About the job
At Pleo, we are revolutionizing spend management by transforming tedious financial processes into seamless and empowering solutions. Our mission is to help businesses 'go beyond' by offering effective spend solutions that benefit both finance teams and employees alike.
The name 'Pleo' means 'more than you’d expect', a philosophy that has guided our success over the past decade.
As we embark on this pivotal chapter in our journey, we are searching for individuals who take pride in identifying customer needs and turning complex challenges into straightforward solutions. We encourage innovation and respectful questioning of the status quo, as we drive towards ambitious goals. Our diverse team of over 850 professionals from more than 100 nationalities is united in our commitment to shaping the future of business spending.
About the Role
We are on the lookout for a passionate Growth Marketing Director who will take charge of scaling Pleo's growth marketing initiatives. This key leadership position will focus on optimizing customer acquisition, activation, retention, and expansion across our various markets. You will oversee paid acquisition, organic growth strategies (SEO/AEO), lifecycle marketing, and performance optimization across the entire funnel. Collaboration with Brand, Product Marketing Management (PMM), Sales, RevOps, Product, and other teams will be crucial as you work to transform strategies into measurable outcomes, creating systems and teams that foster efficient growth and lay the groundwork for long-term success.
Who You'll Collaborate With
You will report directly to our VP of Marketing and lead a talented team of specialists within the Performance and Lifecycle Marketing departments. Additionally, you will partner closely with Sales, RevOps, and Product teams to integrate our Product-Led Growth (PLG) and Sales-led funnels into a unified system.
Your Responsibilities
As the Growth Marketing Director, your primary responsibilities will include:
- Driving Efficient Customer Acquisition: Take ownership of all paid channels, SEO, and more.

