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EMEA Partner Marketing Lead

AnthropicLondon, UK
On-site Full-time

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Experience Level

Experience

Qualifications

Qualifications include a proven track record in partner marketing or related roles, exceptional communication and interpersonal skills, a keen ability to analyze data and derive actionable insights, and a strong understanding of the EMEA market dynamics. A proactive approach to problem-solving and a passion for technology and AI will be essential for success in this role.

About the job

About Anthropic

At Anthropic, we are dedicated to developing AI systems that are reliable, interpretable, and controllable. Our goal is to ensure that AI is safe and advantageous for our users and for society at large. Our rapidly expanding team comprises passionate researchers, engineers, policy experts, and business leaders collaborating to create beneficial AI systems.

About the Role

As the Partner Marketing Lead for EMEA, you will play a pivotal role in transforming our partner ecosystem into a robust pipeline engine. You will be responsible for designing and implementing co-marketing initiatives with our strategic partners—cloud providers, system integrators, resellers, and ISVs—across the EMEA region. This role offers high autonomy and accountability, ideal for a self-motivated individual who excels in rapid execution and measures success by the quality of the pipeline and the exceptional partner experience.

You will be deeply involved in partner relationships, collaborating closely with partner sales, alliance teams, and Anthropic's go-to-market organization to create impactful moments that advance deals and foster genuine investment in Anthropic's success among our partners.

Responsibilities

Partner Event Strategy & Execution

  • Manage the EMEA partner campaign calendar from start to finish: joint field events, executive briefings, partner summits, co-branded activities at major industry conferences, and tailored partner roundtables.

  • Craft experiences that are deliberate and commercially driven—every interaction should either facilitate a deal or strengthen a strategic relationship.

  • Act with urgency; identify opportunities, develop briefs, secure necessary resources, and execute—often within weeks rather than quarters.

Pipeline Generation & Commercial Accountability

  • Establish clear pipeline targets for each program in collaboration with sales leadership and hold yourself accountable for achieving them.

  • Monitor and report on sourced and influenced pipeline, cost-per-opportunity, and partner engagement metrics—bring data-driven insights, tell compelling stories, and iterate quickly.

  • Collaborate closely with regional field sales and partner sales teams to ensure marketing initiatives align with open opportunities and target whitespace accounts.

About Anthropic

Anthropic is at the forefront of AI technology, committed to developing systems that prioritize safety and interpretability. Our dedicated team is focused on creating AI solutions that benefit users and society, making us a leader in the industry.

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