companyDocplanner Group logo

Conversion Rate Optimization Analyst

On-site Full-time

Clicking Apply Now takes you to AutoApply where you can tailor your resume and apply.


Unlock Your Potential

Generate Job-Optimized Resume

One Click And Our AI Optimizes Your Resume to Match The Job Description.

Is Your Resume Optimized For This Role?

Find Out If You're Highlighting The Right Skills And Fix What's Missing

Experience Level

Experience

Qualifications

QualificationsProficiency in Google Analytics, VWO, HubSpot or similar analytics tools. Strong analytical skills with a focus on data interpretation and reporting. Experience in A/B testing and user experience optimization. Excellent communication skills to collaborate effectively with cross-functional teams. Ability to work independently and manage multiple projects simultaneously.

About the job

About Docplanner Group

Docplanner Group connects 24 million patients with 280,000 doctors in 13 countries. Through brands like ZnanyLekarz, Doctoralia, MioDottore, DoktorTakvimi, and jameda, we support healthcare providers with digital marketplaces, SaaS tools, and AI-driven solutions. Our focus is on simplifying healthcare operations so doctors can spend more time with patients.

Why Join Us?

  • Direct impact: Work that supports doctors and patients, improving healthcare outcomes.
  • Scale with agility: Over 3,000 employees working in a flexible, responsive setting.
  • Shape what's next: Help build a sustainable future for healthcare while seeing results quickly.

Role Overview: Conversion Rate Optimization Analyst

Based in Warsaw, the Conversion Rate Optimization (CRO) Analyst will help improve the performance of more than 25 B2B websites. This role sits within the web team and focuses on analyzing user behavior, monitoring key website metrics, and providing insights to boost Marketing Qualified Lead (MQL) generation and conversion rates. The work directly informs strategic decisions and drives the optimization of our digital platforms.

What You Will Do

  • Monitor and report on website metrics, focusing on conversion rates, form submissions, and user engagement.
  • Use tools like Google Analytics, VWO, and HubSpot to analyze website data.
  • Set up and manage web events that align with business goals.
  • Run and interpret A/B tests through VWO and HubSpot to improve user experience.
  • Deliver detailed analyses for projects such as promotional campaigns, product launches, and site migrations.
  • Identify and evaluate audience segments to improve targeting and personalization.
  • Work with stakeholders to ensure all significant user actions are tracked effectively.
  • Collaborate with the content team to provide data-driven insights for content strategy.

About Docplanner Group

At Docplanner Group, we are committed to enhancing healthcare experiences around the world. Our platform connects millions of patients with healthcare professionals, facilitating better health outcomes through innovative technology and user-friendly services.

Similar jobs

Tailoring 0 resumes

We'll move completed jobs to Ready to Apply automatically.