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Conversion Rate Optimization Manager

CisionLondon, England, United Kingdom
On-site Full-time

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Experience Level

Manager

Qualifications

• Expertise in A/B testing platforms and web analytics tools.• Strong aptitude for hypothesis development, experimentation design, and statistical interpretation.• Capability to translate data insights into business strategies and actionable recommendations.• Excellent communication and collaboration skills to work effectively with diverse teams.• A proactive mindset and a passion for continuous improvement in digital performance.

About the job

 

 

 

At Cision, we are dedicated to empowering every individual to make a significant impact. Your voice is valued, your ideas are appreciated, and your unique perspective drives our collective success. Being part of our global team means thriving in an environment that promotes curiosity, collaboration, and innovation, all while contributing meaningfully to the brands we elevate. 
 
Join us in shaping the future of communication and fostering authentic connections that matter. Whether you’re addressing complex challenges or spearheading bold innovations, your growth is our success, and together we’ll create the conversations of tomorrow. 
 
Empower your impact at Cision. Be seen, be understood, be you. 

Job Summary
The Conversion Rate Optimization Manager will independently oversee the full range of the experimentation lifecycle, from research and hypothesis development to test design, execution, and post-test analysis across various digital properties. This role acts as a subject matter expert in optimization strategies, promotes data-driven decision-making, and enhances digital performance through systematic experimentation frameworks.

Essential Duties & Responsibilities
• Spearhead the design, implementation, and analysis of A/B and multivariate tests across digital platforms to enhance conversion rates, engagement, and user experience.
• Conduct both quantitative and qualitative research to pinpoint optimization opportunities and prioritize impactful experimentation initiatives.
• Formulate structured test hypotheses and convert insights into clear, actionable experiment briefs.
• Collaborate cross-functionally with marketing, product, design, engineering, and analytics teams to execute experiments and implement successful variants.
• Analyze test results employing robust statistical methods and communicate findings, insights, and recommendations to relevant stakeholders.
• Uphold experimentation governance, documentation standards, and optimization best practices to ensure consistency and scalability.
• Mentor and provide informal guidance to junior team members, fostering skill development within the function.
• Undertake additional duties and responsibilities as necessary to support business objectives.

About Cision

Cision is a leader in the communication solutions space, dedicated to empowering organizations to elevate their communication strategies. With a focus on innovation and collaboration, Cision helps brands accelerate their growth and make meaningful connections in an ever-evolving digital landscape.

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