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Associate, Programmatic Advertising

GALE PartnersBengaluru, India
Hybrid Full-time

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Experience Level

Experience

Qualifications

• A minimum of 2-3 years of practical experience in campaign management, specifically in programmatic trading, including creative uploads, tagging, various targeting tactics, and monitoring campaign pacing and KPI deliverables.• Strong knowledge of programmatic buying models such as RTB and PMP, along with targeting options like audience segments and contextual targeting, and bidding strategies (both automated and manual).• Proven experience with advertising channels including Display, Native, Video, YouTube, and CTV, with a solid understanding of various ad formats.• Familiarity with multiple Programmatic media buying platforms/DSPs (e.g., DV360, TTD, Amazon DSP).• Proficiency with Ad Verification platforms is highly desirable.

About the job

Join GALE, the world’s pioneering Business Agency, where we seamlessly integrate business strategy with brand storytelling to enhance enterprise value. Our expertise spans strategy, media, CRM, creative, performance marketing, and technology, enabling us to craft impactful marketing systems and campaigns that significantly boost business growth. Since our inception in 2014, we have earned distinguished accolades such as AdAge’s Business Transformation Agency of the Year and Adweek’s U. S. Media Agency of the Year, alongside recognition for our innovative creativity at the Cannes Lions.

We collaborate with renowned brands including Delta, Uber, Starbucks, Chili’s, Hard Rock, MilkPEP, Diageo, Cotton, IHG, and many more. If you possess a passion for creating remarkable outcomes, a drive for innovation, and a commitment to excellence, GALE is the perfect environment for you.

With offices globally — including New York, Toronto, Los Angeles, Austin, Denver, Kansas City, London, and Bengaluru — GALE supports a hybrid and flexible workplace culture.

As an Associate in Programmatic Advertising, you will oversee the performance of Programmatic campaigns, leveraging data insights to ensure their success. Your role will involve in-depth analysis and strategic planning to optimize outcomes.

About GALE Partners

GALE is a revolutionary Business Agency that combines strategic insights with compelling brand narratives to drive enterprise value. Our expert teams work collaboratively across multiple disciplines, ensuring that every project we undertake is rooted in our core values: Everyone Matters, No Silos, and Masters of Our Craft. With a commitment to innovation and excellence, we are proud to partner with some of the world's leading brands.

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