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AV Account Director

WPP MediaLondon, United Kingdom
On-site Full-time

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Experience Level

Senior Level Manager

Qualifications

To excel in this role, candidates should demonstrate: Proven experience in AV planning and buying. Strong commercial acumen and analytical skills. Excellent communication and interpersonal abilities. Leadership experience with a track record of team management. A deep understanding of audience insights and metrics.

About the job

About WPP Media

WPP Media is the media operating unit within WPP, supporting global brands with data-driven marketing and creative personalization at scale. Using the WPP Open platform and Open Intelligence, clients can track the effectiveness of their media investments. Learn more at wppmedia.com.

Role Overview

The AV Account Director leads advanced AV planning and buying for a varied client base, with a primary focus on easyJet (about 75% of the portfolio). Other accounts include National Express, Hawkstone, Westons, and Karo.

This position is central to delivering high-quality AV strategies across TV, BVOD/VOD, Cinema, and Audio. The director ensures plans align with agency and client investment objectives.

What You Will Do

  • Develop and execute AV plans and buying strategies for key clients, with a strong emphasis on easyJet.
  • Work closely with senior internal stakeholders and client teams to build strong, credible relationships.
  • Respond to client briefs and oversee the precise delivery of AV campaigns.
  • Provide forward-thinking AV recommendations that support client growth.
  • Maintain high standards of output and ensure effective day-to-day account management within the team.
  • Enhance AV recommendations by applying audience insights and innovative approaches.

What We’re Looking For

  • Significant experience in AV planning and buying, ideally across TV, BVOD/VOD, Cinema, and Audio.
  • Strong commercial understanding and the ability to translate insights into actionable strategies.
  • Proven leadership skills and experience managing account teams.
  • Ability to build and maintain trusted relationships with clients and internal stakeholders.
  • Track record of delivering high-quality work and innovative AV solutions.

About WPP Media

WPP Media is an avant-garde media operating unit within WPP, dedicated to integrating AI-driven strategies with media expertise. Our commitment to fostering creativity and innovation enables brands to thrive in an ever-evolving landscape.

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