Commerce Manager at WPP Media | Dubai

As the Manager of Retail Media Growth at Delivery Hero, you will spearhead innovative strategies to enhance our retail media operations. This role involves collaborating with cross-functional teams to optimize advertising solutions that drive revenue and improve partnerships. You will leverage data-driven insights to enhance campaign performance and ensure alignment with our growth objectives.

About Us: At Huda Beauty, we envision a beauty industry that empowers individuals to define and enjoy beauty on their own terms. Founded by the renowned beauty influencer Huda Kattan in 2013, we have swiftly become one of the globe's most dynamic beauty brands. Our mission transcends profit-making; we are driven by purpose, striving to create products and foster a community that stands out for its uniqueness. While we've evolved significantly since our inception, our commitment to excellence in business and our passion for kindness remain at the heart of Huda Beauty.Role Overview: The Senior Director of Global Paid Media & Growth will spearhead the creation and implementation of Huda Beauty’s global media strategy, enhancing our media ecosystem to achieve significant impacts in brand awareness, customer acquisition, retention, and sustainable profitability. This role combines strategic insight and operational expertise, positioning paid media as a premier, data-centric growth engine.Key Responsibilities:Lead Global Paid Media Strategy & Investment:Develop and oversee a comprehensive global paid media strategy that encompasses all stages of the customer journey: awareness, consideration, conversion, and retention.Formulate a global media investment framework that aligns with our commercial goals, brand image, and audience needs.Create robust allocation and measurement models focused on effectiveness, efficiency, and contribution margins.Merge brand and performance media into a unified, scalable growth engine.Establish a Global Paid Media Operating Model:Launch and direct a Global Paid Media Center of Excellence.Clarify central versus market-led responsibilities to ensure agility and accountability.Develop governance frameworks, operational standards, and playbooks to guarantee consistency and scalability across global markets.Strategically in-house essential capabilities while optimizing partnerships with external agencies to foster growth.Implement Performance Measurement & Financial Discipline:Introduce advanced measurement frameworks such as incrementality testing, marketing mix modeling, and attribution analysis.Standardize global KPIs across markets (CAC, LTV, contribution margin, ROI, blended efficiency).Integrate real-time and quarterly performance assessments into global commercial planning.Utilize AI, automation, and predictive analytics to enhance targeting, forecasting, and creative development.Enhance Market Capability & Global Alignment:Collaborate with market leaders to elevate paid media capabilities and ensure global alignment with strategic initiatives.

Company Overview:Join a dynamic international media and digital content platform that has established a commanding presence in Asia and is rapidly expanding in the Middle East. Our client is dedicated to leveraging large-scale content ecosystems that encompass long-form content, short-form videos, and subscription-based products. By enhancing its data-driven decision-making capabilities, the company aims to foster regional growth and success.This role is pivotal to analyzing content performance, understanding user behavior, and driving commercialization analytics. You will collaborate closely with the content, product, and growth teams to optimize outcomes.Key Responsibilities:- Develop a real-time, quantifiable data framework with unified core metrics and definitions.- Create and manage comprehensive dashboards and regular reports on content performance, conversion funnels, retention rates, and monetization metrics.- Perform deep-dive analyses of significant content, projects, and campaigns, offering evaluations, diagnosing issues, and recommending optimizations.- Build user profiling and segmentation models, including tagging systems, audience clusters, and preference insights to inform content and operational strategies.- Identify critical user journey drop-off points, spearhead cross-functional improvement initiatives, and monitor the results of optimization efforts.Requirements:- Proven experience in data analysis or operations, ideally within content platforms or growth-focused environments.- Strong SQL proficiency and hands-on experience with BI tools such as Looker, Power BI, or Tableau.- Python programming experience is advantageous.- Exceptional analytical thinking with the ability to connect problems, metrics, insights, actions, and reviews.- Excellent communication and stakeholder management skills, facilitating effective collaboration with product, content, and operations teams.- Fluent English is required; familiarity with Middle Eastern users or Arabic language skills is a significant advantage.Why This Role:- Play a high-impact role that directly influences content and user growth strategy.- Engage with regional and global stakeholders in a vibrant international organization.- Opportunity to establish scalable data foundations and analytics frameworks from the ground up.- Competitive compensation with opportunities for long-term career development.

Role OverviewThis regional role focuses on enhancing performance excellence and optimizing revenue across various markets through in-depth performance analysis. The insights generated will lead to actionable recommendations for the retail media function.This position plays a crucial role in ensuring that retail media ad campaigns and performance decisions are driven by data insights, significantly elevating campaign effectiveness, partner value, and scalable revenue growth. Candidates must possess advanced technical skills, strong problem-solving abilities, and insight generation expertise across diverse markets. Responsibilities include developing frameworks, establishing optimization standards, and pinpointing incremental revenue opportunities while ensuring that campaigns present measurable value. Additionally, the role involves managing local team performance and identifying impactful improvement areas for the business.Key Responsibilities:Deliver regional insights to local Retail Media Leads and regional partnerships teams to facilitate informed decision-making and enhance performance across advertiser segments.Identify early risks of under-delivery on revenue goals and proactively suggest optimization strategies to meet targets.Lead test-and-learn initiatives and work closely with Product and Tech teams to experiment with new solutions.Generate regional post-campaign analyses and insights for advertisers and internal stakeholders, ensuring knowledge is shared across markets.Resolve cross-market campaign challenges and escalate issues to appropriate internal stakeholders when required.Spot monetization gaps, revenue leakage, pacing challenges, and underutilized inventory.Develop structured diagnostics with prioritized action plans for various markets.Standardize measurement frameworks across all markets.Apply predictive modeling and segmentation analysis to forecast performance and identify growth opportunities.Create and maintain regional dashboards tracking revenue, delivery health, and partner performance.Draft executive-ready summaries that translate complex data into clear business actions.Ensure alignment of KPI definitions and reporting standards both regionally and centrally.Develop execution roadmaps with markets focused on high-impact opportunities.Encourage prioritization and accountability among multiple stakeholders.

About the TeamBe part of our ambitious journey to redefine how people shop and dine. At Deliveroo, our Brand & Experience team is dedicated to fostering a strong emotional connection between our brand and our customers, riders, and partners. With a keen understanding of our audience and a flair for creativity, we bring our brand to life at every interaction. From push notifications to social media campaigns and packaging design, we create engaging experiences that enhance perceptions, ignite engagement, and establish Deliveroo as a beloved global brand.About the RoleWe are on the lookout for a strategic and commercially-savvy Marketing Manager to join our vibrant marketing team at Deliveroo. This pivotal role is essential for driving substantial business growth for both our HOP (grocery darkstore) and Retail segments through meticulous marketing planning and execution.Reporting to the Head of Restaurant and New Verticals Marketing, you will be responsible for devising and implementing comprehensive marketing plans and campaigns that align with our key commercial objectives, enhance customer value, and optimize ROI. This high-impact position demands commercial insight, a test-and-learn approach, and a proven ability to meld strategic thought with hands-on execution. You will develop and scale marketing programs that resonate with consumers while delivering significant results for our business and partners.Your ResponsibilitiesCreate and manage marketing plans and campaign strategies for HOP and Retail that drive growth for our partners and business.Translate business objectives into actionable, insight-driven, and customer-centric marketing initiatives.Lead the integrated go-to-market strategy, collaborating with commercial, local, and central marketing teams to ensure alignment and excellence in execution.Oversee the planning and execution of value-driven campaigns (such as promotional, seasonal, and category growth) to boost customer engagement and HOP/partner performance.Continuously enhance campaign ROI through post-campaign analysis, insights, and strategic adjustments.Identify new growth opportunities through emerging trends, untapped customer segments, or innovative testing approaches.Utilize customer and partner insights to guide marketing strategies and campaign development.Manage regular performance reporting and stakeholder communications, highlighting trends, opportunities, and strategic recommendations.

AHS Properties, a leading name in the real estate sector, is on the lookout for a talented and meticulous Social Media Manager to join our vibrant team. In this pivotal role, you will oversee all media communications and relationships, developing innovative strategies and executing impactful campaigns. As the Social Media Manager, your efforts will significantly contribute to amplifying our brand's visibility and ensuring a cohesive message across various media platforms.Key Responsibilities Formulate and execute comprehensive social media strategies and event calendars to boost brand visibility and foster engagement. Build and nurture relationships with international media outlets, journalists, and influencers to secure coverage and collaborative opportunities. Produce top-notch press materials and social media content, including press releases, media kits, and promotional pieces. Track media coverage and assess its impact on public perception and brand reputation. Organize and implement promotional events, press conferences, and media outreach campaigns. Work closely with internal teams to ensure media strategies align with overall marketing and branding initiatives. Stay informed about industry trends and changes in media consumption to refine strategies as needed. Compile and present regular reports on media performance and engagement metrics. Manage the annual media budget effectively. Maintain the annual events calendar and provide timely follow-ups. Generate periodic social media reports and analyze platform traffic.

About AI AcquisitionAI Acquisition is at the forefront of creating a global ecosystem that nurtures high-growth digital businesses, innovative software products, and cutting-edge AI-powered services. As we evolve, we are in search of a passionate Community Growth Manager who will spearhead the development, organization, and energization of communities where founders, operators, and businesses can collaborate, learn, and flourish.This role transcends traditional community management. You will play a pivotal role in shaping and scaling communities that cater to both B2B and B2C audiences, ensuring members remain engaged, supported, and interconnected while achieving tangible business results.Collaborating closely with leadership, customer success, and delivery teams, you will cultivate environments where entrepreneurs can exchange valuable insights, celebrate successes, and fast-track their growth.This is a high-impact position within a rapidly growing environment, perfect for someone who recognizes the significant role communities play in driving business success.Why Join AI Acquisition?Become part of a pioneering company leading the charge in the AI revolution, with a proven framework that yields exceptional results.Thrive in a dynamic, remote setting with a dedicated team focused on making a transformative impact.Seize the opportunity to grow alongside a company experiencing accelerated growth as we expand our support for more members.Directly influence our members' success, aiding them in achieving remarkable milestones such as generating $60K in just 17 days.Work alongside exceptionally talented and driven individuals who are committed to excellence.This is more than just a job; it's a chance to craft a new and improved life while collaborating with visionary leaders who are shaping the future of AI-driven business growth.What You’ll DoCommunity Growth & EngagementOversee and moderate vibrant B2B and B2C communities of founders, operators, and entrepreneurs.Encourage meaningful discussions that empower members to solve challenges, share victories, and advance their businesses.Transform passive members into active contributors by fostering participation and accountability.Develop engagement systems that ensure the community remains a thriving space for collaboration and growth.

OKX is looking for a Senior Growth Manager to join its decentralized exchange (DEX) team in Dubai. The main focus of this position is to expand the platform’s user base, improve retention, and support overall growth in the cryptocurrency sector. Key responsibilities Design and implement marketing campaigns that speak directly to DEX users Analyze current market trends to shape growth strategies Collaborate with teams throughout OKX to enhance user experience and refine growth efforts Location This role is based in Dubai, United Arab Emirates.

Join Travelstart as a Social Media and Content Manager where you will elevate our brand presence and effectively engage our target audience. Leverage your social media expertise and content creation skills to enhance our marketing strategy. You'll design interactive social media initiatives that foster user engagement and drive sales across various marketing platforms with your innovative copywriting.In this role, you will:Provide in-depth knowledge of social media platforms and insights on emerging trends.Develop and implement compelling social media campaigns and contests.Analyze, review, and report on the performance of channels and campaigns.Boost engagement on social media platforms and attract more followers.Ensure all social media activities align with the company’s branding objectives.Maintain clear strategic direction for each campaign to enhance sales and brand awareness.Comply with SEO and social media standards.Ensure brand consistency across all platforms.Create and refine web content, blogs, newsletters, automated emails, product descriptions, and press releases.Generate creative and original copy for marketing campaigns.Collaborate with relevant webmasters and bloggers for article placements.Adhere to deadlines meticulously.Contribute to the content repository.We value entrepreneurial spirits who relish challenges; this role extends beyond the listed responsibilities.

Welcome to MultiBank Group, a leading global financial services provider established in 2005 in California, now proudly headquartered in Dubai, UAE. We excel in providing innovative trading technology, unmatched liquidity, and superior customer support. Our diverse array of financial products encompasses Forex, Metals, Shares, Indices, Commodities, and Cryptocurrency CFDs.Become part of our vibrant community of over 2 million clients spanning 100 countries, contributing to a remarkable daily trading volume surpassing US$ 35 billion. As a heavily regulated entity under the supervision of over 17 financial regulators across 5 continents, and a recipient of more than 70 financial awards, MultiBank Group is committed to fostering innovation, excellence, and empowering our clients in achieving their financial aspirations.Role OverviewWe are in search of a dynamic Growth Marketing Product Manager to spearhead acquisition, activation, engagement, and retention strategies for our digital exchange platform. You will be responsible for creating product-led growth initiatives, including referral systems, incentive structures, and lifecycle experiences integrated within the app. Collaborating closely with product, design, engineering, analytics, and marketing teams, you will conduct experiments, analyze user behavior, and refine funnels. This role is ideal for someone who combines creativity with robust analytical skills to deliver impactful, scalable growth outcomes.Key ResponsibilitiesDesign and implement growth features such as referral and loyalty programs to enhance user sign-ups, engagement, and retention.Identify and deploy growth loops, viral mechanics, and incentive strategies that augment user lifetime value.Collaborate with design and engineering teams to seamlessly integrate referral features into the app experience.Analyze key funnel metrics (e.g., CAC, LTV, conversion rates) and partner with the marketing team to optimize campaigns.Conduct A/B testing and utilize behavioral insights for ongoing optimization.Oversee marketing automation, attribution tracking, and CRM strategies to enhance user reactivation.

About Us: At Huda Beauty, we envision a beauty industry that is democratized, empowering individuals to define, create, and enjoy beauty on their own terms! Founded by the celebrated beauty mogul Huda Kattan in 2013, we have rapidly ascended to become one of the fastest-growing beauty brands worldwide. Our mission is driven by purpose, allowing us to innovate in product development, content creation, and community building. While we've evolved since our inception, our commitment to business excellence and kindness remains at the heart of Huda Beauty.Role Overview: We are seeking a passionate and innovative Social Media Manager to spearhead and cultivate our relationships on social media platforms. This pivotal role involves crafting and implementing content strategies that enhance engagement, elevate brand storytelling, and forge authentic connections with our audience. You will collaborate closely with influencers, content creators, and brand advocates to ensure our beauty community leads the digital narrative.Key Responsibilities:Create and implement cutting-edge social media content strategies that resonate with our brand values and marketing goals across both branded and founder accounts.Engage proactively with our audience on social media, responding to comments, messages, and user-generated content to nurture a vibrant and positive community.Influencer & Creator Relations: Establish and maintain robust partnerships with influencers, brand ambassadors, and content creators to boost brand visibility and support significant brand and product initiatives.Track brand mentions, trends, and audience sentiments to refine content and engagement strategies while identifying cultural moments for authentic participation.Collaborate with cross-functional teams to execute brand campaigns, product launches, and seasonal initiatives across social platforms.Utilize analytics and insights from the RGA team to optimize social media performance and inform data-driven strategy adjustments.Stay ahead of social media trends and platform updates to maintain a competitive edge for our accounts.Manage the social content calendar for consistent storytelling and alignment with pivotal brand moments.Drive audience growth and enhance discoverability through scalable content formats and social-first storytelling for both branded and founder accounts.

We are seeking a creative and dynamic Social Media Manager - Beta Tester to join our innovative team at smartbartio in Dubai. This is a unique opportunity for someone who is passionate about social media trends and eager to work in a fast-paced environment.In this role, you will be responsible for managing our social media channels, developing engaging content, and analyzing performance metrics to enhance our online presence. If you have a flair for creativity and a keen understanding of social media platforms, we want to hear from you!

Join Binance as a Business Development Manager focused on VIP and Institutional Growth. In this pivotal role, you will be responsible for establishing and nurturing relationships with high-profile clients and institutional partners. Your expertise will drive our growth in a competitive market, leveraging your network and understanding of the crypto landscape.

Join Huda Beauty as a Senior Manager of Social Media Analytics, where you will lead our efforts to leverage social media insights to drive brand engagement and growth. You will be responsible for analyzing performance metrics, developing strategies based on data, and collaborating with marketing teams to enhance our social media presence. Your expertise will guide decision-making processes, ensuring our brand resonates with our audience and aligns with our business objectives.

Virtua Advanced Solutions is seeking a Social Media Response Management Executive based in Dubai. This position centers on handling customer interactions across multiple social channels, aiming to strengthen the company’s online presence and uphold a positive brand image. Key Responsibilities Monitor customer messages and comments on various social media platforms Respond to inquiries and feedback promptly and clearly Engage with customers in a way that supports and protects the brand’s reputation Work Environment Work alongside a collaborative team where online conversations move quickly. Attention to detail and timely communication are important in this role.

Role overview The Social Media Executive at mexdigital plays a key part in shaping the company’s online presence from the Dubai office. The focus is on building and managing social media strategies that drive engagement and support business objectives. What you will do Develop and implement social media strategies that align with company goals Work with the marketing team to create and schedule content for various platforms Track and analyze performance metrics to assess the impact of campaigns Stay informed about new trends and updates in the social media space Location This role is based onsite at the mexdigital office in Dubai.

Role overview Crypto.com is hiring a Senior Growth Manager for Paid Search in Dubai. This position centers on user acquisition and growth by managing paid search and app marketing channels. Crypto.com operates in several areas, including crypto trading, stocks, sports betting, and prediction markets, with a strong commitment to regulatory compliance, security, and privacy. What you will do Lead and optimize paid search and app marketing campaigns worldwide, focusing on Google Ads and Apple Search Ads (ASA). Quickly build, launch, and adjust paid search campaigns to support the company’s growth goals. Spot and pursue new ways to expand reach and improve performance across multiple accounts. Oversee a broad portfolio of search accounts as company initiatives increase in scale and complexity. What we offer Access to advanced technology and strong technical support. Opportunities to develop products and grow skills. The ability to make a measurable impact in a digital finance company that is expanding. Location This role is based in Dubai, United Arab Emirates.

About WPP Media WPP is the creative transformation company, harnessing creativity to foster better futures for our people, planet, clients, and communities. Discover more at wpp.com. About WPP Media WPP Media stands as WPP's global media collective. In an era where media permeates every aspect of life, we unite the best platforms, talent, and partners to unlock limitless growth opportunities. Learn more at wppmedia.com. About Mindshare: A Leading WPP Media Brand Mindshare is dedicated to delivering Good Growth for its clients. As “Growth Architects,” we leverage media with purpose to foster growth that benefits all stakeholders—enhancing connections with consumers, building brand trust, and achieving superior outcomes for businesses. Role Overview The Senior Media Executive will spearhead the creation and execution of innovative digital media strategies aimed at boosting our clients' online presence, driving engagement, and accomplishing marketing objectives. This role is perfect for an individual with a minimum of one year in digital media, eager to embrace greater responsibilities, manage projects, and contribute to strategic initiatives. Formulate and execute comprehensive digital media strategies to meet marketing goals and elevate brand visibility. Conduct market trend analysis and user data interpretation to inform strategies and enable data-driven decision-making. Design, implement, and oversee digital campaigns across various channels, including social media, email marketing, and digital advertising. Manage the complete lifecycle of digital media campaigns from conception to execution, including budget oversight and performance evaluation. Develop and maintain a content calendar that aligns with marketing objectives and audience interests. Collaborate with internal teams and external partners to produce high-quality, engaging content. Plan and manage paid digital advertising campaigns, including PPC, display ads, and social media ads. Apply SEO best practices to improve organic search rankings and manage SEM campaigns to enhance traffic and conversions. Monitor, analyze, and report on key performance indicators (KPIs) for all digital media initiatives. Provide insights and recommendations based on performance data to optimize campaign effectiveness and ROI.

Company: Huda BeautyLocation: Dubai, United Arab Emirates About Huda Beauty Huda Beauty was founded in 2013 by Huda Kattan. Since then, the brand has grown into a global leader in the beauty industry. The company focuses on empowering people to define and celebrate beauty in their own ways. Innovation, community, and a commitment to kindness shape everything at Huda Beauty. Role Overview The Community & Social Media Executive helps grow Huda Beauty’s social media presence and supports its online community. This role covers social publishing, community interaction, trend analysis, reporting, and campaign support. The aim is to engage the audience and build loyalty through authentic connections and relevant content. Note: This is an evening shift position, working Wednesday to Sunday from 2:00 PM to 10:00 PM, to provide support for global social media activity across time zones. What You Will Do Community Engagement: Represent Huda Beauty across social platforms and forums. Respond to comments, messages, and user-generated content to build genuine relationships with the audience. Social Media Management: Use scheduling and planning tools to manage content calendars and daily posts. Coordinate closely with the scheduling team. Platform Expertise: Stay up to date on content formats and requirements for Instagram, TikTok, and other social networks. Influencer Relations: Identify and nurture relationships with influencers and community advocates to strengthen engagement and brand loyalty. Trend Monitoring: Track community sentiment, trends, and feedback. Share insights to improve products and marketing, and address customer concerns quickly. Campaign Support: Help run community-focused campaigns, giveaways, and exclusive brand activations to encourage participation and engagement. Who Fits This Role Someone who is organized, comfortable with technology, passionate about beauty, and stays current on social media trends and online culture.