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Chief Marketing Officer at Neo Financial | Calgary

Neo FinancialCalgary, AB
On-site Full-time

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Experience Level

Senior Level Manager

Qualifications

Qualifications:Proven experience in a senior marketing role, preferably within the fintech or technology sectors. Strong analytical skills with the ability to leverage data for decision-making. Exceptional leadership capabilities with a history of building and managing high-performing teams. Deep understanding of digital marketing channels and strategies. Creative mindset with a passion for innovation.

About the job

Join us in crafting a more rewarding financial future for all Canadians!


At Neo, we are committed to revolutionizing the financial landscape for Canadians. Our dynamic, rapidly growing tech startup environment is not for the faint-hearted; it is complex and fast-paced, yet immensely rewarding. Since our inception in 2019, Neo has rapidly ascended to become one of Canada's leading fintech companies.

Position Overview

As the Chief Marketing Officer (CMO) at Neo Financial, you will play a crucial role on our executive leadership team. Reporting directly to the President, you will be responsible for crafting and executing a cohesive marketing strategy aimed at enhancing brand visibility, driving user acquisition, and increasing revenue. This role is hands-on and strategic, requiring a leader passionate about merging innovation with marketing excellence.

Key Responsibilities:

  • Develop the Marketing Function: Create and execute a data-informed, impactful marketing strategy that aligns with Neo’s business objectives and organizational goals.

  • Strategic Leadership: Oversee and guide all multi-channel marketing initiatives. Establish a vision for engaging target audiences, driving lead generation, and enhancing customer acquisition and retention. Build and mentor a high-performing marketing leadership team that fosters creativity and excellence.

  • Brand Strategy: Develop and implement innovative brand initiatives that resonate with our audience and reflect Neo’s core values.

About Neo Financial

Neo Financial is a pioneering fintech company dedicated to transforming the financial experiences of Canadians. Recognized for its rapid growth and innovative solutions, Neo has quickly established itself as a leader in the industry, providing a wide range of financial products and services designed to meet the evolving needs of consumers and businesses alike.

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