Digital Marketing Manager - Programmatic

The Digital Marketing Program Manager plays a pivotal role in managing client relationships and steering the strategic vision of multi-channel digital marketing initiatives. Acting as the primary client liaison, this position ensures that business objectives align seamlessly with campaign execution. The Program Manager leads various projects, collaborates with stakeholders on campaign strategies, and guarantees the achievement of measurable marketing results.Key ResponsibilitiesAct as the main contact for clients, overseeing expectations, relationships, and communication.Collaborate with clients and internal teams to establish program goals, campaign strategies, and success metrics for digital marketing endeavors, including websites, email campaigns, content creation, and social media.Authorize project timelines and allocate resources, keeping in mind dependencies and team capabilities.Design comprehensive user journeys, considering potential campaign growth with relevant marketing assets.Transform client objectives into actionable project plans and manage delivery across multiple campaigns.Work closely with creative, digital, and analytics teams to guarantee high-quality, results-oriented execution.Monitor program performance, analyze results, and present insights and recommendations to clients.

Join DoubleVerify as a Senior Marketing Programs and Operations Manager, where you will play a pivotal role in driving our marketing strategies and operational excellence. You will lead the development and execution of innovative marketing programs, ensuring alignment with our overall business objectives. Collaborating closely with cross-functional teams, you will harness data-driven insights to optimize marketing effectiveness and enhance customer engagement.

Mattel, Inc. is seeking a Digital Marketing Manager to shape and deliver digital strategies that build brand presence and connect with customers. This position is based in East Aurora. Role overview The Digital Marketing Manager will design and implement digital campaigns across multiple platforms. The focus will be on increasing brand visibility and deepening customer engagement. What you will do Plan and run digital marketing campaigns using channels such as social media, email, and online advertising Work closely with teams across the company to ensure marketing efforts support overall business goals Support both customer acquisition and retention through targeted digital initiatives Collaboration This role involves frequent coordination with colleagues from different departments to keep marketing projects aligned with Mattel’s objectives.

Join topfoxx as a Digital Marketing Manager and lead our online marketing strategies to enhance brand awareness and drive customer engagement. You will be responsible for developing and executing comprehensive digital marketing campaigns that align with our business objectives. This is an exciting opportunity to work with a dynamic team in a fast-paced environment.

Mast-Jägermeister US is on the lookout for a passionate Associate Digital Marketing Manager who will play a pivotal role in executing dynamic marketing initiatives across various digital platforms, including Social Media, eCRM, and eCommerce. Reporting directly to the Director of Digital, you will be instrumental in refining and enhancing our existing marketing strategy, with an emphasis on boosting customer acquisition, engagement, personalization, and conversion rates. The ideal candidate is well-versed in implementing digital marketing programs for recognized brands or has experience at a digital/social agency with Consumer Packaged Goods (CPG) clients. You are socially savvy and keep abreast of the latest trends in social media, influencer marketing, and content creation. Your passion for digital marketing spans across social, eCRM, and eCommerce, complemented by a proven track record of performance. As a self-motivated and entrepreneurial individual, you adapt easily and thrive in an innovative digital landscape.

We are seeking a passionate and results-driven Digital Marketing Manager to join our dynamic team at topfoxx. In this role, you will lead our digital marketing initiatives, drive customer engagement, and enhance brand visibility across various online platforms. You will be responsible for developing effective marketing strategies, managing social media campaigns, executing SEO tactics, and analyzing data to optimize performance.

As the Marketing Programs Manager at Copia, you will play a pivotal role in shaping our marketing strategies and executing innovative programs that drive customer engagement and brand loyalty. You will collaborate with cross-functional teams to develop and implement marketing initiatives that align with our business objectives. Your creativity and analytical skills will be essential in analyzing market trends and optimizing campaigns to achieve measurable results.

Blend360 is seeking a Marketing Program Manager to support its Wealth Management division in New York. This role centers on building and executing marketing programs that strengthen the firm’s wealth management offerings. Role overview The Marketing Program Manager will work with teams across the organization to shape and deliver marketing initiatives. The focus is on programs that reflect client needs and foster stronger customer engagement. What you will do Develop marketing programs tailored to the wealth management sector Collaborate with cross-functional teams to coordinate strategic marketing efforts Support initiatives that improve client experience and engagement Location This position is based in New York.

Frette is seeking a Senior Digital Marketing Manager in New York to guide digital marketing efforts and strengthen the brand’s presence. This position oversees a range of digital channels and works closely with teams across the company. Role overview This role is responsible for leading digital marketing initiatives that support growth and brand visibility. The Senior Digital Marketing Manager will manage strategies across SEO, PPC, email marketing, and social media. What you will do Oversee digital marketing campaigns, ensuring alignment with business goals Manage and optimize SEO, PPC, email, and social media activities Collaborate with cross-functional teams to develop data-driven strategies Focus on improving the customer journey through targeted digital initiatives

Join our dynamic team at mindlance2 as a Digital Campaign Manager specializing in Acquisition Marketing. In this pivotal role, you will lead digital marketing initiatives aimed at acquiring new customers through innovative campaigns. Your expertise will be crucial in strategizing, executing, and optimizing multi-channel campaigns that drive engagement and growth.Key Responsibilities:Develop and implement strategies for customer acquisition campaigns across various digital platforms.Analyze campaign performance data and optimize based on insights to maximize ROI.Collaborate with cross-functional teams to ensure alignment with overall business goals.Stay updated with the latest trends in digital marketing and apply best practices.

Role overview Bluestatedigital is looking for a Program Manager to help drive important initiatives and contribute to the company’s ongoing growth. This role involves close collaboration with teams throughout the organization to ensure programs are launched effectively and reach their intended goals. What you will do Oversee programs from initial planning stages through to execution Coordinate with cross-functional teams to set shared objectives and schedules Spot areas where processes or project outcomes can be improved Assist teams in addressing challenges and achieving key milestones Locations New York, NY Washington, DC Oakland, CA Bluestatedigital encourages applicants who are ready to manage complex projects and play a part in shaping the company’s future direction.

Galaxy Digital Services develops solutions at the intersection of digital assets, blockchain, and advanced data center infrastructure. Based in New York, the company supports clients in finance and artificial intelligence, offering a platform that includes trading, investment banking, asset management, staking, self-custody, and tokenization technology. Its data centers power AI and high-performance computing, addressing the growing need for scalable energy and computational resources in the United States. The team works with institutions, startups, and developers to help them navigate the changing digital economy. Led by CEO and Founder Michael Novogratz, Galaxy Digital Services brings together deep cryptocurrency expertise and institutional experience, focusing on the future of Web3 and AI. The company is headquartered in New York City, with additional offices in North America, Europe, the Middle East, and Asia. Our values Galaxy Digital Services values a culture of innovation, achievement, and mission-driven work. The team encourages open feedback and seeks individuals who thrive in a high-performance environment. These core principles guide daily operations and long-term goals: Pursue Excellence Be Selective to Achieve Effectiveness Maintain Strong Alignment with Flexibility Encourage Transparent Disagreement Support Independent Decision-Making Build Exceptional Teams To learn more about Galaxy Digital Services and its offerings, visit www.galaxy.com.

Join mindlance2 as a Digital Marketing Manager specializing in Search Engine Marketing (SEM) to drive impactful marketing strategies. In this role, you will lead digital campaigns, optimize performance through data analysis, and collaborate with cross-functional teams to enhance our online presence.

ABOUT ROCKET MONEY Rocket Money is dedicated to empowering individuals to achieve their financial aspirations. Our platform provides members with invaluable insights into their finances and an array of services designed to save both time and money, ultimately enhancing their financial journeys. Please note: While we encourage our team to collaborate in the New York office 1-2 days per week, there is no formal requirement to be in the office. ABOUT THE ROLE ‍ As a pivotal member of our Growth team, reporting directly to the Director of Growth, Digital, you will spearhead the execution and optimization of Rocket Money's paid social acquisition strategy. Your contributions will be vital in driving our performance outcomes across key paid social channels that have the highest impact. Your responsibilities will include the daily management, analysis, and optimization of paid social campaigns, leveraging your extensive hands-on experience in mobile app performance marketing across platforms such as Meta, TikTok, and other emerging social networks. You will also play a significant role in shaping creative strategies, audience development, and testing roadmaps aimed at achieving measurable growth. This is a unique opportunity to make a significant impact on Rocket Money's growth during a phase of rapid expansion. As the Growth Marketing Manager, you will be expected to accelerate processes, unlock new scaling opportunities, and continuously innovate within the realm of paid social performance. Key Responsibilities: Lead the execution and optimization of paid social campaigns across Meta, TikTok, and other relevant platforms, with an emphasis on mobile app install performance. Enhance campaign performance through expert management of campaign structure, bidding strategies, audience targeting, and creative testing within privacy-focused environments. Conduct thorough creative analyses and collaborate with creative teams to develop data-driven briefs, refine successful concepts, and scale top performers. Assess performance using various attribution models including SKAN, last click, incrementality, and modeled approaches to inform optimization strategies. Design and manage structured testing roadmaps to validate new audiences, creative formats, and platform features. Work in partnership with Data, Product, Engineering, and CRM teams to enhance measurement techniques, resolve tracking issues, and uncover new growth opportunities. Keep abreast of platform updates, industry trends, and emerging paid social opportunities to ensure a competitive advantage. Deliver clear, actionable reporting on channel performance, communicating insights to stakeholders across the organization.

We are seeking a detail-oriented and analytical Digital Marketing Analyst to join our dynamic team in New York. In this role, you will be responsible for collecting, analyzing, and interpreting data from various digital marketing channels, including social media, SEO, email marketing, and paid advertising. Your insights will directly influence our marketing strategies and help drive business growth.The ideal candidate will have a passion for data analytics and a solid understanding of digital marketing principles. You will work closely with cross-functional teams to optimize campaigns and enhance our online presence.

Join Us at Glide!At Glide, we are transforming the banking landscape for the modern age. Our innovative embedded fintech platform empowers traditional financial institutions, such as community banks and credit unions, to deliver exceptional digital experiences for their customers.You will become part of a stellar team with engineering, product, and growth backgrounds from industry leaders like Stripe, Google, and Amazon. We are seeking an exceptional Digital Program Manager to support our mission of expanding our product offerings to hundreds of banks. Join us in redefining the age-old financial sector!

Yext (NYSE: YEXT) is the premier platform for enhancing brand visibility, designed for a landscape where discovery and engagement occur across AI search, traditional search, social media, websites, and direct communications. With over 2 billion trustworthy data points and a comprehensive suite of integrated products, Yext empowers brands with the clarity, control, and confidence to excel in digital channels. From real-time insights to AI-driven recommendations and large-scale execution, Yext transforms a brand's online presence into a competitive edge, made possible by our team of innovative thinkers and passionate collaborators. Join us to discover why we are consistently recognized as a ‘Best Place to Work’ globally by top industry leaders such as Built In, Fortune, and Great Place To Work®!About the RoleAt Yext, we are revolutionizing how enterprise brands grow in an AI-driven world. We are in search of a strategic and analytically-minded Senior Account-Based Marketing Program Manager to spearhead the design and performance of our ABM initiatives. This position will be responsible for orchestrating ABM strategies, conducting tests, and delivering reports, converting our target account list into measurable revenue outcomes through precisely defined plays and ongoing optimization. Success will be gauged by account and contact-level engagement, pipeline growth, and retention outcomes across our strategic accounts.What You’ll DoABM Strategy & Program DesignLead the ABM strategy and operational framework to enhance engagement and drive revenue results across strategic accounts.Establish account tiering, coverage specifications, and engagement frameworks through thorough analysis, market research, and collaboration with marketing, sales, and customer success teams.Craft highly personalized plans for top-tier accounts that encompass custom content, executive-level initiatives, and tailored experiences.Perform in-depth account and contact-level research to develop personalized messaging and content strategies to boost engagement and conversion rates.Prepare concise and creative ABM program briefs for execution by channel teams (audience, message, offer, CTA, success metrics).Cross-Functional OrchestrationCollaborate closely with Product Marketing to define account-level messaging and value propositions.Partner with Field & Events Marketing to weave the ABM strategy into global event plans.Align with Sales/BDRs to ensure integration of account and contact-level plays into account planning and outbound playbooks.Work across functions to ensure cohesive execution of ABM initiatives.

As the Director of Marketing Programs at human, you will lead our marketing initiatives to drive brand awareness and customer engagement. You will develop and execute comprehensive marketing strategies that align with our business objectives, utilizing data-driven insights to refine our approach. Your leadership will inspire a team of talented marketers, and your innovative mindset will help us stay ahead in a competitive landscape.

We are seeking a dynamic and results-oriented Contract Marketing Program Manager to oversee our Customer Benefits initiatives. In this role, you will be responsible for developing and executing marketing strategies that effectively communicate the value of our customer benefits programs. You will collaborate closely with cross-functional teams to ensure alignment with business objectives and drive customer engagement.