positioning. You will collaborate closely with product management, sales, and customer success teams to drive user engagement and foster a deeper understanding of our customers' needs.

At MERGE, we pride ourselves on being Built Different. We operate at the dynamic intersection of health and wellness, driven by a mission where human impact is paramount. By integrating storytelling with innovative technology, we transcend conventional marketing strategies through Whole Human Marketing. This methodology acknowledges the multifaceted nature of human beings, leveraging AI to ensure that every brand interaction feels authentic, contextual, and relevant.This dedication to a human-first approach is the catalyst that unites our team and drives our progress. We are guided by our North Star: to connect individuals and brands to promote healthier, happier lives.Elevate Your Career with UsAt MERGE, we are committed to crafting an exceptional work environment where passionate and driven individuals can thrive. We foster an atmosphere that encourages higher thinking and deeper emotional engagement. We empower our employees to harness their intellect and passion to deliver the finest contributions of their careers.Key Responsibilities:Lead Strategic Change: Spearhead the comprehensive change management strategy for large-scale marketing operations initiatives, ensuring effective service delivery and strong user adoption.Apply Change Management Frameworks: Assess and implement the most effective organizational psychology and behavioral frameworks to design tailored transition strategies for each unique client environment.Engage Executive Stakeholders: Serve as a strategic advisor to senior marketing leadership, translating complex operational changes into clear business value and organizational preparedness.Manage and Mentor: Lead a high-performing team, cultivating a culture of professional development and excellence in change management execution.Bridge Strategy and Execution: Collaborate with technical architects and technologists to ensure that system implementations (e.g., Workfront, Martech) are underpinned by comprehensive, human-centric transition plans.Measure Impact: Establish and monitor success metrics related to service delivery excellence, employee engagement, and platform proficiency to illustrate ROI.Drive Iterative Change: Employ agile change management methodologies, utilizing real-time adoption data and user feedback to refine strategies and maintain alignment with evolving marketing objectives.Strengthen Change Maturity: Develop proactive change readiness assessments to ensure ongoing organizational adaptability.