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Associate Director, Client Analytics, EU

WPP MediaLondon, United Kingdom
On-site Full-time

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Qualifications

At WPP Media, we recognize that our culture and our people are the keys to our success. It is vital to embody WPP and WPP Media’s core values:Be Extraordinary by Leading Collectively to Inspire Transformational Creativity. Create an Open environment by Balancing People and Client Experiences through Cultivating Trust. Lead Optimistically by Fostering Positive Collaboration. Qualified candidates will have a proven track record in media analytics, team leadership experience, and a passion for mentoring others. Strong communication and analytical skills, along with the ability to navigate complex data landscapes, are essential.

About the job

About WPP Media

WPP is at the forefront of creative transformation, harnessing the power of creativity to forge a sustainable future for our people, planet, clients, and communities. To learn more, visit wpp.com.

WPP Media represents WPP’s comprehensive global media collective. In an era where media permeates every aspect of life, we unify the best platforms, talent, and partnerships to unlock unlimited growth opportunities. For further details, visit wppmedia.com.

About Choreograph: A Premier WPP Media Brand

Choreograph is WPP’s premier global data products and technology firm. Our mission is to revolutionize marketing by creating the most agile and interconnected data platform that seamlessly integrates marketing strategy with large-scale activation.

We collaborate with agencies and clients to maximize the value of data by integrating technology, data analytics, and research capabilities. Our innovative approach is delivered through the Open Media Studio, an AI-enhanced media and data platform designed for the next generation of advertising.

Our team is driven by curiosity, comprising over 1,000 thinkers, builders, creators, and problem solvers across 20 global markets.

Role Summary and Impact

The Associate Director will work closely with clients and internal Planning and Investment teams to devise comprehensive cross-media measurement strategies. A strong grasp of media analytics tools and research methodologies is essential, along with familiarity with internal modeling and technology solutions to identify project opportunities and interpret outcomes.

This role involves leading a mid-sized team and fostering the professional growth of team members, ensuring timely delivery of projects. Responsibilities include delivering client-facing performance measurement presentations monthly, managing data governance, and designing measurement frameworks. Effective workload management across various brands and deliverables is crucial.

About WPP Media

WPP is a global powerhouse in creative transformation, committed to utilizing the power of creativity to initiate positive change for our employees, the environment, clients, and communities worldwide. Our collective, WPP Media, serves as the nexus of media innovation, creating unparalleled opportunities for growth in a rapidly evolving landscape. At the forefront of this transformation is Choreograph, our data and technology brand, dedicated to redefining marketing through cutting-edge data solutions.

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